Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Gisele Frank

Farmington,CT

Summary

Skilled Marketing Director versed in driving positioning, pricing and go-to-market strategies. In-depth knowledge of market needs and trends. Talented at creating and executing acquisition and adoption initiatives.

Experienced Marketing Director with over 10 years of experience in Marketing and administration . Excellent reputation for resolving problems and improving business & customer satisfaction.

Overview

30
30
years of professional experience

Work History

Operations Coordinator

Slalom Consulting
Hartford, CT
05.2021 - Current
  • Coordinated office employee and client meetings.
  • Served as a liaison between departments, helping to facilitate communication and streamline processes within the office.
  • Initiated and executed events for the office and the community.
  • Organized and executed office events with precision in an efficient manner.
  • Managed general manager's schedule and meetings.
  • Ensured office operations, meetings and events went smoothly.
  • Maintained office supplies inventory by checking stock to determine inventory level; anticipating needed supplies; evaluating new office products; placing and expediting orders for supplies.
  • Provided administrative support for all departments in the organization as necessary.
  • Coordinated office operations and procedures to ensure organizational effectiveness and efficiency.
  • Assisted with special projects as requested from time-to-time by management team.
  • Compiled data, tracked changes, and created reports in Excel spreadsheets.
  • Monitored office budget expenditures on a monthly basis.
  • Monitored vendors to maintain competitive pricing and efficient deliveries.
  • Supported internal team members with technical knowledge, operational support and exemplary customer service.

Marketing Director

Gem Jewelry
West Hartford, CT
12.2008 - 06.2019
  • Evaluated target market research and adjusted strategy to address competitive influences and changing market.
  • Spearheaded market research to identify branding opportunities, cement strategies and sustain loyal customer base.
  • Orchestrated, executed and monitored performance of campaigns to boost brand awareness and profitability.
  • Collaborated with designers and editorial team on marketing materials.
  • Kept all campaigns and marketing collateral in line with branding and focused on target consumers.
  • Devised marketing plans using digital strategies, print advertising and word of mouth tactics.
  • Organized and executed robust, creative experiential marketing events.
  • Helped incorporate product changes into marketing message to drive customer engagement and firm profits.
  • Analyzed market trends and competitive landscape to understand opportunities and potential value.
  • Created innovative strategies to drive customer engagement.

Executive Assistant

Retail Brand Alliance
West Hartford, CT
01.2000 - 05.2003
  • Kept physical files and digitized records organized for easy updating and retrieval by authorized team members.
  • Orchestrated successful conferences, including associated travel for all speakers and attendees, facilities and support services.
  • Streamlined operations and prioritized tasks, allowing senior staff to increase productivity.
  • Transcribed minutes of meetings and executed meetings and events for company to support sales, business development and senior management teams.
  • Processed travel expenses and reimbursements for members of the executive team and senior management group.
  • Responded to emails and other correspondence to facilitate communication and enhance business processes.
  • Managed administrative functions, including complex calendar management with focus on proper allocation of executive availability.
  • Produced accurate office files, updated spreadsheets and crafted presentations to support executives and boost team efficiency.
  • Distributed company-wide announcements, booked conference rooms and coordinated catering for annual staff development forum.

Assistant Store Manager

Petite Sophisticate
West Hartford, CT
05.1999 - 01.2000
  • Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.
  • Maintained positive customer relationships by responding quickly to customer service inquiries.
  • Directed merchandising, promotion and brand loyalty efforts for business segment with greatest sales volume.
  • Promoted professional growth and facilitated talent development of each associate to drive performance excellence.
  • Rotated merchandise and displays to feature new products and promotions.
  • Conducted weekly staff meetings to motivate staff members, address concerns and questions, plan improvements, and evaluate progress toward goals.
  • Met or surpassed business targets regularly through employee engagement and forward-thinking planning.
  • Verified inventory counts remained within monthly tolerance levels and compiled financial data in compliance with budget.

English Teacher

Saint Antonine School
Zahle, Lebanon
09.1993 - 05.1996
  • Created lesson plans, handouts, and other materials for teaching English grammar, reading comprehension, and creative writing skills.
  • Adapted teaching methods based on each student's unique needs and abilities.
  • Made learning grammar fun by involving problem-solving and language play.
  • Conducted classroom activities to encourage student engagement in language learning.
  • Assessed student performance through tests, quizzes, and other forms of assessment.
  • Guided students to write for varied purposes and audiences to develop writing skills.
  • Designed clear and creative learning materials to promote student engagement in pronunciation exercises.
  • Collaborated with colleagues to develop new strategies for teaching English as a second language.

Education

Associates Degree - Business Administration

Tunxis College
Farmington, CT
05-1999

Skills

  • Team Leadership
  • Key decision making
  • Staff Management
  • Teaching
  • Project Scheduling
  • Process Implementation
  • Digital marketing
  • Media relations
  • Product promotions
  • Business administration
  • Market planning and execution
  • Operations management
  • Marketing and advertising
  • Competitive analysis
  • Market understanding
  • Scheduling
  • Branding

Accomplishments

  • People First Award
  • Freestyle Award
  • Salesman of the Year Award
  • Favorite Teacher Award

Timeline

Operations Coordinator

Slalom Consulting
05.2021 - Current

Marketing Director

Gem Jewelry
12.2008 - 06.2019

Executive Assistant

Retail Brand Alliance
01.2000 - 05.2003

Assistant Store Manager

Petite Sophisticate
05.1999 - 01.2000

English Teacher

Saint Antonine School
09.1993 - 05.1996

Associates Degree - Business Administration

Tunxis College

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Gisele Frank