Geneva Sandoval
Albuquerque,NM
Summary
Results-driven and reliable professional with a proactive approach to managing diverse responsibilities while maintaining a positive outlook. Known for willingly assuming additional duties to contribute to team success, I am a detail-oriented team player with robust organizational skills. Proficient in handling multiple projects concurrently, I bring a high level of accuracy to each task.
As an astute Communications Assistant, I specialize in strategically conceptualizing, developing, writing, producing, and distributing high-quality content across various platforms. In this role, I oversee a comprehensive media relations program, cultivating effective relationships with news organizations and reporters. My expertise lies in crafting and pitching compelling stories to regional and national media outlets. As a highly visible and impactful communications leader, I consistently engage diverse audiences and media channels, effectively achieving organizational objectives.
Overview
3
3
years of professional experience
Work History
Marketing & Communications Assistant
University Of New Mexico Office Of Research
08.2022 - Current
- Established goals and metrics for projects and tracked project progress and impacts.
- Conducted feature writing for print publications and provided content for website and newsletters to promote high-visibility business communications.
- Crafted and pitched stories to regional and national media outlets to garner mainstream attention.
- Monitored media coverage and produced detailed reports to analyze impact of PR efforts.
- Collaborated with internal and external stakeholders to identify key messages and create compelling content for press releases and other materials.
- Developed and implemented social media strategy to increase engagement and reach new audiences.
- Answered client queries and complaints to provide strong customer service.
- Coordinated with creative and design teams to produce high-quality visuals for marketing materials.
- Maintained corporate website using content management systems and associated plugins.
- 15 + published research news articles
Barista and Server
Steve's Java And Ice Cream
03.2021 - 08.2022
- Interacted pleasantly with customers in busy times, ensuring a positive environment.
- Operated various equipment, and memorized all types of service offerings.
- Trained new team members with positive reinforcement and respectful coaching.
- Resolved customer issues with strong communication skills, enhancing loyalty.
- Work in customer service by servicing a variety of people and constantly adapting to their many needs.
- Kept whole shop nice, tidy, and clean as well as performing opening, closing, and shift change duties.
- Developed experience in financial management by performing cashier duties and opening/ closing registers.
Assistant Coach
New Mexico Premier Volleyball Club
08.2020 - 03.2021
- Collaborated with head coach to create team schedules and practices for better preparedness.
- Built strong relationships with players to support their goals and foster trust.
- Provided advice to head coach on discipline, performance, and decision-making.
- Assessed athlete performance during practice and games, offering improvement tips.
- Managed drills and fitness activities to enhance coordination and performance, emphasizing proper stretching, warm-ups, and conditioning for injury prevention.
- Adapted to individual needs of each player, demonstrating and developing empathy.
- Balanced respect for superiors with initiative in leading teams and guiding players.
- Worked with diverse age groups, focusing on developing athletic skills, teamwork, and motivation.
Education
Bachelor of Arts - Psychology And Communications
University of New Mexico
Albuquerque, NM05.2025
High School Diploma -
St. Pius X High School
Albuquerque, NM05.2021
Skills
- Media Relations and Communications
- Crisis Management and Resolution
- Engaging Communities for Impact
- Dynamic Web Content and Social Media Management
- Influencer Collaboration and Digital Marketing Excellence
- Outstanding Writing and Creative Content Development
- Marketing Communication Prowess
- Strategic Planning for Effective Campaigns
- Proficient Social Media Management
- Meticulous Proofreading and Quality Assurance
- Thought Leadership and Customer Engagement Mastery
Timeline
Marketing & Communications Assistant
University Of New Mexico Office Of Research
08.2022 - Current
Barista and Server
Steve's Java And Ice Cream
03.2021 - 08.2022
Assistant Coach
New Mexico Premier Volleyball Club
08.2020 - 03.2021
Bachelor of Arts - Psychology And Communications
University of New Mexico
High School Diploma -
St. Pius X High School
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