Summary
Overview
Work History
Education
Skills
Timeline
Generic

Gerald Brown

Tampa

Summary

Dynamic and results-oriented Training Director with over 25 years of experience in developing, implementing, and optimizing comprehensive training programs that enhance sales performance and relevant skills. Proven track record in driving team productivity and achieving revenue and growth targets through effective coaching and innovative learning solutions. Exceptional leader with strong communication skills, committed to fostering a positive learning environment.

Overview

2026
2026
years of professional experience

Work History

Director of Sales Training

Miracle Ear Amplifon
2019 - Current
  • Established a robust evaluation mechanism to gauge the impact of Sales Training programs on overall sales performance, allowing for continuous refinement of strategies.
  • Optimized territory management through advanced analytics, driving more efficient customer coverage by the sales force.
  • Fostered an environment of open communication and feedback between trainees and trainers which contributed towards enhanced learning experiences.
  • Boosted sales team performance by implementing comprehensive training programs tailored to individual strengths and weaknesses.
  • Facilitated regular workshops on negotiation techniques, enabling sales teams to secure better deals with customers more consistently over time.
  • Evaluated the effectiveness of existing sales training programs and made strategic improvements to maximize results.
  • Leveraged data-driven insights to assess individual performance improvement following participation in sales training initiatives.
  • Enhanced productivity of sales teams through effective coaching, mentoring, and skill-building activities.
  • Spearheaded efforts in maintaining a comprehensive repository of training materials that facilitated easy access and retrieval by trainers, saving time and effort during preparation stages.
  • Introduced innovative training approaches such as gamification and e-learning platforms to engage learners and improve retention rates.
  • Developed and delivered customized sales training modules for specific product lines, resulting in improved selling techniques.
  • Delivered leadership development sessions aimed at honing the managerial acumen of aspiring Sales Managers.
  • Established a culture of continuous learning within the sales organization by promoting ongoing professional development opportunities.
  • Consistently stayed updated on industry trends related to Sales Training methodologies, incorporating relevant techniques into our curriculum as needed.
  • Streamlined process for new hires, expediting time-to-productivity for new sales representatives.
  • Collaborated with VPs and area managers to identify skills gaps and devise targeted training plans for their teams.
  • Partnered with marketing team to develop cohesive messaging strategies that aligned with overall company objectives, improving cross-functional collaboration between departments.
  • Evaluated trainee performance to provide individual coaching, tools and constructive feedback.
  • Assessed and analyzed sales team performance to determine areas of weakness and areas of strength.
  • Communicated all learning and performance objectives, schedules, and training assessments to upper management.
  • Trained staff during demonstrations, meetings, conferences, and workshops.
  • Conducted orientation sessions and organized on-the-job training for new hires.
  • Trained new hires to perform cross-training exercises with experienced workers.
  • Analyzed effectiveness of training programs at all levels and recommended updates.
  • Reviewed and edited all training materials for accuracy and company policy compliance.
  • Implemented new learning strategies depending upon employees' skill levels.
  • Developed departmental systems and procedures to better align workflow processes.
  • Directed training programs and development paths for managers and supervisors.
  • Conducted training courses and prepared videos for long-term use.
  • Directed field training to enhance participants' skills.
  • Drove departmental performance and achievement of service levels through focused team operational reviews, structured coaching, and managing to enterprise targets.
  • Selected and assigned instructors to conduct specific training programs.

