Summary
Overview
Work History
Education
Skills
Affiliations
Accomplishments
Timeline
Generic
Garfield Hunter

Garfield Hunter

Lynnwood,WA

Summary

Dynamic marketing manager with proven skills in market research, social media marketing, and promotional campaign development. Adept at leading teams and driving creative solutions to enhance brand visibility and increase sales.

Overview

10
10
years of professional experience

Work History

Marketing Manager

Zumiez
Lynnwood, Washington
11.2021 - Current
  • Supported the organization of events and promotional activities for product launches.
  • Collaborated with team members on project planning and execution timelines.
  • Conducted market research to identify customer preferences and trends.
  • Assisted in managing social media accounts and content creation strategies.
  • Developed marketing materials for promotional campaigns and brand awareness.
  • Generated ideas to increase sales through creative promotions.
  • Created content for promotional materials, including brochures, flyers, and websites.
  • Developed social media marketing strategies to help brand company and increase sales.
  • Analyzed market trends to identify potential opportunities for growth.
  • Worked with management team to oversee and monitor marketing strategy.
  • Built relationships with influencers in the industry for increased visibility.
  • Formulated and launched marketing and promotional campaigns to maximize profits.
  • Supervised a team of junior marketers in executing various projects.
  • Organized trade shows and exhibitions to promote brand awareness.
  • Developed and implemented marketing plans for new products.
  • Collaborated with internal teams on product launches and advertising strategies.
  • Tracked budgets for all marketing initiatives and provided regular updates.
  • Produced ideas for promotional events or activities and organized them efficiently.
  • Established effective working relationships with sales and agency leadership.
  • Marketed research and analyzed data to identify and define audiences.
  • Drove consistent, relevant traffic and leads from our social network presence.
  • Coordinated with sales teams to develop mutual approaches to problems and opportunities.
  • Collaborated with other departments to coordinate strategic marketing activities.
  • Expanded personnel skill sets by mentoring marketing team both individually and in groups.
  • Assessed projects against budgets and timelines, keeping team and assignments on task.
  • Interviewed and hired talented individuals to add value to marketing team.

Store Manager

Zumiez
Lawrenceville, GA
10.2020 - 11.2021
  • Managed daily operations of a high-volume retail store.
  • Trained and supervised staff on customer service best practices.
  • Implemented visual merchandising standards to enhance product displays.
  • Monitored inventory levels and coordinated restocking efforts.
  • Conducted staff meetings to communicate updates and motivate team members.
  • Developed schedules to ensure optimal staffing during peak hours.
  • Resolved customer complaints efficiently to maintain satisfaction levels.
  • Collaborated with corporate teams to align store goals with company initiatives.
  • Recruited, trained and supervised new employees.
  • Conducted daily store operations, including opening and closing procedures and cash handling.
  • Managed inventory tracking and physical inventory counts to minimize loss.
  • Balanced sales, reconciled cash and made bank deposits to facilitate opening and closing duties.
  • Created weekly work schedules for store personnel.
  • Oversaw inventory management through cycle counts, audits and shrinkage control.
  • Managed daily banking activities such as deposits and withdrawals.
  • Updated and maintained store signage and displays.
  • Prepared weekly schedules to verify proper floor coverage within fiscal guidelines.
  • Maintained accurate records of employee performance reviews.
  • Strengthened work flow productivity by hiring, managing and developing top talent.
  • Evaluated store performance and incorporated feedback to implement improvement plans.
  • Performed regular price checks to ensure competitive pricing.
  • Developed strategies to maximize sales and profitability.
  • Identified operational issues and implemented appropriate process improvements to promote workplace safety and productivity.
  • Built relationships with key customers and stakeholders to grow business networks and locate new opportunities.
  • Prepared staff work schedules and assigned team members to specific duties.
  • Delegated work to staff, setting priorities and goals.
  • Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.

