Summary
Overview
Work History
Education
Skills
Certification
Websites
Software And Technical Skills
References
Timeline
Generic

GEOFFREY CONRAD

Mobile,USA

Summary

Seasoned Director of Training with over 20 years of experience leading high-impact training initiatives within the insurance and catastrophe response industry. Proven track record of designing and implementing comprehensive learning programs that align with organizational goals, elevate adjuster performance, and support scalable deployment readiness.


Expert in identifying performance gaps, creating career-specific curricula, and delivering multi-modal instruction through in-person, virtual, and on-demand platforms. Creator of Crawford Vision, an innovative video-based training platform used by thousands of adjusters nationwide to reinforce technical skills, customer service excellence, and carrier compliance.

Recognized for driving measurable improvements in productivity, file quality, and operational efficiency through strategic training leadership, cross-functional collaboration, and a relentless focus on talent development. Skilled at mentoring teams, supporting field operations, and building learning cultures that adapt to the evolving needs of the claims industry.

Overview

25
25
years of professional experience
1
1
Certification

Work History

Director of Training - Property, Auto, & Flood

Crawford Catastrophe Services
Allen, TX
12.2020 - 07.2025
  • Trained, evaluated, and qualified adjuster talent for the Crawford Catastrophe roster.
  • Developed training programs for Allstate, State Farm, Citizens, and USAA.
  • Facilitated workshops to enhance staff skills and knowledge in catastrophe response.
  • Collaborated with leadership to identify training needs across various teams.
  • Evaluated training effectiveness through feedback and performance assessments.
  • Implemented a video training platform to provide flexible training options for independent adjusters.
  • Mentored trainers to improve delivery methods, and instructional techniques.
  • Streamlined training materials to ensure consistency and clarity across all programs.
  • Discovered and filled workforce skill gaps with proactive monitoring and evaluation approaches.

Cumulative Training Totals (1/21 – 6/25):

  • 10,572 adjusters trained.
  • 453 training classes conducted.

Annual Training Breakdown:

  • 2021: 1,624 adjusters | 62 classes | 15 course options
  • 2022: 3,072 adjusters | 106 classes | 18 course options
  • 2023: 2,739 adjusters | 131 classes | 18 course options
  • 2024: 2,153 adjusters | 103 classes | 22 course options
  • 2025 YTD: 984 adjusters | 51 classes | 19 course options

Crawford Vision – On-Demand Video Training Platform:

  • 176 Training Videos.
  • 7,956 total views.
  • 800+ hours of watch time.

President - Mobile Claims Association (MCA)

Volunteer Position
Mobile, AL
05.2022 - 11.2024

Served as President of the Mobile Claims Association for 2.5 years, revitalizing the organization through strategic leadership, modern engagement, and consistent community outreach.

  • Increased active membership from 12 to over 80 members, building a vibrant, professional network of claims professionals across the Gulf Coast region.
  • Reintroduced monthly meetings, workshops, and networking events to drive adjuster education, industry updates, and local collaboration.
  • Secured influential guest speakers from major insurance carriers and vendors, enhancing the value and visibility of the organization.
  • Led a complete rebranding initiative, including a refreshed website, updated social media presence, and a digital communication strategy to attract and retain members.
  • Created new partnerships with training providers and sponsors, expanding resources for members, and increasing event funding.
  • Championed community involvement efforts, organizing volunteer initiatives, and charitable donations to support local disaster recovery organizations and families in need.