General Manager

Superior Automotive
2017 - 2019
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
  • Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
  • Developed and implemented strategies to increase sales and profitability.
  • Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
  • Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
  • Managed budget development, forecasting, and financial reporting processes to track progress towards organizational objectives accurately.
  • Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
  • Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
  • Formulated policies and procedures to streamline operations.
  • Implemented operational strategies and effectively built customer and employee loyalty.
  • Implemented effective cost-saving measures to reduce overhead expenses without compromising quality or service.
  • Managed budget implementations, employee evaluations, and contract details.
  • Increased overall company efficiency by streamlining operations and implementing innovative managerial strategies.
  • Established comprehensive employee training programs to develop skills, improve productivity, and maintain compliance with industry regulations.
  • Directed comprehensive sales efforts to exceed revenue targets consistently while maintaining customer satisfaction levels.
  • Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures.
  • Developed and executed strategic plans for business growth and expansion, resulting in increased market share.
  • Implemented robust inventory management systems to optimize stock levels and minimize waste/costs associated with excess product storage.
  • Championed continuous improvement initiatives that enhanced operational performance across all departments.
  • Analyzed market trends/data to identify potential opportunities for business growth within existing or emerging markets successfully.
  • Provided thoughtful guidance to personnel in navigating and resolving snags in productivity.
  • Drove the successful execution of numerous large-scale events/promotions while closely managing costs/budgetary constraints associated with event planning/management activities.
  • Boosted employee retention by developing comprehensive benefits package and fostering positive work environment.
  • Cultivated strategic partnerships with industry leaders, enhancing brand credibility and access to new customer segments.
  • Developed and executed comprehensive employee training program, elevating staff skills and improving service delivery.
  • Enhanced customer satisfaction with introduction of customer feedback system, leading to service improvements and repeat business.
  • Spearheaded development of new market strategy, significantly enhancing brand recognition and customer base with innovative advertising campaigns.
  • Optimized supply chain logistics, ensuring timely delivery of products and significantly reducing transportation costs.
  • Expanded business operations into international markets, navigating regulatory environments and cultural differences for successful entry.
  • Addressed customer complaints and feedback with immediate action, turning dissatisfied customers into loyal patrons.
  • Reduced time to market for new products by optimizing development processes and enhancing cross-functional team collaboration.
  • Implemented sustainability initiative, reducing energy consumption and waste, and promoting eco-friendly practices.
  • Drove revenue growth by identifying and penetrating new market segments with tailored marketing strategies.
  • Fostered culture of continuous improvement, introducing regular review sessions that boosted team performance and morale.
  • Streamlined inventory management processes, minimizing waste and ensuring optimal stock levels for uninterrupted operations.
  • Enhanced team collaboration and communication by introducing new project management tool, leading to more efficient project completions.
  • Negotiated with suppliers to secure better pricing, reducing operational costs while maintaining product quality.
  • Oversaw successful launch of new product lines, coordinating between departments to ensure unified approach and timely delivery.
  • Led team to exceed sales targets, implementing motivational incentives and comprehensive training programs.
  • Accelerated digital transformation by overseeing adoption of cloud-based solutions, improving data accessibility and security.
  • Pioneered corporate social responsibility program, building community engagement and enhancing brand reputation.
  • Improved operational efficiency by streamlining workflow processes and adopting cutting-edge technology.
  • Scheduled employees for shifts, taking into account customer traffic and employee strengths.
  • Assisted in recruiting, hiring and training of team members.
  • Trained and guided team members to maintain high productivity and performance metrics.
  • Interacted well with customers to build connections and nurture relationships.
  • Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
  • Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
  • Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
  • Monitored daily cash discrepancies, inventory shrinkage and drive-off.
  • Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
  • Implemented business strategies, increasing revenue, and effectively targeting new markets.
  • Reported issues to higher management with great detail.
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.
  • Reduced financial inconsistencies while assessing and verifying billing invoices and expense reports.
  • Updated and resolved incidents and managed accessorial charges objectively while maximizing profit.
  • Implemented innovative programs to increase employee loyalty and reduce turnover.
  • Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
  • Reduced operational risks while organizing data to forecast performance trends.
  • Supervised creation of exciting merchandise displays to catch attention of store customers.
  • Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
  • Launched staff engagement, gender diversity and cultural programs in addition to robust reporting tool that increased operational quality.
  • Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.
  • Raised property accuracy and accountability by creating new automated tracking method.