Assistant Manager

Zumiez
Lawrenceville, GA
11.2018 - 10.2020
  • Assisted in developing operational strategies to enhance team efficiency.
  • Coordinated training sessions for new staff on company procedures.
  • Managed inventory control systems to ensure accurate stock levels.
  • Facilitated communication between management and team members for project updates.
  • Evaluated employee performance and provided constructive feedback regularly.
  • Implemented process improvements to streamline daily operations effectively.
  • Collaborated with cross-functional teams to support customer service initiatives.
  • Managed customer service inquiries and complaints in a timely manner.
  • Supervised daily operations including scheduling shifts, assigning duties.
  • Maintained up-to-date knowledge of company products and services.
  • Monitored employee attendance records, timekeeping, and payroll information.
  • Resolved conflicts between team members in an effective manner.
  • Collaborated with management on developing strategic plans for achieving business goals.
  • Organized training sessions for new hires to familiarize them with the workplace environment.
  • Developed a system for tracking inventory and ordering supplies as needed.
  • Created reports on sales trends, inventory levels, and financial data.
  • Held regular one-on-one meetings with employees to review performance and priorities and provide feedback.
  • Planned and delivered training sessions to improve employee effectiveness and address areas of weakness.
  • Evaluated individual and team business performance and identified opportunities for improvement.
  • Interviewed prospective employees and provided input to HR on hiring decisions.
  • Reviewed completed work to verify consistency, quality, and conformance.
  • Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
  • Recruited and trained new employees to meet job requirements.
  • Delegated work to staff, setting priorities and goals.
  • Remained calm and professional in stressful circumstances and effectively diffused tense situations.
  • Completed thorough opening, closing, and shift change functions to maintain operational standards each day.
  • Maintained accurate records of sales transactions using point-of-sale systems.

Sales Associate

Zumiez
Lawrenceville, Georgia
11.2015 - 11.2018
  • Assisted customers with product selection and provided product knowledge.
  • Handled cash transactions and processed customer payments efficiently.
  • Resolved customer inquiries and complaints in a timely manner.
  • Helped customers find specific products, answered questions, and offered product advice.
  • Greeted customers and provided exceptional customer service.
  • Performed cashier duties such as accepting payments, issuing receipts and counting money back change.
  • Handled customer complaints in a professional manner.
  • Answered incoming telephone calls to provide store, products and services information.
  • Worked with fellow sales team members to achieve group targets.
  • Assisted customers with product selection, sizing and styling.
  • Provided accurate information about products, prices and services.
  • Maintained cleanliness of store environment including floors, windows, displays.
  • Restocked shelves as needed to ensure sufficient inventory levels.
  • Built and maintained relationships with peers and upper management to drive team success.
  • Completed daily recovery tasks to keep areas clean and neat for maximum productivity.
  • Maintained up-to-date knowledge of store merchandise and policies.
  • Sold various products by explaining unique features and educating customers on proper application or usage.
  • Processed transactions using a point-of-sale system.

Education

Bachelor of Science - Clinical Psychology

Georgia Gwinnett College
Lawrenceville, GA
05-2020

Skills

  • Market research
  • Social media marketing
  • Event coordination
  • Promotional campaign development
  • Content creation
  • Customer relationship management
  • Leadership mentoring
  • Problem solving
  • Team collaboration
  • Project management
  • KPI tracking
  • Brand development
  • Influencer marketing
  • Brand promotion
  • Retail marketing
  • Attention to detail
  • Content development
  • Sales promotion

Affiliations

  • On my free time, I love reading books - listening to podcasts - watching documentaries - and market research at different conventions, festivals, trade shows, and retail markets.

Accomplishments

  • Number #4 salesman in the company - generating $1,800,000 in sales in a 4 year time span.
  • Project Team of the Year - 2024 - Integrated Marketing
  • Employee of the Year Nominee - 2025

Timeline

Marketing Manager

Zumiez
11.2021 - Current

Store Manager

Zumiez
10.2020 - 11.2021

Assistant Manager

Zumiez
11.2018 - 10.2020

Sales Associate

Zumiez
11.2015 - 11.2018

Bachelor of Science - Clinical Psychology

Georgia Gwinnett College

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