Corporate Trainer and Instructor

Pilot Catastrophe Services
Mobile, AL
11.2005 - 05.2020
  • Nationally certified corporate trainer and educational instructor for a 2,000+ person organization that provides multi-platform certified insurance adjusters to the Allstate National Catastrophe team.
  • Resident Certified Xactimate Trainer.
  • Resident Next Gen Certified Trainer.
  • Provide classroom and virtual certification courses to over 1,000 attendees annually, which focus on software estimating instruction and curriculum, technology, compliance and ethics, as well as customer engagement.
  • Developed and created job aids and training materials that were adopted by the Xactimate software end users, and the Allstate National Catastrophe teams.
  • Routinely develop and implement new initiatives to improve processes and maximize the production of adjusters and processors.
  • Designed and built internal databases for file tracking and production reporting.
  • Serve as Pilot's ambassador with customers and executive teams on claim adjustment processes, training, and implementation.

Agent Advocate / Inside Claims Adjuster

Pilot Catastrophe
Gulfport, MS
08.2005 - 11.2005
  • Partnered with an Allstate agent to support claims following Hurricane Katrina. Assisted with processing claims for 100 customers per day.
  • Selected as one of four adjusters to teach the Allstate Next Gen platform.
  • Selected to partner with the Allstate manager to deploy a new vendor (EagleView).
  • Analyzed and processed complex liability claims through investigation and information gathering to determine exposure on the claim.
  • Calculates and assigns timely and appropriate reserves to claims, and monitors reserve adequacy throughout the life of the claim.

Branch Manager / Sales Trainer

Wells Fargo Financial Acceptance
Gulfport, MS
01.2001 - 08.2005
  • Customer-focused Branch Manager who led, motivated, and guided a successful sales team, closing 117 auto loans in 2002 and 137 auto loans in 2003.
  • Generated $1.56 million in volume and increased sales to $2.13 million.
  • Responsible for training all team members on the financial software platform (Supreme) that evaluates debt-to-income ratio, credit applications, and loan approvals.
  • Managed staff scheduling, hiring and training processes.
  • Reviewed loan applications to ensure accuracy and compliance with regulations.
  • Managed and inspired team members to perform to full potential, driving branch profitability.

Education

Master of Business Administration (MBA) - HR Management & Services

WALDEN UNIVERSITY
12-2015

Bachelor of Science - Business Administration & Management

UNIVERSITY OF SOUTHERN MISSISSIPPI

Skills

  • Talent acquisition and recruiting
  • Software training and development
  • Mentoring and coaching
  • Employee engagement strategies
  • Xactimate proficiency
  • Claims file systems training
  • XactContents expertise
  • Payment tracking systems knowledge
  • Customer experience optimization
  • Interactive technology integration
  • Virtual and classroom instruction delivery
  • Curriculum design and development

Certification

  • Xactimate Certified Trainer (XAT)
  • Inside Adjuster Academy Instructor (5-day Class)
  • Next Gen Program Trainer
  • XactContents Trainer
  • Payment Tracker Trainer
  • Pilot-Allstate Certified Resident Trainer
  • KMC / PTC (Knowledge Management Center/Property Technical Certification)

Software And Technical Skills

  • Insurance Claims Training & Development
  • Curriculum Design & Facilitation
  • Video-Based Training Platforms (e.g., Crawford Vision)
  • Xactimate & Estimating Software Instruction
  • Technology Integration in Claims Handling (AI, Automation Tools, & Digital Platforms)
  • Virtual & In-Person Instruction
  • Adjuster Performance Evaluation
  • Leadership & Team Development

References

References available upon request.

Timeline

President - Mobile Claims Association (MCA)

Volunteer Position
05.2022 - 11.2024

Director of Training - Property, Auto, & Flood

Crawford Catastrophe Services
12.2020 - 07.2025

Corporate Trainer and Instructor

Pilot Catastrophe Services
11.2005 - 05.2020

Agent Advocate / Inside Claims Adjuster

Pilot Catastrophe
08.2005 - 11.2005

Branch Manager / Sales Trainer

Wells Fargo Financial Acceptance
01.2001 - 08.2005

Master of Business Administration (MBA) - HR Management & Services

WALDEN UNIVERSITY

Bachelor of Science - Business Administration & Management

UNIVERSITY OF SOUTHERN MISSISSIPPI