GARRETT FREEBERG
Brooklyn,,NY
Summary
I've supported and led content efforts for a variety of projects, ranging from educational software interfaces to Xfinity mobile and web platforms, and most recently, various customer identity and authentication products at Chase.
Here’s what I can offer:
- A steadfast dedication to a user-centered approach to design, content, and research.
- Ample experience (and success) in facilitating alignment across design, product, tech, and other relevant stakeholders.
- A passion for inclusive and accessible design, through learning, growing, and adhering to appropriate processes, design systems, frameworks, and standards.
Overview
8
8
years of professional experience
Work History
Sr. Content Designer
JPMorgan Chase
Brooklyn, NY
03.2022 - Current
- Write clear, concise copy for customer identity and authentication experiences, ensuring the language is inclusive, action-oriented, and aligns with design system patterns and accessibility standards.
- Develop content frameworks and standards that scale across multiple product teams to improve consistency and reduce rewrite cycles.
- Work with research and data analytics, utilizing insights to identify pain points, refine copy, and validate content decisions.
UX Copywriter
Comcast
Brooklyn, NY
05.2021 - 03.2022
- Wrote persuasive UX copy that supported product goals and drove user action across customer-facing experiences.
- Helped align copy across SEO, marketing, and product teams to ensure consistent messaging across web, mobile, and TV products.
- Conducted content audits and identified opportunities to streamline messaging across a variety of products, ranging from Xfinity's mobile phone platform to Xfinity Assistant and Voice Remote.
UX Content Lead
Project Reclass
Brooklyn, NY
07.2020 - 05.2021
- Acted as the sole content strategist and UX writer for an educational platform focused on computer networking, leading efforts for both the application software and the public website.
- Collaborated with design, research, engineering, and marketing on deliverables such as style guides, content audits, content strategy frameworks, and user testing.
Copywriter
A. Schwartz Communications
San Francisco, California
02.2018 - 02.2020
- Developed digital and print copy for various clients within the health care and education sectors, including UCSF Health, Stanford Children's Health, and multiple California universities.
Education
BA - Philosophy & Applied Ethics
California Polytechnic State University, San Luis Obispo
Certified UX Writer -
UX Content Collective
Artificial Intelligence Program -
Saïd Business School, University of Oxford
Skills
- UX writing and content design
- Content strategy and conversation design
- User experience research
- Inclusive design principles
- Strategic thinking and planning
- Accessibility compliance (WCAG & ADA)
- AI strategy and ethics
- Figma and Sketch
- UserTesting
- Adobe Creative Suite
- Project management (JIRA/Confluence)
- Web development (WordPress, Squarespace)
- Data analytics (Google Analytics, Adobe Analytics)
- Proficiency with LLMs
Timeline
Sr. Content Designer
JPMorgan Chase
03.2022 - Current
UX Copywriter
Comcast
05.2021 - 03.2022
UX Content Lead
Project Reclass
07.2020 - 05.2021
Copywriter
A. Schwartz Communications
02.2018 - 02.2020
BA - Philosophy & Applied Ethics
California Polytechnic State University, San Luis Obispo
Certified UX Writer -
UX Content Collective
Artificial Intelligence Program -
Saïd Business School, University of Oxford