Summary
Overview
Work History
Education
Skills
Websites
Interests
Timeline
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Gianna Fraley

Racine,WI

Summary

Detail-oriented and creative marketing professional with hands-on experience in digital content creation, brand development, and project coordination. Eager to learn and tackle new challenges with enthusiasm, consistently adapting to evolving marketing trends. Strong organizational and communication skills demonstrated through client-facing projects, collaboration, and workflow management in both fast-paced and nimble environments. Passionate about blending strategy with creativity to support thoughtful, compelling marketing.

Overview

4
4
years of professional experience

Work History

Marketing Content Assistant

Skearch LLC
09.2023 - Current
  • Analyzed website analytics and user data to optimize marketing strategies to improve user experience.
  • Conducted market and competitor research to identify consumer trends and inform strategy and platform positioning.
  • Designed and created branded rich media content.
  • Data Entry: inputting and organizing trusted, relevant web links
  • Selected to help manage a client-facing freelance project, coordinating tasks and ensuring strong organization, clear communication, and on-time, high-quality deliverables.
  • Became familiar with AI tools.

Beverage Cart Attendant

Meadowbrook Country Club
06.2021 - 09.2024
  • Delivered high-quality service while building rapport through strong interpersonal skills, fostering lasting customer relationships and driving repeat business.
  • Consistently exceeded daily sales goals by upselling premium items based on customer preferences and promoting special offers.
  • Managed cash, mobile payments, and inventory independently with strong attention to accuracy and organization.
  • Resolved customer concerns quickly and professionally, maintaining high satisfaction and a positive brand experience.
  • Implemented an efficient cart organization system that improved product placement, made inventory easier to manage, and enhanced visual presentation.

Education

Bachelor of Arts - Marketing

University of Wisconsin Parkside
12-2024

Highschool Diploma -

JI Case High School
06.2020

Skills

  • Marketing Ideation & Strategy
  • Sales & Upselling
  • Content Creation & Brand Strategy
  • Microsoft Office Suite
  • Customer Service & People Skills
  • Team Collaboration
  • Creativity
  • Adapatibility
  • Attention to detail

Interests

  • Travel & Cultural Exploration
  • Outdoor Photography
  • Cuisine
  • Skiing, Tennis, and Sports in general
  • Fashion History and the Nature of Trends

Timeline

Marketing Content Assistant

Skearch LLC
09.2023 - Current

Beverage Cart Attendant

Meadowbrook Country Club
06.2021 - 09.2024

Bachelor of Arts - Marketing

University of Wisconsin Parkside

Highschool Diploma -

JI Case High School

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Gianna Fraley