Director of Internet Sales and Marketing

McLarty Daniel
2009 - 2017
  • Increased online sales revenue by implementing targeted marketing campaigns and optimizing website content.
  • Directed a team of marketing professionals to develop innovative strategies for promoting products and services.
  • Optimized email marketing campaigns through A/B testing, resulting in increased open rates and conversions.
  • Spearheaded market research efforts to identify emerging trends, opportunities, and potential threats within the competitive landscape.
  • Negotiated partnerships with key industry influencers to expand the company''s reach and increase brand credibility.
  • Mentored junior staff members in best practices for internet sales strategy development and execution, fostering a positive team environment focused on collaboration and innovation.
  • Implemented data-driven decision-making processes, improving overall marketing effectiveness and ROI.
  • Enhanced user experience on the company website through continuous improvements in design, layout, and content organization.
  • Developed comprehensive social media strategies that drove engagement, followership growth, and lead generation while maintaining brand consistency.
  • Selected implemented, and managed various marketing technology tools to improve the efficiency of digital marketing operations, including email automation platforms, analytics software, and social media management systems.
  • Collaborated with cross-functional teams to ensure consistent branding and messaging across all customer touchpoints.
  • Established relationships with key stakeholders within relevant industries to drive business growth through mutually beneficial collaborations or co-branded initiatives.
  • Analyzed web analytics data to identify areas for improvement in user behavior patterns, ultimately increasing conversion rates on key pages of the website.
  • Initiated regular reviews of competitor activity to stay ahead of changing market dynamics while identifying any potential risks or challenges associated with new developments within the space.
  • Managed the marketing budget, allocating resources effectively to maximize return on investment for various initiatives.
  • Streamlined reporting processes by implementing advanced tracking software for greater insight into campaign performance metrics.
  • Boosted brand visibility by designing and executing multi-channel digital marketing campaigns tailored towards specific audience segments.
  • Maximized trade show participation by developing pre-event promotional strategies, engaging event attendees through interactive booth displays, and conducting effective post-event follow-up activities.
  • Launched successful product promotions that generated significant revenue growth through strategic pricing adjustments and targeted advertising efforts.
  • Managed and drove corporate e-commerce, customer relationship management and social media platforms.
  • Monitored and managed KPI reports for digital marketing and overall marketplace performance.
  • Identified trends, areas of opportunity, scale and potential improvements to drive ongoing business vision and optimization.
  • Used analytics to evaluate performance and opportunities for improvements in merchandising, site activity and user behavior.
  • Verified product availability for purchase and checked inventory availability to fulfill orders.
  • Created and managed social media campaigns to increase brand engagement.
  • Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
  • Conducted market research to identify new opportunities and target markets.
  • Devised content strategy to effectively engage target audiences.
  • Continually maintained and improved company's reputation and positive image in markets served.
  • Coordinated with design and media teams to develop high-quality creative assets.
  • Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
  • Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
  • Captured new customers by optimizing business strategies and launching products to diversify offerings.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.
  • Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
  • Managed budget allocation and resource utilization to maximize marketing ROI.
  • Developed creative presentations, trend reports, kitted assets, and product data sheets.
  • Optimized email campaigns to increase open and click-through rates.
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
  • Improved website visibility through development and implementation of SEO strategies.
  • Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
  • Mentored local personnel on best practices and protocols to maximize productivity.
  • Generated sponsorships with related and partnering entities to enhance marketing objectives.
  • Wrote and distributed press releases to increase brand visibility.

Education

Business Management

U of A
Arkansas
01-1999

Skills

  • Sales process optimization
  • Training delivery
  • Sales coaching
  • Sales enablement
  • Sales strategy development
  • Management support
  • New hire onboarding
  • Territory management
  • Competitive analysis
  • Training program design
  • Sales pipeline management
  • Program optimization
  • Prospecting techniques
  • Teamwork and collaboration
  • Problem-solving
  • Attention to detail
  • Team collaboration
  • Decision-making
  • Team building
  • New hire on-boarding
  • Leadership development
  • Performance management
  • Talent management

Timeline

Director of Sales Training

Miracle Ear Amplifon
2019 - Current

General Manager

Superior Automotive
2017 - 2019

Director of Internet Sales and Marketing

McLarty Daniel
2009 - 2017

Business Management

U of A

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