Gina Zimerle
Moraine
Summary
Results-driven Analyst specializing in fuel pricing strategies, successfully managing over 400 locations and increasing profit margins by 6% annually. Strong analytical skills in leveraging large data sets to inform pricing decisions and mitigate risks. Adept at cross-department collaboration to drive organizational performance and achieve key business metrics.
Overview
19
19
years of professional experience
Work History
Fuel Pricing Analyst II (7-Eleven, Speedway, Stripes)
7-Eleven Retail
Irving
07.2015 - Current
- Develop and execute pricing strategies consistent with achieving performance metrics
- Optimize the profitability of fuel sales under volatile pricing and/or market conditions
- Conducted tactical analysis of large data sets to identify performance trends, mitigate risks, and uncover opportunities, while monitoring market conditions.
- Collaborated with departments to deliver insights on market-level performance and forecasts, enhancing cross-functional understanding.
- Track strategy initiatives to oversee success measures week over week; evaluate KPIs & document successes
- Be subject matter expert on fuel; provide fuel projections for M&A and Real Estate
- Effectively communicate with store, field personnel, and management with a sense of urgency. Provide financial recaps with insights on a weekly basis
- Facilitated team collaboration and knowledge sharing initiatives within pricing team, elevating collective expertise and implementing best practices.
- Oversee data integrity of the fuel pricing systems.
- Take lead on various projects to propel the team toward team mutual initiatives.
- Ability to troubleshoot integration issues, interface with fuel techs and store employees to identify system integration issues/solutions with minimal oversight. Proactively seek issues.
- Self-motivated to seek knowledge on industry, systems, and market dynamics - high level of curiosity and self-paced learning.
- Practice healthy level of debate within the team to drive new approaches, anchored in data analysis.
- Stay informed of federal, state and local laws pertaining to pricing, state of emergencies, tax changes, and other transportation issues
- Consistently managed 400+ fuel locations while increasing profit margin by up to 6% year over year, increasing GP an average +$10M.
- Served as a member of the divestiture team, facilitating site selections for merger agreements., 1 of 3, chosen to divest FTC selected sites to facilitate terms of merger agreement
- Speedway’s ACE Award winner, 2016 for outstanding service in the conversion of acquisition stores
- Retail Leadership Award 2018 for outstanding leadership conducted at Clark State University
- Conducted research into current trends within marketplace, which helped establish pricing for organization's products and services.
- Analyzed customer requirements to ensure competitive and profitable pricing structures.
- Determined and tracked budget expenses with accuracy and transparency.
- Utilized financial analysis to prepare plans of action for investment.
- Negotiated with suppliers for better deals on materials used in production processes.
- Utilized financial analysis to prepare plans of action for investment.
Account Manager (Client Services Manager/Program Manager)
Aimia, Inc.
Dayton
01.2013 - 03.2015
- Partnered with sales force to retain key accounts and secure incremental business from existing clients, contributing to overall revenue growth.
- Managed 8 key accounts, increasing profit margin by 10% in first year while maintaining all programs with minimum 25% gross profit.
- Managed key clients to include: Sodexo, ADP, Associated Materials, Fish & Richardson, CareSource, Blackboard, with program allocations ranging from $100,000 to $1.5 million.
- Served as primary contact and program manager, overseeing the organizational effort to launch and successfully operate client programs, guiding and providing counsel in areas such as systems project management, communications and administration.
- Facilitated post-sale support for key client relationships, ensuring programs met and exceeded objectives while serving as liaison between clients and internal teams.
- Managed financials for 9 programs, including ongoing sales and margin forecasting.
- A global, publicly traded marketing and loyalty analytics company with approx. 4,000 employees in 20 countries, providing services for employee, channel and customer loyalty engagement programs, events management and analytics for a broad spectrum of industries.
Supervisor, Accounts Payable
Aimia, Inc.
Dayton
11.2011 - 01.2013
- Managed the Accounts Payable Department along with supervising 4 Accounts Payable specialists, with special emphasis on structure and organization.
- Analyzed invoices for payment, identifying discrepancies, discounts, and deductions for catalog offerings and events, ensuring accurate and timely processing.
