Giuseppe Salvato
Belmont,CA
Summary
Accomplished Product Management Leader with over two decades of expertise guiding end-to-end product lifecycles, spanning development through successful market launch. Renowned for a keen ability to pinpoint lucrative market prospects and translate them into thriving product innovations.
Overview
25
25
years of professional experience
2
2
Certifications
Work History
Advisory Council Member, Cybersecurity for Executive Program
California State University, Chico
Chico, CA
02.2022 - Current
Director of Product Management
OpenText
Santa Clara, CA
06.2021 - Current
- Leading the product management team for Fortify platform and integrations, including Fortify on Demand, Software Security Center, Fortify Tools and the AI-powered Audit Assistant.
- Fortify is the world's first and best application security testing solutions vendor, now part of OpenText.
- Spearheading new initiatives leveraging AI for the cybersecurity market.
Sr. Director of Product Management
Appthority acquired by Symantec ($SYMC)
San Francisco, CA
11.2015 - 06.2021
- Managed all products and relationships with critical partners.
- Appthority was a global leader in the Mobile Threat Defense market.
- Its Mobile Threat Protection (MTP) solution enabled organizations to protect corporate and sensitive data from mobile threats, including app, device and network attacks.
- In addition to application security, also managed products in the areas of critical infrastructure, embedded OT and data center security offered by Symantec.
Director of Product Management
WhiteHat Dynamic by Synopsys
Santa Clara, CA
10.2014 - 11.2015
- Led product management activities to optimize WhiteHat's solutions growth and positioning.
- Increased sales and customer retention with key features, improved workflows and new high quality user interfaces that turned angry users into happy renewing customers.
- Introduced product management best practice tools and processes that greatly improved the team's visibility, artifacts quality and efficiency.
Director of Product Management (Dell Software)
Dell Technologies
Santa Clara, CA
03.2011 - 02.2014
- Managed Dell business applications for small and medium companies, with major focus on SaaS Business Intelligence and Analytics, CRM, ERP and Marketing Automation.
- Actively involved in M&A activities.
- Identified $2.8 B market opportunity in SaaS Business Analytics for small and medium businesses and obtained support from executive team to build Dell's first solution in this space.
- Developed and managed Dell's proprietary SaaS Business Analytics lifecycle since inception.
- Awarded merit as exceptional contributor to the Dell Cloud Analytics initiative.
- Awarded for contribution to successful launch of Dell Cloud Business Applications.
VP Products and Co-founder
AppointYou
Aliso Viejo, CA
02.2010 - 12.2013
- Contributed driving all company activities, with particular focus on products and marketing.
- Designed and brought to market an innovative SaaS solution providing service-based businesses with unprecedented tools to manage customers, appointments and leverage multi-channel communications.
- The solution improved marketing effectiveness and doubled customer base from 400 to almost 900 in a year in a specific case.
- Evangelized solution to large enterprises, such as Allergan, Johnson & Johnson and others.
Director of Product Management
Allocade
Menlo Park, CA
10.2008 - 01.2010
- Managed scheduling solution based on the same technology used for the Hubble telescope, allowing large healthcare facilities to optimize patient workflow and increase productivity.
- Designed Cardiology Suite based on complex requirements from top US cardiologists, aimed at optimizing patient throughput.
- Enhanced Radiology Suite, resulting in increased adoption, productivity and decreased disruption to patients.
- Defined Analytics solution allowing c-level personnel and management to measure resource productivity and replace manual spreadsheets with automated metrics.
Director of Product Management
Rainmaker
Campbell, CA
10.2006 - 10.2008
- Directed Rainmaker's product line, including Lead Development, Marketing Automation, Service Contract Sales, Business Analytics, eLearning and eMarketing.
- Led product management team and personally designed innovative solutions.
- Defined Revenue Delivery Platform suite as first solution on the market completely focused on optimizing revenues and closing the lead-to-cash cycle by leveraging the Force.com architecture.
- Improved performance of 800+ sales reps around the globe by deploying tools entirely designed to lower costs and increase productivity.
Senior Product Manager
Encover
Mountain View, CA
02.2005 - 09.2006
- Tasked to manage Encover's CRM, E-Commerce and Business Intelligence SaaS and on-premise solutions aimed at maximizing revenues from service contract sales.
- Designed products and features that granted long-awaited deals with top companies in the network industry.
Senior Product Manager
Oracle
Redwood Shores, CA
06.1998 - 01.2005
- Managed product lifecycle of key initiatives for the E-Business Suite, including requirements gathering, solution design, coding supervision, testing and training to marketing, sales and professional services.
- Interacted with customers to gather requirements and present features.
- Successfully designed, reversing 15 years of failed attempts, a strategic product feature allowing Oracle to penetrate the Insurance industry and increase market share in other industries, including Retail, Automotive, Financial Services, Engineering & Construction and Advertising.
- Implemented innovative product management standards to improve product quality and competitiveness.
Education
Master, Economics And Business - Business
La Sapienza University
Rome, ItalySkills
- Product CEO
- Strategy and Planning
- Enterprise and Consumer Software
- Artificial Intelligence (AI/ML)
- User Experience
- SaaS
- Security
- Mobile
- Business Intelligence
- CRM
- Marketing Automation and Scheduling
- Go-to-market
Additional Relevant Experience
PRO.GE.SA., Rome, Italy PRODUCT MANAGER 1998; ITALIAN AIR FORCE, Italy LIEUTENANT 1996-1997; ALESIANI SERVIZI, Rome, Italy BUSINESS CONSULTANT 1996.
Websites
Certification
- AI Fundamentals for Non-Data Scientists (Wharton University of Pennsylvania)
- PMC Level I - Pragmatic Institute
Languages
English
Full Professional
Italian
Native/ Bilingual
Affiliations
- Swimming
- Weightlifting
- Hiking
- Meditation
- Spending time with family and friends
Timeline
Advisory Council Member, Cybersecurity for Executive Program
California State University, Chico
02.2022 - Current
Director of Product Management
OpenText
06.2021 - Current
Sr. Director of Product Management
Appthority acquired by Symantec ($SYMC)
11.2015 - 06.2021
Director of Product Management
WhiteHat Dynamic by Synopsys
10.2014 - 11.2015
Director of Product Management (Dell Software)
Dell Technologies
03.2011 - 02.2014
VP Products and Co-founder
AppointYou
02.2010 - 12.2013
Director of Product Management
Allocade
10.2008 - 01.2010
Director of Product Management
Rainmaker
10.2006 - 10.2008
Senior Product Manager
Encover
02.2005 - 09.2006
Senior Product Manager
Oracle
06.1998 - 01.2005
Master, Economics And Business - Business
La Sapienza University
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