Adobe Creative Suite
Giada Barbosa
Visual Designer & Marketing Manager
BAYONNE,NJ
Summary
Accomplished Creative Designer & Marketing Manager offering 8 years of field experience. Demonstrated success in project management, team leadership, and schedule coordination. Fluent in multiple design programs.
Overview
8
8
years of professional experience
5
5
years of post-secondary education
1
1
Certification
5
5
Languages
Work History
Freelance Designer
Giada Barbosa
Bayonne, NJ
01.2023 - Current
- Developed print materials such as brochures, banners and signs.
- Completed final touches for projects before rollout.
- Used Adobe Illustrator and Photoshop to create images and layouts.
- Created digital image files for use in digital and traditional printing methods.
- Built corporate brands by designing cohesive looks between elements.
- Put together videos for social media, advertising, and informational purposes.
- Designed website layouts, templates, and unique branded looks.
- Established user-friendly design system to increase user experience and satisfaction.
Marketing Manager
HOLI LIVITS Holistic Living
Bad Homburg , Germany
01.2020 - 12.2022
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Utilized market trends and target audience statistics to effectively and appropriately market products.
- Managed workflow between staff, coordinating documents, planning, and creative material distribution.
- Recruited and hired capable team members to add value and diverse skills set to marketing department.
- Identified and evaluated new technologies and add-on applications to improve and optimize marketing team efforts.
- Worked with graphic designers and writers to establish theme and tone for content.
Head of Marketing and Design
Camwell Consulting GmbH
Frankfurt, Germany
04.2015 - 01.2020
- Developed technical and non-technical marketing presentations, public relations campaigns, articles, and newsletters.
- Planned marketing initiatives and leveraged referral networks to promote business development.
- Compiled product and customer data to generate informed profit projections.
- Developed branding and marketing partnerships with clients.
- Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
- Boosted affiliate revenue by leveraging diverse channel strategies and growth-focused initiatives.
- Planned and directed off-site promotional events to attract guests to property.
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
Education
Bachelor of Science - Media Publishing
Hochschule Der Medien
Stuttgart Germany 10.2010 - 04.2015
Skills
Project Management
Branding strategies
Production layouts
Project presentations
Creative design layouts
Advertising understanding
Decision-Making
Teamwork skills
Software
Microsoft Office 365
Figma
Wordpress / HTML
Canva Teams
Certification
UX Design Foundations Certification
Timeline
UX Design Foundations Certification
03-2023
Freelance Designer
Giada Barbosa
01.2023 - Current
Marketing Manager
HOLI LIVITS Holistic Living
01.2020 - 12.2022
Head of Marketing and Design
Camwell Consulting GmbH
04.2015 - 01.2020
Bachelor of Science - Media Publishing
Hochschule Der Medien
10.2010 - 04.2015