Summary
Overview
Work History
Education
Skills
Advanced Learning
Timeline
ProjectManager
GINA R. CARNEY

GINA R. CARNEY

Customer Success Manager

Summary

Recognized Sales and Marketing top performer within high-profile industry leading organizations. Trusted advisor to leadership teams and client partners with a diverse range of stakeholders in dynamic, fast-paced settings.

Self-driven, instinctual problem-solver able to quickly identify challenges and opportunities to foster collaborative focused efforts to positively impact company success.

Proven strengths in leveraging critical data and customer journey insights to accelerate the development of focused solutions able to advance vision to implementation. Adept at pivoting to seamlessly manage competing priorities.

Highly proficient in customer relationship and retention systems, including Salesforce, Hubspot, Nielsen, IRI, MS Office and social media platforms.

Overview

25
25
years of professional experience

Work History

Customer Success Manager

Becton Dickinson, BD, Global Healthcare
01.2023 - Current

• Foster open dialogue with customer base of 500+ to keep pulse on their goals, needs and concerns. Give voice to these insights to internal stakeholders within service, support, and product management teams.
• Lead with a professional demeanor by creating avenue for constructive conversation vs confrontation in high stress situations.
• Maintain positive customer relations by addressing problems head-on and implementing successful corrective actions. Play an instrumental role in client satisfaction by working collaboratively with operational teams for proper resolution of service and support issues.
• Achieved 99% and 98% retention while navigating major organizational change and increasing competitive pressures.
• Leverage data and analytics to make informed decisions and drive business improvements to identify solution options, maximize efficiencies, and increase KPI success rates.
• Assist customers with onboarding and product knowledge to enable successful adoption and optimized usage.
• Champion process improvement and problem-solving efforts to create standard procedures and escalation policy for customer support team.
• Controlled resources and activities to comply with industry standards and government regulations.

BUSINESS DEVELOPMENT REPRESENTATIVE

BD
10.2019 - 01.2023
  • Company Overview: BD acquired Parata Systems in July 2022
  • Designed and developed the Business Development Representative function for Retail, Long Term Care and Nutraceutical channels
  • Establishing a trusted strategic advisor relationship with accounts, driving the continued value of Parata products, technology, and services
  • Proactively sourcing, strategizing and developing a pipeline to gain new client relationships and referrals and trading up aging automation for newer technology to optimize the client experience
  • Creating compelling content for monthly outreach and campaigns to educate and drive engagement, increasing qualified leads by 100+
  • Consultative approach uncovering customer needs and goals
  • Closing on $4.3M+ in sales annually
  • Supporting revenue growth of 107% over the last two years and the #1 performing BDR for three years
  • 2021 Excelsus Award winner for highest annual achievement in Business Development role
  • BD acquired Parata Systems in July 2022

SALES REPRESENTATIVE

ECOLOGIC Furniture
12.2018 - 10.2019
  • Transformed the inbound sales program and ensured high success with key clients
  • Collaborated with internal resources in manufacturing, logistics, installation, and accounting to deliver a world-class experience for clients
  • Accelerated new sales by implementing new processes and improved scripting
  • Led a $600K gain in new business within six months of hire through new outreach tactics
  • Managed escalated client concerns swiftly with mutually beneficial resolutions, mending challenged relationships, turning around formerly disgruntled customers into loyal clients
  • Secured more than $10M in contracts after redesigning the RFP response process
  • Key clients: State of Utah, University of Wisconsin-Shared Services, Hargrave Military Academy, et al

CLIENT SERVICE CONSULTANT

IRI Worldwide, Inc.
09.2016 - 05.2018
  • Client-facing champion of customer success for an innovator in big data, responsible for onboarding new clients to ensure satisfaction and service
  • Involved in data systems setup, established KPIs and scorecard development, and routinely led training on software programs for associates
  • Led weekly and monthly audits of client databases and provided direction to database modeling teams to resolve and deliver improved accuracy for 10K items across multiple data points
  • Key clients: HARIBO, Pladis Godiva, Storck, et al

NATIONAL CLIENT INSIGHTS MANAGER

Acosta Sales & Marketing Company
05.2012 - 09.2016
  • Executed successful national accounts growth for a full-service sales, marketing, and service company serving the consumer packaged goods industry
  • Identified opportunities to grow relationships and enable client success through detailed analysis, proactive positioning and strategic KPIs
  • Recognized for distribution and share of shelf gains achieved at Roundy's on behalf of clients – Coca-Cola, Minute Maid, Ebro, Colgate-Palmolive, White Wave, and Heinz
  • Increased Roundy's Snacks' linear grocery space from 24.5% to 33.5%
  • Delivered incremental sales of $50K per quarter via Distribution Optimization, following the expansion of Colgate-Palmolive distribution at key Hispanic retailers
  • Recipient of numerous internal performance awards, a Gary Baker Marketing Excellence Award for a share of shelf gains achieved at Roundy's and several 'best in class' honors from Bush Bros
  • Key clients: Roundy's, Piggly Wiggly, Jewel-Osco, Shopko, Kmart, Kraft Heinz, Bayer, Clorox, Kellogg's, Colgate, Pfizer, Cool Whip, Ainsworth Pet Nutrition, et al

