GINA DIMAURO
Armonk,United States
Summary
Since high school, I have developed strong communication skills that enable me to connect effectively with diverse audiences and address their needs. My career in digital marketing, social media, and project management has refined my ability to enhance brand presence and efficiently manage complex projects. I possess a keen understanding of key audiences and remain attuned to emerging digital trends, ensuring that my strategies resonate with target demographics while aligning with client objectives. This strategic approach consistently yields impactful and innovative results.
Overview
9
9
years of professional experience
Work History
Project Manager
Real Chemistry, Acquisition of Avant Healthcare
04.2024 - 08.2024
- Led and managed the oncology pipeline website for client's 46 indications
- Updated development and content creation timelines.
- Verified consistency on the staging website
- Crafted and audited regulatory slides for FUSE submission
- Established streamlined system for creating and submitting compound and trial cards effectively
Digital Project Manager
Avant Healthcare
11.2022 - 04.2024
- Successfully completed website, landing page and HTML email projects by managing timelines and budgets for 5 different cross-functional teams
- Implemented best practices for UTM links and analytics by liaising between reporting and digital departments
- Managed project deliverables and KOL coordination for 1000 attendee National Satellite Broadcasts
- Standardized development processes for landing page and website projects by communicating with teams about MLR reviews, updating workflow timelines and shortening average development timeframes by 20%
- Assisted with budget and strategy overview for clients' 2024 brand strategies
Social and Digital Content Manager
CMK Select On The Behalf Of Novartis
12.2021 - 10.2022
- Management of Novartis US Medical LinkedIn & Twitter
- Conceptualized, planned and executed social posts for disease state awareness campaigns across 7 different therapeutic areas
- Coordinated with 7 therapeutic areas leads and 3 external agency partners on incoming projects & align on next steps for future social post projects
- Created and continuously updated Sprinklr dashboards for Novartis US Medical social channels
- Maintained social content calendar to schedule creation and delivery deadlines
Digital & Creative Coordinator
Healthcare Consultancy Group
New York, NY
06.2019 - 11.2021
- Align and coordinate timelines between creative, digital & account teams
- Reviewed timelines and estimates for HTML developers
- Coordination of unbranded and branded campaigns on LinkedIn
- Identified digital opinion leaders for unbranded Twitter campaigns
- Delegated, routed, and scheduled tasks for creative and digital teams
- Planned and assisted on internal webinars
Creative and Digital Intern
Healthcare Consultancy Group
New York, New York
06.2018 - 07.2018
- Constructed icons and infographics for client slide decks and presentations
- Revised and modified designs of client e-blasts and posters
- Created logo for company's internship program
Digital Intern
Healthcare Consultancy Group
New York, NY
06.2017 - 08.2017
- Developed understanding of creative & digital processes within Hyphen Digital
- Created content, managed, and executed two agencies' social media campaigns
- Researched, analyzed, and presented campaigns for agency's targeted audiences
Summer Intern
Healthcare Consultancy Group
New York, NY
06.2016 - 08.2016
- Acquired expertise in digital workflows within Hyphen Digital
- Developed and oversaw social media strategies for two agencies
- Conducted thorough research on targeted audience campaigns
Summer Intern
Healthcare Consultancy Group
New York, New York
06.2015 - 07.2015
- Assisted in organizing events to promote company services and products.
- Conducted market research to identify consumer trends and preferences.
- Prepared presentations for senior management outlining key findings from market research projects.
Education
MSM - Management
Fordham University
Bronx, NY01.2021
Bachelor of Arts - Communications, Advertising
Manhattan College
Riverdale, NY05-2019
Skills
- Microsoft Office
- Adobe Photoshop
- Microsoft PowerPoint
- Adobe Illustrator
- JIRA
- Microsoft Outlook
- Google Docs
- Adobe Acrobat
- Sprinklr
- Brandwatch
- Smartsheet
- Ziflow
- Workfront
- Social Media administrations
- Content management
- Customer relations
- Graphic design
- Attention to detail
- Ability to work in high stress situations
- Social Channel Planning
- Digital Strategy
- Project Management
- Project tracking
- Strategic Planning
- Project development
Timeline
Project Manager
Real Chemistry, Acquisition of Avant Healthcare
04.2024 - 08.2024
Digital Project Manager
Avant Healthcare
11.2022 - 04.2024
Social and Digital Content Manager
CMK Select On The Behalf Of Novartis
12.2021 - 10.2022
Digital & Creative Coordinator
Healthcare Consultancy Group
06.2019 - 11.2021
Creative and Digital Intern
Healthcare Consultancy Group
06.2018 - 07.2018
Digital Intern
Healthcare Consultancy Group
06.2017 - 08.2017
Summer Intern
Healthcare Consultancy Group
06.2016 - 08.2016
Summer Intern
Healthcare Consultancy Group
06.2015 - 07.2015
MSM - Management
Fordham University
Bachelor of Arts - Communications, Advertising
Manhattan College
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