Summary
Overview
Work History
Education
Skills
References
Timeline
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GEORGINA MAIMA

Summary

Tech-savvy Digital Marketer with more than % years in integrated marketing, testing, search engine optimization, Pay-Per-Click and social media marketing. Proven results in digital marketing efforts.

Overview

5
5
years of professional experience

Work History

Communications and Digital Marketing

Menstrual Right Global
10.2022 - 07.2024
  • Developed, wrote, and edited social media content, boosting engagement
  • Created compelling social media posts, increasing follower
  • Collaborated with team members to brainstorm and develop innovative social media strategies
  • Analyzed social media metrics to optimize content performance and drive measurable results
  • Managed annual budget allocation across various digital channels, ensuring efficient use of resources for maximum ROI.
  • Implemented comprehensive SEO strategy to improve search engine rankings for targeted keywords.

Project Management

Faniki Africa
10.2019 - 04.2023
  • Facilitated cross-departmental teams to enhance project deliverables
  • Coordinate crisis communications, ensuring timely and accurate information dissemination
  • Manage social media channels, boosting engagement and follower growth by monitoring data analytics.
  • Led a cross-functional team of 15 in executing a $2,000 marketing campaign, resulting in a 20% increase in lead generation.
  • Create internal communications strategies, improving staff alignment and morale
  • Analyze communication campaign metrics, providing insights for future

Communications Trainee

United Nations (Africa Renewal)
01.2021 - 12.2021
  • Boosted brand awareness by creating and scheduling engaging content across various social media platforms.
  • Developed and executed social media campaigns for optimal reach, engagement, and growth.
  • Researched relevant industry trends to develop engaging, topical social media content.
  • Created informative and entertaining posts for client's Twitter, Facebook, and Instagram pages.
  • Increased website traffic by optimizing social media posts with relevant keywords, hashtags, and links.
  • Improved lead generation rates using data-driven targeting techniques within paid advertising campaigns on Facebook Ads or Instagram Ads platforms.

Education

Associate of Science - Tandon Bridge (computer Programing)

New York University
New York, NY

Master of Science - Digital Marketing

Contemporary Technical University
06.2022

Peace and conflict studies - Diplomacy

United States International University
Nairobi Kenya
08.2019

Skills

  • Digital Marketing
  • Strategic planning
  • Fundraising
  • Report writing and presenting
  • Critical thinking skills
  • Excellent communication skills
  • SEM strategy development
  • Social Media Management
  • Content Marketing Strategy

References

  • Frank Kuwonu, United Nations, Franckkuwonu@un.org, +19173837733
  • Sharize Odongo, Convention on Wetlands, odongosharize@conventionwetlands.org

Timeline

Communications and Digital Marketing

Menstrual Right Global
10.2022 - 07.2024

Communications Trainee

United Nations (Africa Renewal)
01.2021 - 12.2021

Project Management

Faniki Africa
10.2019 - 04.2023

Associate of Science - Tandon Bridge (computer Programing)

New York University

Master of Science - Digital Marketing

Contemporary Technical University

Peace and conflict studies - Diplomacy

United States International University
GEORGINA MAIMA