GINO DESIMONE

• Launched Dental Partnership Organization in New England
• GP Centric with Specialty Cluster Approach designed to enable dental practices to merge and operate with independence
• Immediately established operational and clinical outcomes resulting in 15% growth in H1 2023 versus prior 2 years of 2.9% growth.
• Recruited clinicians and dental office team members successfully amidst turbulent hiring conditions
• Established "patient first" culture across 16 unique locations

• Year Over Year - 40% growth in Production & EBITDA through organic growth within 10 locations along with multiple acquisitions.
• Established centralized management services group for all functional areas of surgical service organization - Finance, Operations, Human Resources, Patient Life Cycle, as well as clinical and administrative management oversight.

• Helped hundreds of dental practices navigate through pandemic challenges
• Assembled medical/dental industry consortium of business and clinical thought leaders to respond to impact of Covid-19 both from its health and economic impact on oral health and systemic health connections.
• Provide subscriber-based and industry collaborative initiatives designed to aid in re-opening practices safely, rebuilding their footing and reaching new heights of practice performance excellence through online learning & CE.
• Establish and grow unique principled industry partnering and idea meritocracy culture, with focus on exceeding current fluid market estimates.

• Created National Referral Network for over 60 surgical centers (DSO) in the United States, contributing to upwards of $1.2M per center, achieving 150% to overall plan from 2018-2020 (nine quarters in a row).
• Led Doctor Recruitment, Corporate Communications, Continuing Education and Digital Marketing/Social Media Efforts to solidify company's reputation, increase referral flow & improved dental community position and presence.
• Assembled National KOL (Key Opinion Leader) Speaker Bureau and secured local to national podium presence among relevant associations with CE based platforms strategic direction and establish cross-functional management services group
• Served as a Business Development lead for mergers, acquisitions, and de novo investments.
• Generated budget for finance, operations, human resources, patient acquisition, as well as clinical & practice management process improvement KPIs.

• Secured Thought Leaders and Dental Schools for company clinical trial and pre-launch
• Assumed full time commercialization & P&L responsibilities from consulting relationship within 6 months from pre-launch strategy
• Created pre-commercialization budget & blueprint including three sales channels, branding redesign and full marketing plan as well as clinical/practice CE drivers across the country.

• Grew basis business by 68% and established unique marketing plan for implant financing.
• Built field sales team from ground up with sprint sales processes and performance drivers which yielded above plan 68% growth in 2015 for Fin Tech Leader’s division dedicated to Elective Procedure Patient Financing in medical and dental.
• Merged existing inside sales team with pilot field sales team to generate synergistic force with mid-year expansion resulting in total of 45 representatives dedicated to patient solutions division.
• Full P&L responsibility for domestic sales.

• Successfully scaled North American business and led marketing, education and sales efforts moving Straumann to leadership position in North America among surgical specialists, general dentists, and laboratory partners.
• Led North American Sales, Marketing Communications & Business Development of 200+ with unprecedented back-to-back above plan sales achievement with revenue P&L responsibility (110% & 107% to plan respectively 2013 & 2014).
• Lifted North America to market leadership position for dental implants.
• Promoted to SVP from progressive roles & responsibilities including territory manager (2000-2002), regional sales director(s), Area Vice President, VP Education, Professional Relations and Marketing Services.
• Sold and distributed medical/dental device, biologics and digital workflow equipment and software with revenue projections in excess of $1B globally.
• Created & Launched SMILe (Straumann Modular Interactive Learning) & DDEC (Digital Dental Education Centers).
• Represented North America on Global Corporate Management Group.
• Served as NAM Section Administrator for largest global association and study club network in implant dentistry with over 17,000 members).

• Recruited and led East Area Sales Team within a $1.5B disruptive cosmetic and restorative dental products company
• Produced highest plan performance in company history
• Successfully launched Chair-side “ZOOM” Whitening at 120% to plan in 2003
• Demonstrated a high level of initiative and creativity while tackling difficult tasks
• Region of The Year 2003

• Directed Global Product Launches and Marketing Communications
• Promoted from Territory Field Sales Manager 1997
• Exceeded Sales Plan 1995, 1996, 1997
• 3M Technical Achievement Award recipient and Multi GM Awards
• Traveled extensively in North America, Europe, Asia and South America

• Straumann Executive Scholarship Recipient

• Straumann Executive Scholarship Recipient

3M Unitek Management Scholarship Recipient

• Elected to President for Student Government Association in 1985
• Honoree of Falcon Society for academic and extracurricular service to the university & student body