Summary
Overview
Work History
Education
Skills
Software
Certification
Timeline
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Giada Barbosa

Giada Barbosa

Visual Designer & Marketing Manager
BAYONNE,NJ

Summary

Accomplished Creative Designer & Marketing Manager offering 8 years of field experience. Demonstrated success in project management, team leadership, and schedule coordination. Fluent in multiple design programs.

Overview

8
8
years of professional experience
5
5
years of post-secondary education
1
1
Certification
5
5
Languages

Work History

Freelance Designer

Giada Barbosa
Bayonne, NJ
01.2023 - Current
  • Developed print materials such as brochures, banners and signs.
  • Completed final touches for projects before rollout.
  • Used Adobe Illustrator and Photoshop to create images and layouts.
  • Created digital image files for use in digital and traditional printing methods.
  • Built corporate brands by designing cohesive looks between elements.
  • Put together videos for social media, advertising, and informational purposes.
  • Designed website layouts, templates, and unique branded looks.
  • Established user-friendly design system to increase user experience and satisfaction.

Marketing Manager

HOLI LIVITS Holistic Living
Bad Homburg , Germany
01.2020 - 12.2022
  • Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Utilized market trends and target audience statistics to effectively and appropriately market products.
  • Managed workflow between staff, coordinating documents, planning, and creative material distribution.
  • Recruited and hired capable team members to add value and diverse skills set to marketing department.
  • Identified and evaluated new technologies and add-on applications to improve and optimize marketing team efforts.
  • Worked with graphic designers and writers to establish theme and tone for content.

Head of Marketing and Design

Camwell Consulting GmbH
Frankfurt, Germany
04.2015 - 01.2020
  • Developed technical and non-technical marketing presentations, public relations campaigns, articles, and newsletters.
  • Planned marketing initiatives and leveraged referral networks to promote business development.
  • Compiled product and customer data to generate informed profit projections.
  • Developed branding and marketing partnerships with clients.
  • Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
  • Boosted affiliate revenue by leveraging diverse channel strategies and growth-focused initiatives.
  • Planned and directed off-site promotional events to attract guests to property.
  • Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.

Education

Bachelor of Science - Media Publishing

Hochschule Der Medien
Stuttgart Germany
10.2010 - 04.2015

Skills

Project Management

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Software

Adobe Creative Suite

Microsoft Office 365

Figma

Wordpress / HTML

Canva Teams

Certification

UX Design Foundations Certification

Timeline

UX Design Foundations Certification

03-2023

Freelance Designer

Giada Barbosa
01.2023 - Current

Marketing Manager

HOLI LIVITS Holistic Living
01.2020 - 12.2022

Head of Marketing and Design

Camwell Consulting GmbH
04.2015 - 01.2020

Bachelor of Science - Media Publishing

Hochschule Der Medien
10.2010 - 04.2015

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Giada BarbosaVisual Designer & Marketing Manager