Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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GARRETT BROWN

GARRETT BROWN

Collierville,TN

Summary

Accomplished marketing professional with expertise in developing and implementing successful strategies, increasing market share, and leading global NPI initiatives. Results-oriented and collaborative leader bringing experience in brand management, supply chain analytics, forecasting, and product lifecycle management.

Overview

7
7
years of professional experience

Work History

Sr. Global Marketing Manager II

Smith + Nephew
10.2020 - Current
  • Directed marketing projects at all stages, including conceptual planning, product launches, and final implementation for joint replacement portfolio.
  • Secured long-term accounts by leading initiatives to promote brand effectiveness while highlighting product benefits through strategic selling and promotional programs for global distribution.
  • Successfully negotiated and commercialized Global private label and distribution project to capture~$30MM in yearly revenue.
  • Managed global product portfolio for EMEA, APAC, LATAM, and US markets through forecasting and implementing training programs to achieve sales force execution.
  • Launch NPI & NPD pipeline projects with upwards of $950MM revenue globally annually while managing lifecycle brands and products in orthopedics portfolio.
  • Implemented marketing communications messaging platform for orthopedic reconstruction with email marketing, recognition, & marketing updates to drive awareness and engagement

Marketing Product Manager

Wright Medical/Stryker
06.2015 - 08.2015
  • Built, implemented and enhanced national marketing initiatives to maximize outreach and sales of minimally invasive orthopedic solutions.
  • Compiled product, market and customer data to forecast accurate sales and profit generation.
  • Performed extensive market research and competitive analysis to understand and effectively communicate product value proposition.
  • Developed and executed go-to-market plans and facilitated internal organizational readiness.
  • Developed innovative and targeted collateral to support overall branding objectives
  • Devised and deployed online marketing plans with effective SEO, social media and viral video campaign strategies

Supply Chain Analyst

AutoZone (Corporate)
07.2018 - 02.2019
  • Utilized reliable and cost-effective shipping methods by analyzing previous shipment data
  • Collaborated with clients from concept through final delivery of product or service
  • Supervised and provided direction for six technical direct reports regarding network activities
  • Managed creative projects from concept to completion while managing outside vendors
  • Improved supply chain operations by 17% based on deep understanding of logistics and business administration

Visual Merchandiser

AutoZone (Corporate)
03.2016 - Current
  • Created product positioning and massaging to differentiate products in market and expand visibility
  • Developed and implemented strategies to optimize product performance across all phases of product life-cycle, from launch to distribution
  • Optimized segment space automation growth by leading marketing strategy, including message and content creation
  • Performed thorough market research and competitive analysis to understand and effectively communicate product value proposition
  • Successfully maintained relationships with vendors, maximizing trade shows, in order to successfully market products to maximize profitability and gross margin
  • Analyzing marketing/sales information to drive key customer acquisition and retention

Education

BBA - Marketing

University of Memphis
Memphis, TN

Skills

  • Strategic Marketing
  • Supply Chain Management
  • Corporate Communications
  • Forecasting
  • Market and Product Positioning
  • Team/Project Leadership
  • Developing (KPIs)
  • Product Development and Marketing
  • Global Sales and Marketing
  • Negotiation & Contract Assessment
  • Data Analytics
  • Brand Development
  • Budgeting and Allocation

Accomplishments

  • Quarterly Marketing Excellence Award, January 2020 (Wright Medical)
  • Recipient of the “Extra Miler” service award for outstanding achievement, December 2015. (AutoZone)
  • Microsoft Office and Excel Training Certified (New Horizon Technology)
  • 2017 & 2018 AutoZone Intern Navigator- Mentor program to cultivate and enrich the experience of new interns
  • Lifelong member of Alpha Tau Omega nationally recognized fraternity (Zeta Rho) former Executive board position holder
  • Volunteer for St. Jude Children's Research Hospital
  • Make-A-Wish foundation volunteer

Timeline

Sr. Global Marketing Manager II

Smith + Nephew
10.2020 - Current

Marketing Product Manager

Wright Medical/Stryker
06.2015 - 08.2015

Supply Chain Analyst

AutoZone (Corporate)
07.2018 - 02.2019

Visual Merchandiser

AutoZone (Corporate)
03.2016 - Current

BBA - Marketing

University of Memphis
GARRETT BROWN