Summary
Overview
Work History
Skills
Timeline
Generic

Gary Jackson

Reno,US

Summary

NewPlanOptions, JustHealthPlans, LUSA Solutions, Alive Medi Spa, and Homecourt Marketing are just some of the national businesses that I have worked for to create a successful online presence. I am an established individual with experience in leading successful campaigns, driving brand awareness, and creating engaging content. Highly skilled in Meta, I have a proven track record of increasing traffic and engagement, developing and maintaining a social media presence, and building relationships with customers. With over 15 years of experience, I have the knowledge and the focus to bring you the results you want.

Overview

12
12
years of professional experience

Work History

Social Media and SEO Manager

Homecourt Marketing
Reno,NV
02.2020 - 04.2024
  • Increased customer engagement through social media.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Developed marketing content such as blogs, promotional materials, and advertisements for social media.
  • Designed and implemented social media strategies to align with business goals.
  • Created and implemented impactful strategies to increase company brand awareness and engagement.
  • Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.
  • Developed relationships with influencers to grow reach of company and create wider visibility.
  • Developed and implemented tracking systems to measure results of posts and campaigns.
  • Conducted research to determine current benchmark trends and audience preferences.
  • Oversaw social media presence and aligned posts to include branding and trending ideas.
  • Developed and promoted corporate brand, images and identity to media and public.

SEO/Social Media Executive

JhpInsite
Reno,NV
03.2012 - 09.2019
  • Increased customer engagement through social media.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Developed marketing content such as blogs, promotional materials, and advertisements for social media.
  • Designed and implemented social media strategies to align with business goals.
  • Created and implemented impactful strategies to increase company brand awareness and engagement.
  • Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.
  • Suggested and implemented new features to develop brand awareness.
  • Cultivated strong corporate image and identity with clear branding.

Skills

Social Media

  • Tik Tok social media campaigns
  • Instagram social media campaigns
  • LinkedIn social media campaigns
  • Influencer social media campaigns

Marketing

  • Organic Search Engine Marketing campaigns that get first page search engine results
  • Custom SEO purposed article and blogging creation
  • Google my business management
  • Google analytics

Web Technology

  • Custom website creation and development
  • Sophisticated custom coding and scripts
  • Mobile app creation compatible with Google Play and Apple
  • Website SSL installation and management
  • Website voice search optimization for Siri and Alexa
  • Custom SQL database creation and engineering for interactive data usage and dynamic web content
  • Full stack capability
  • Custom CRM creation and design
  • Integrated online shopping carts

Advertising

  • Advertising campaigns on Hulu
  • Advertising campaigns on Roku
  • Google pay per click search campaigns
  • Google retargeting advertising
  • YouTube video creation
  • YouTube advertising
  • Facebook advertising
  • Facebook business page creation and management
  • Facebook META certified
  • Graphic design

Additional

  • Gmail, Titan and Microsoft 360 email account creation and management
  • Animated Explainer video creation
  • Sophisticated quote engine development technology Database

Timeline

Social Media and SEO Manager

Homecourt Marketing
02.2020 - 04.2024

SEO/Social Media Executive

JhpInsite
03.2012 - 09.2019
Gary Jackson