Gemma Farquhar
Manager & Creative Director
Haddonfield,NJ
Summary
Experienced professional with 5+ years of expertise as a Social Media Manager and Fashion Show Coordinator at Cody Chris Collection. Proficient in developing and implementing effective social media strategies, driving brand awareness, and enhancing customer engagement. Additionally, excels as a Brand Ambassador at Top Flight, leveraging strong interpersonal skills and industry knowledge. Committed to delivering exceptional results and making a meaningful impact in the fashion and entertainment industries.
Overview
5
5
years of professional experience
4
4
years of post-secondary education
5
5
Certifications
Work History
Studio Manager
Pure Barre
04.2024 - Current
- Promoted a culture of continuous improvement within the team by encouraging open feedback and sharing best practices between colleagues.
- Improved employee retention rates by cultivating an inclusive workplace atmosphere that acknowledged individual contributions while promoting teamwork principles.
- Collaborated closely with clients throughout projects, ensuring their visions were accurately translated into finished products that exceeded expectations.
- Maintained up-to-date knowledge on industry trends as well as technological advancements applicable to the studio''s specialized services.
- Implemented quality control measures to ensure consistent delivery of high-quality work across all projects.
Creative Director
Art Hearts Fashion
05.2024 - Current
- Mentored junior designers, fostering professional growth and enhancing overall team capabilities.
- Drove innovation by staying current on industry trends and incorporating new ideas into design work.
- Led cross-functional teams to deliver high-quality creative assets on time and within budget constraints.
- Developed talent acquisition strategies for attracting top-tier creative professionals, resulting in an expanded skill set within the department.
- Negotiated vendor contracts, securing favorable terms that contributed to cost savings.
PR Manager & Co-Designer
Cody Chris Collection
05.2023 - Current
- Cultivated positive working relationships with journalists, resulting in increased coverage opportunities for clients.
- Spearheaded community outreach programs to bolster company reputation as a socially responsible organization.
- Tracked PR metrics to evaluate campaign success and inform future strategy adjustments.
- Organized and managed special events, including press conferences and product unveilings, generating buzz and excitement around new offerings.
Flight Attendant
Frontier Airlines
07.2023 - 02.2024
- Collaborated with fellow crew members to deliver a seamless travel experience for passengers on domestic and international flights.
- Ensured timely departures by assisting with boarding procedures and efficiently stowing luggage.
- Demonstrated flexibility and adaptability amidst schedule changes, delays, or challenging situations while maintaining a positive attitude.
- Maintained a safe cabin environment by conducting pre-flight safety checks and adhering to FAA regulations.
Brand Ambassador
Top Flight LLC
07.2022 - Current
- Communicated product information with confidence and educated consumers about company.
- Increased brand awareness through event marketing, demonstrations, sales, and brand promotion.
- Showed understanding of customer's personal style and preferences when offering product advice.
News Column Writer
Times Square Chronicles
01.2020 - 06.2022
- Performed research and checked facts to maintain high standard of journalistic integrity.
- Applied understanding of public opinion, social media and traditional media use to create engaging and attention-grabbing stories.
- Wrote 4 articles per month and created pieces and news stories for online publication, coordinating images and layout to deliver proper presentation.
House Manager
Berklee College
02.2020 - 02.2022
- Managed day-to-day operation of theatres to comply with regulations and agency standards.
- Devised new promotional approaches to boost ticket sales and market penetration while enhancing engagement and driving growth.
- Trained and developed staff of over 35 to improve safety and employee relation.
Teaching Artist/Stage Manager
Walnut St. Theatre
01.2019 - 01.2020
- Worked with director to develop effective use of rehearsal times for cast of 20.
- Presented production ideas and determined creative scenarios for production and delivery.
- Orchestrated license agreements for music and footage, talent releases and distribution contracts.
Education
High School Diploma -
Collingswood HIgh School
Collingswood, NJ 09.2012 - 06.2016
Skills
Journalistic Writing
Customer Service
Sales & Marketing
Social Media Management
Networking and relationship building
Attention to Detail
Accomplishments
Participated in the Yale Writers' Workshop in 21' and 22' in the non-fiction workshop with Professor Mary Collins.
Self-Published Author, "The Shape of Something New." Dec. 2020
Certification
Yale Writers' Workshop Non-Fiction Summer Program
Continuing Education
Intro to Playwrighting - University of the Arts, Sept. 2016
Jazz Dance - University of the Arts, Sept. 2016
Timeline
Creative Director
Art Hearts Fashion
05.2024 - Current
Studio Manager
Pure Barre
04.2024 - Current
Flight Attendant
Frontier Airlines
07.2023 - 02.2024
PR Manager & Co-Designer
Cody Chris Collection
05.2023 - Current
RAMP Server/Seller Training - Pennsylvania Liquor Control Board - Oct. 22'
10-2022
Brand Ambassador
Top Flight LLC
07.2022 - Current
Yale Writers' Workshop Non-Fiction Summer Program
06-2022
First Aid/CPR Certified
04-2022
Yale Writers' Workshop Non-Fiction Summer Program
06-2021
Certified Coach/Mentor, HeartMath
11-2020
House Manager
Berklee College
02.2020 - 02.2022
News Column Writer
Times Square Chronicles
01.2020 - 06.2022
Teaching Artist/Stage Manager
Walnut St. Theatre
01.2019 - 01.2020
High School Diploma -
Collingswood HIgh School
09.2012 - 06.2016
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