- Drafted 3 year departmental improvement plan with CFO, successfully completing this plan within the first 14 months.
- Created/streamlined process and procedure improvements, significantly increasing productivity and boosting performance within the first year.
- Redesigned payment request forms and procedures with new cross-departmental training culminating in more accurate & timely payments.
- Enhanced vendor account relationships and reconciliations, resulting in improved account standings and fostering cost-saving opportunities.
- Reduced paper invoice processing to electronic processing by 50% in the first 8 months.
- Facilitated monthly webinar-based education and team building activities and improved internal relationships across departments, resulting in better cooperation and collaboration
- A global, publicly traded marketing and loyalty analytics company with approx. 4,000 employees in 20 countries, providing services for employee, channel and customer loyalty engagement programs, events management and analytics for a broad spectrum of industries.
Compliance Auditor, Lead
Aimia, Inc.
Dayton
04.2009 - 11.2011
- Led AT&T referral program audit team of 6 – achieved highest audit rating ever (#1).
- Developed processes, procedures, and documentation for newly formed compliance auditing team, enhancing existing system and contributing to 25% revenue growth within 18 months.
- Performed auditing and monitoring functions of the P2R rewards program and developed SOP documentation for internal and client use.
- Extracted data sets containing transactions to monitor/audit representing one or more types of referral activity to ensure compliance with program guidelines.
- Reviewed all aspects of the program including individual users, the system and reports, and call center performance.
- Directed workflow to streamline report tracking, created training aids, and developed SOP documents for internal and client use, exceeding client expectations and fostering trust for increased budget allocation.
- Oversaw website content updates and maintenance to ensure functionality and user engagement. to ensure edits/restrictions continue to work.
- Mastered 20+ regional systems for validation purposes in the first year, including database management allowing for expansion of program parameters.
- A global, publicly traded marketing and loyalty analytics company with approx. 4,000 employees in 20 countries, providing services for employee, channel and customer loyalty engagement programs, events management and analytics for a broad spectrum of industries.
Travel Billing
Aimia, Inc.
Dayton
01.2008 - 04.2009
- Reconciled key programs ranging from $2.5 million to $200,000 budget allocations to include clients such as: Toyota, Allergan, Graybar, Blackboard, Stryker. These programs included travel, gifts, and other various incentives.
- Consistently met and exceeded deadlines while managing multiple accounts, including foreign currencies and P&L generation.
- Assisted in preparation, review and adjustment of reconciliations pertaining to client programs, including compilation of information and evaluation of underlying assumptions according to various contracts.
- Processed transactions and analyzed the general ledger, supporting journals, and ledgers.
- Prepared analyses of work in progress accounts as a part of monthly closing processes.
- Developed policy and procedure recommendations to enhance financial management and operational efficiency.
- Developed and implemented internal control policies and procedures.
- Emerged as a team lead within 8 months to guide 10 billers within the department.
- Provided cost accounting from budget versus actual costs for various programs against deadlines for completion.
- A global, publicly traded marketing and loyalty analytics company with approx. 4,000 employees in 20 countries, providing services for employee, channel and customer loyalty engagement programs, events management and analytics for a broad spectrum of industries.
Education
General Studies -
South Georgia College
Douglas, GASkills
- Pricing Strategy
- Pricing Analytics
- Data Reporting
- Business Intelligence Tools
- Basic SQL
- Tableau
- Power BI
- Pivot tables
- Vlookup
- Data Integration
- MS Excel
- MS Office
- PowerPoint
- Analytics Pro
- Project Management
- Market Trends
- Industry Reporting
- Data Integration
Timeline
Fuel Pricing Analyst II (7-Eleven, Speedway, Stripes)
7-Eleven Retail
07.2015 - Current
Account Manager (Client Services Manager/Program Manager)
Aimia, Inc.
01.2013 - 03.2015
Supervisor, Accounts Payable
Aimia, Inc.
11.2011 - 01.2013
Compliance Auditor, Lead
Aimia, Inc.
04.2009 - 11.2011
Travel Billing
Aimia, Inc.
01.2008 - 04.2009
General Studies -
South Georgia College