Summary
Overview
Work History
Education
Skills
Certification
Websites
Timeline
Generic

Gina Minguez

Miami,USA

Summary

Finance and marketing professional with a strong record at Spanish Broadcasting System, improving budget management and client retention. Expertise in digital marketing tools and project management, driving engagement and executing successful initiatives. Bilingual in English and Spanish, utilizing effective communication skills to enhance collaboration and deliver results.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Finance Administrative Assistant

Spanish Broadcasting System
Miami, FL
05.2024 - Current
  • Supported marketing budget management and CFO financial reporting.
  • Tracked budgets for all marketing initiatives and provided regular updates.
  • Collaborated with internal teams on product launches and advertising strategies.
  • Assisted in developing pricing strategies that maximize profits while maintaining customer loyalty.

Sales Assistant

Spanish Broadcasting System
Miami, FL
04.2023 - 05.2024
  • Assisted 12 Account Executives, ensuring 100% timely order payments via WideOrbit.
  • Improved client meeting coordination, boosting retention by 15%.
  • Ensured that all promotional materials were properly displayed in their designated areas.
  • Attended staff meetings to discuss new products or changes in company policy or procedure.

Marketing Manager / Logistics Coordinator

AfterDark Esports
Miami, FL
03.2020 - 05.2023
  • Increased social media engagement by 25% through Twitter campaigns.
  • Coordinated 10+ esports tournaments, growing participation by 20%.
  • Managed logistics for 500+ attendees using Trello and Wix.

Education

M.S. - Marketing

Florida International University
Miami, FL
05.2024

B.B.A. - Marketing

Florida International University
Miami, FL
07.2022

Skills

  • Digital marketing tools: Google Ads, HubSpot, Klaviyo, MailChimp
  • Project management: Trello, Wix, WideOrbit
  • Marketing support
  • Financial software: Oracle, Concur, GL Wand, QuickBooks, Microsoft Office (advanced), Google Suites (advanced)
  • Languages: English (native), Spanish (native)

Certification

  • Google Ads Video Certification (Jan 2023)
  • HubSpot Inbound Marketing (Feb 2022)
  • PPC Fundamentals Course, CXL (May 2023)

Timeline

Finance Administrative Assistant

Spanish Broadcasting System
05.2024 - Current

Sales Assistant

Spanish Broadcasting System
04.2023 - 05.2024

Marketing Manager / Logistics Coordinator

AfterDark Esports
03.2020 - 05.2023

M.S. - Marketing

Florida International University

B.B.A. - Marketing

Florida International University

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