Garren Lazar

YouTube Creator (vlogging)

• Create original content related to current events, social listening, personal/viewer interests, and independent sources.
• Write, plan, photograph/videotape, edit, create content.
• Strengthen content through proofreading and editing. Apply current videography, photography and editing tools to tell great stories and create interesting material.
• Conduct research to provide factual statistics, when appropriate, for vlogging background.
• Post to, maintain, and manage platform regularly.
• Maintain linked social media sites.
• Visit various locations for shoots and video/photo events and activities.
• Determine ideal film locations, attained permission for filming when necessary.
• Oversee lighting, graphics, audio and camera movements within a filmmaking process for posting content.

YouTube Creator (entertainment)

• Develop schedules for production, editing and posting to meet timelines.
• Create, edit, and produce material to optimize flow and interest, consistently producing highly successful content.
• Find appropriate materials for conceptual ideas for programming to engage target audiences.
• Incorporate professional audio/visual techniques and syncopation with great attention to detail.
• Identify appropriate technologies, tools, software, and equipment to produce site content.
• Maintain YouTube parameters for advertising revenue.
• Assess final products to check quality and consistency with creative vision.
• Investigate current industry license requirements for music and footage clips, adhering to industry standards for usage (fair-use materials/policies).
• Apply new technologies and methods in production.

Current site statistics:

44.6K subscribers, over 15.5 million total views

• Create, post, and maintain content for subscribers.
• Employ site manager tools to publish content and maintain professional looking web pages.
• Routinely communicate with subscribers and platform entities to ensure successful experiences.
• Manage project requirements and accomplish objectives by self-monitoring progress and promptly solving issues and ensure quality .

Marketing (Fortune Media tasks)

• Selected, planned, set up, and shot high-quality images (photos/video clips) with attention to appropriate props, settings/backdrops, and lighting.
• Edited content for tourism materials for various print and digital projects (including client advertising/publication).
• Photographed high-quality images of coastal footage, tourism locations, and additional B-roll.
• Performed advanced computer processing of images.
• Met and exceeded the needs and expectations of the fast-paced organization in an effective and efficient manner.
• Customized photography strategies based on intended use and client preferences.
• Inspected proofs to verify quality, determine needed adjustments, and execute changes when needed.
• Defined and recommended detailed solutions to capture images.
• Structured, developed, launched Fortune Media Company YouTube channel.
• Uploaded content for publication.

Client (Fortune Media Client Intels, advertising)

• Set up and shot high-quality images (photos/video clips) with attention to appropriate props, settings/backdrops, and lighting.
• Edited content for various digital advertising (infomercials/publication).
• Photographed high-quality images of locations and additional B-roll.
• Performed advanced computer processing and editing using a variety of software.

Marketing (examples)

• Developed restaurant advertising (online video clips, photos for websites and menus, website development).
• Interviewed, filmed, edited, added music, and created online digital advertisements (Thrift Boutique package).

Educational Materials (examples)

• Videoed, edited, and developed Department of Education professional development segments for teacher training.
• Researched, photographed, videotaped, and created content for wildlife conservation materials/resources (presentations included for children’s programs, Future Farmers of America, Community groups).
• Photography and resource development for educational agencies (DuPont Nature Center displays, educational digital photo computer games, displays, educational resources, community outreach, National Wildlife Turkey Federation).

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