Gerardo Sarabia Martinez
Easton
Summary
Results-driven marketing and operations professional with agency experience in digital media and a strong foundation in data analysis, campaign management, and cross-functional collaboration. Currently employed at Walmart with proven adaptability and a passion for customer-first strategy. Seeking to transition into a Campaign Manager role at Walmart Connect to support end-to-end campaign execution and drive brand performance.
Overview
6
6
years of professional experience
Work History
Stocking Associate
Walmart
05.2025 - Current
- Support store operations by organizing and replenishing inventory during off-peak hours to ensure a seamless customer experience.
- Collaborate with team members and department leads to maintain accuracy in backroom operations and merchandise flow.
- Demonstrate adaptability and initiative by quickly mastering in-store tech systems and corporate SOPs.
Operations Manager
PawsBnB
10.2023 - Current
- Managed daily operations for a local pet boarding business, ensuring top-tier customer satisfaction and efficient scheduling.
- Handled all client communications, resolving issues promptly and maintaining strong relationships.
- Oversaw supply tracking and managed data for recurring client needs.
- Maintained accurate records of appointments, feedback, and client preferences.
Project Manager
FCI - The Language Experts
08.2023 - 01.2024
- Managed multiple linguistic projects across various timelines and teams, ensuring timely, high-quality delivery.
- Adapted project plans in real time to meet client needs and feedback.
- Conducted quality assurance reviews for final client deliverables.
Digital Media Planner
Horizon Media, Inc.
11.2019 - 03.2022
- Supported and later led execution of digital advertising campaigns across SEM, social, and display environments.
- Developed strategic media plans, flowcharts, and tactical decks for clients in beauty and entertainment verticals.
- Dissected large data sets to track KPIs, optimize campaign delivery, and improve ROI.
- Managed client relationships, presented performance reports, and worked with analytics, finance, and creative teams.
- Mentored new assistant planners and supported campaign launches from planning to post-analysis.
Education
Associate of Science - Business Administration
Northampton Community College
Bethlehem, PAProfessional Certificate - Software Development
Springboard
San Francisco, CA11-2025
Professional Certificate - Data Analytics
Google
Mountain View, CA09-2025
Professional Certificate - Foundations in Java Development
Southern New Hampshire University
05-2023
Skills
- Digital Campaign Strategy
- Cross-Functional Team Collaboration
- Client Relationship Management
- Excel, Google Sheets, Microsoft Office Suite
- Ad Platforms: Social, SEM, and Display Experience
- Tableu (entry-level), SQL (beginner)
- Strong Communication & Presentation Skills
- Fluency in Spanish & English
Timeline
Stocking Associate
Walmart
05.2025 - Current
Operations Manager
PawsBnB
10.2023 - Current
Project Manager
FCI - The Language Experts
08.2023 - 01.2024
Digital Media Planner
Horizon Media, Inc.
11.2019 - 03.2022
Associate of Science - Business Administration
Northampton Community College
Professional Certificate - Software Development
Springboard
Professional Certificate - Data Analytics
Google
Professional Certificate - Foundations in Java Development
Southern New Hampshire University
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