Glenda Murphy
Las Vegas
Summary
Results-driven ADS Analyst at Lionbridge Global Sourcing with expertise in data integrity assurance and research analysis. Successfully optimized website content and implemented effective strategies that significantly enhanced search visibility. Proven ability to gather and interpret data, ensuring informed decision-making and improved client outcomes. Strong communicator dedicated to achieving excellence.
Overview
5
5
years of professional experience
Work History
ADS ANALYST
Lionbridge Global Sourcing
12.2019 - 05.2021
- Analyzed and provided feedback on ads, text, web pages, images and other types of information for leading search engines. Human fact-checker for search engine algorithm.
- Gathered, organized and input information into digital database.
- Collected, arranged, and input information into database system.
SEARCH ENGINE ANALYST
Clickworker
10.2016 - 11.2019
- Collected and analyzed data to improve strategies.
- Developed and implemented techniques for increasing page visits and likes.
- Created and managed landing pages for products.
- Cultivated relationships with search engine providers to gain industry insights and determine prospects.
- Helped clients develop website portals and social media pages to promote businesses.
- Crafted and implemented strategies to increase search visibility and website traffic.
- Created content strategies for digital media.
- Developed and deployed content marketing strategies to improve organic search traffic.
- Optimized website content and images to improve search engine rankings.
- Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
- Devised effective link-building campaigns to increase website authority and visibility.
- Collected and analyzed Web metrics such as visits, time on site and page views per visit.
- Researched and analyzed industry trends to inform search marketing strategies.
- Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.
Education
High School Diploma -
Antioch High School
Antioch, CASkills
- Data integrity assurance
- Information gathering
- Time management
- Issue identification
- Research and analysis
- Machine learning
- Data interpretation
- Data research and validation
- Verbal and written communication
- Documentation and reporting
Timeline
ADS ANALYST
Lionbridge Global Sourcing
12.2019 - 05.2021
SEARCH ENGINE ANALYST
Clickworker
10.2016 - 11.2019
High School Diploma -
Antioch High School
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