Gloria Lopez
Moreno Valley,CA
Summary
Accomplished marketing professional with demonstrated success developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance.
Overview
15
15
years of professional experience
Work History
Director of Marketing and Admission
Del Rosa Villa
San Bernardino, CA
12.2020 - Current
- Build facility census mix based on budgeted census, with an appropriate ratio of Medicare, managed care, Medi-Cal, and private residents. • Make daily contact with acute care case managers, social workers, discharge planners, and physicians. • Assess potential patients in the local hospitals and answer their questions about the facility. • Create a marketing plan, updated quarterly, with clear objectives based on the facility’s unique strengths. • Submit a weekly marketing calendar of appointments scheduled to the administrator. • Maintain a database of physician and case manager contact information and profiles. • Manage patient family relationships as part of the admissions process. • Work closely with the facility interdisciplinary team to determine if potential patients meet the facility's acuity and financial requirements. • Develop creative and effective marketing tactics that will attract referrals and build strong relationships in the medical community. • Give the best facility tours in the local market. • Participate in local community events that will directly increase the facility’s census and reputation. • Meet with patients and their family members upon admission to the facility and fill out facility-required admission paperwork. • Maintain confidentiality of verbal and written information pertaining to residents, facility operations, and staff.
Admissions Coordinator
Alta Vista Nursing Center
Riverside, CA
10.2017 - 08.2020
Admissions Coordinator
Healthcare of Bella Vista
Ontario, CA
06.2016 - 10.2017
Admissions Coordinator
Redlands Healthcare Center
Redlands, CA
01.2013 - 06.2015
Admissions Coordinator
Arlington Gardens Care Center
Riverside, CA
07.2010 - 01.2013
Education
Medical Assistant Diploma - Medical Assistant
Everest College
Ontario, CA10-2010
Skills
Assisted Social Services with implementing discharge protocol and procedure for continued care
Direct Marketing experience for skilled nursing facility
Maintaining relationships with physicians for skilled nursing facility
Assisted care management in facility by expediting communication records for discharge patient placement and transfer
Bilingual in Spanish and English
Customer Service Trainer
80 WPM
Efficient in Microsoft Word/Excel
Well organized and highly motivated
Detail Oriented
Ability to think out of the box
Excellent Intercultural Communication Skills
Medical Terminology
Medical Assistant
Languages
Spanish
Professional
Timeline
Director of Marketing and Admission
Del Rosa Villa
12.2020 - Current
Admissions Coordinator
Alta Vista Nursing Center
10.2017 - 08.2020
Admissions Coordinator
Healthcare of Bella Vista
06.2016 - 10.2017
Admissions Coordinator
Redlands Healthcare Center
01.2013 - 06.2015
Admissions Coordinator
Arlington Gardens Care Center
07.2010 - 01.2013
Medical Assistant Diploma - Medical Assistant
Everest College
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