BUSINESS DEVELOPMENT MANAGER

GE Healthcare
11.2008 - 02.2011
  • Liaised activity and accountability across the Monitoring Solutions channel national sales team, finance management, and manufacturing operations
  • Facilitated $7M in sales from cross-P&L deals for strategic customers
  • Created a Run Rate tool for MS Directors and Regional Sales Managers to utilize in evaluating attained orders against the plan, giving visibility to strategize on deals totaling $100M
  • Secured $30M in recognized revenue upon implementing improved methodologies and reporting mechanisms for enhanced monthly/quarterly/annual forecast accuracy and deal closures
  • Drove the successful development and delivery of a three-year compliance audit for a government contract, researching and identifying documentation to ensure violation exemptions

CATEGORY ANALYST

Hamacher Resource Group (HRG)
08.2006 - 10.2008
  • Worked closely with client leadership to understand the target audience, merchandising strategies, and overall objectives, providing counsel and recommendations on competitive benchmarking, strategic marketing, and positioning for product lines to optimize sales
  • Identified business trend insights through analysis of national wholesale data and incorporated these with manufacturer objectives to optimize sales
  • Accountable for recommended plans for New Item introduction, efficient assortment and merchandising distributed to approximately 4K retailers around the country
  • Designed Category Review process, which secured a contract with a FrontEdge partner; led HRG Analyst team in ongoing FrontEdge deliverables and represented at IdeaShare trade shows
  • Recipient of two On the Spot awards recognizing Outstanding Customer Satisfaction achieved for quality of client program management

TERRITORY ACCOUNT MANAGER

Boston Scientific Corporation
06.2000 - 07.2002
  • Managed a territory of 300 hospitals with a $3.5M annual plan for the MVE (Microvasive Endoscopy) Division, representing MVE as a resource for hospital patient care initiatives
  • Developed the Device Training and Resource Center to meet customer needs for a ready-access information source for medical care teams
  • Provided procedural and ongoing CEU credit training
  • Secured conversion of seven key hospitals via contract optimization, delivering $100K in sales
  • Led team sales training on utilizing data to identify opportunities and expand sales reach and depth
  • Increased daily territory average daily sales resulting in $300K in annual growth in one year
  • SHARK Award winner for highest overall annual sales growth; and Redwood Award winner for the highest key account sales growth

Education

Bachelor of Science - International Economics, Marketing

University of Wisconsin – Madison

Certified Professional Strategic Advisor - undefined

Category Management Association

Video Production Certificate - undefined

Carthage College
Kenosha, WI

Skills

  • Customer Engagement Strategies
  • Effective Strategic Planning
  • Sales Development Lifecycle
  • Market Channel Optimization
  • Customer Relationship Management
  • Revenue Growth Initiatives
  • Data-Driven Insights Generation
  • Targeted Lead Generation
  • Category Development Expertise
  • Integrated Marketing Campaigns
  • Product Launch Strategy
  • Contractual Agreement Negotiation
  • Training & Development
  • Client Account Management
  • RFP Development Expertise
  • Pricing Strategies
  • Customer Needs Advocacy
  • Strategic planning
  • Pipeline Optimization
  • Major Account Expansion

Advanced Learning

Small Business Entrepreneur Program – completed coursework, asked to present as a guest speaker on building a business plan. Strategic marketing, competitive research, cost estimating.

Timeline

Customer Success Manager

Becton Dickinson, BD, Global Healthcare
01.2023 - Current

BUSINESS DEVELOPMENT REPRESENTATIVE

BD
10.2019 - 01.2023

SALES REPRESENTATIVE

ECOLOGIC Furniture
12.2018 - 10.2019

CLIENT SERVICE CONSULTANT

IRI Worldwide, Inc.
09.2016 - 05.2018

NATIONAL CLIENT INSIGHTS MANAGER

Acosta Sales & Marketing Company
05.2012 - 09.2016

BUSINESS DEVELOPMENT MANAGER

GE Healthcare
11.2008 - 02.2011

CATEGORY ANALYST

Hamacher Resource Group (HRG)
08.2006 - 10.2008

TERRITORY ACCOUNT MANAGER

Boston Scientific Corporation
06.2000 - 07.2002

Certified Professional Strategic Advisor - undefined

Category Management Association

Video Production Certificate - undefined

Carthage College

Bachelor of Science - International Economics, Marketing

University of Wisconsin – Madison
GINA R. CARNEYCustomer Success Manager