Ginger Bracewell
Jacksonville,FL
Summary
Self-motivated professional successful in seizing viable opportunities for expansion and innovation in business. Background in increasing profits, reducing costs, and transforming customer service standards. Experienced in leading and supervising operational and sales teams.
Overview
14
14
years of professional experience
Work History
Regional Sales Executive
Vacasa
04.2023 - 02.2024
- Increased regional sales by developing and implementing strategic sales plans.
- Established strong relationships with key clients & owners, resulting in business expansion and revenue growth.
- Monitored market trends to identify potential opportunities for new product development or expansion into untapped markets.
- Maintained thorough knowledge of competitor offerings, using this information to strategically position company products in the market effectively.
- Generated significant revenue growth by consistently achieving or exceeding monthly sales quotas.
- Created customized presentations tailored to prospective client's needs, effectively demonstrating the value of company offerings.
- Coordinated efforts between internal departments such as finance, operations, and logistics to streamline processes and improve overall efficiency.
- Regularly reported on regional performance metrics, identifying areas for improvement and adjusting strategies accordingly.
- Delivered exceptional customer service by addressing client concerns and providing product solutions.
- Collaborated with marketing team to create targeted campaigns for various industries within the region.
Partnership Development Manager
National Fitness Campaign
07.2021 - 04.2023
- Achieved 120% of my individual 2022 goal
- Responsible for account development, cold calling, and assessing client
needs, and identifying solutions - Utilized Salesforce for activities and to managed a $7.8 million pipeline
- Created and delivered presentations to decision-makers,
- Cultivated relationships with Mayors, City Managers, City Council, Park Directors, & Economic Development Directors
- Facilitated strategy development and planning with cross-functional teams.
Sales Director
TurnKey Vacation Rental
12.2018 - 07.2021
- Conducted presentations to owners, investors, and real estate professionals
- Developed key partnerships with industry-leading organizations to strengthen professional network and expand future business opportunities.
- Solved complex problems to increase sales effectiveness and streamline business direction.
- Closing contracts with new clients to enlist their properties with our management program
- Researched our competitors and local regulations
- Outreach strategies including email campaigns to homeowners
- Cold calling investment homeowners to build relationships
Director of Real Estate
Stay Gia
05.2016 - 12.2018
- Closed over $1 million in revenue in 7 months
- Manage and maintain a structured analysis of target markets, clients, and document in CRM (Hubspot)
- Negotiated contracts to manage short term rentals.
- Prospected and qualified new leads for sales presentations.
- Attracted top of funnel opportunities for real estate development and sales.
- Targeted multifamily owners with polished sales presentations to reach full sales potential.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Analyzed markets and developed strategic plans
Catering Sales Manager
Lexington Hotel
03.2014 - 05.2016
- Closed over $300,000 in sales within the first 4 months of employment
- Awarded Sales Manager of the Quarter
- Organized corporate meetings, special events, and social occasions to satisfy client requirements and increase facility revenues.
- Participated in planning meetings, site visits, and vendor evaluations to enhance the quality of client services.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Utilized hospitality associations, business journals, and Internet resources to obtain current industry knowledge.
- Developed and implemented improved marketing initiatives to drive revenue.
- Performed service and menu upgrades and upselling activities to meet predetermined revenue objectives.
- Increased event bookings by developing and implementing effective catering sales strategies.
Business Development Manager
OYO Rooms & Homes
06.2011 - 03.2014
- Exceeded Projections for 2019 By 12%
- Reached out to potential customers via telephone, email, and in-person inquiries.
- Generated new business with marketing initiatives and strategic plans.
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
- Negotiated and closed long-term agreements with new clients in assigned territory.
Catering & Convention Sales Manager
Jacksonville Marriott
12.2009 - 06.2011
- Increased Sales For Catering Revenue Year Over Year by 9%
- Performed weekly prospecting calls and outside sales calls to uncover new leads
- Developed marketing promotional materials
- Provided friendly, courteous service to create memorable moments for guests.
- Coordinated with various vendors to establish necessary supplies for events.
- Secured high-profile clients through targeted outreach and relationship-building efforts.
- Developed customized sales proposals that catered to the unique needs of each potential client.
- Negotiated favorable contracts with vendors, resulting in cost savings for the organization.
Skills
- Advanced Salesforce Experience
- B to B Sales
- Sales Presentations
- Market and Competitive Analysis
- Profitability Assessments
- Direct Sales
- Marketing Strategies
- Sales Lifecycle Management
- Pipeline Management
- Sales Territory Growth
- Closing Techniques
- Coaching and Mentoring
- Sales Strategy Development
Timeline
Regional Sales Executive
Vacasa
04.2023 - 02.2024
Partnership Development Manager
National Fitness Campaign
07.2021 - 04.2023
Sales Director
TurnKey Vacation Rental
12.2018 - 07.2021
Director of Real Estate
Stay Gia
05.2016 - 12.2018
Catering Sales Manager
Lexington Hotel
03.2014 - 05.2016
Business Development Manager
OYO Rooms & Homes
06.2011 - 03.2014
Catering & Convention Sales Manager
Jacksonville Marriott
12.2009 - 06.2011
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