Andrea Rivera
Summary
Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results.
Overview
10
10
years of professional experience
Work History
Marketing Operations Assistant
ADM Skin
11.2023 - Current
- Self-motivated, with a strong sense of personal responsibility.
- Skilled at working independently and collaboratively in a team environment.
- Proven ability to learn quickly and adapt to new situations.
- Worked effectively in fast-paced environments.
- Managed time efficiently in order to complete all tasks within deadlines.
- Excellent communication skills, both verbal and written.
- Passionate about learning and committed to continual improvement.
C4 Energy National Field Marketing Operations Manager
Nutrabolt, LLC
10.2021 - 07.2023
- Further developed team and daily leadership in Field Marketing Coordinator role, resulting in promotion to Field Marketing Operations Manager within 8 months of start date.
- Planned, prioritized, and ensured delivery of 30k+ premium items, 500k+ total cans used directly for sampling across 9 key markets nationally, and over $2M worth of assets to events.
- Managed monthly deck projects for Upper Management.
- Cross-functional support/check-ins/coordination across departments/vendors for operational efficiency.
- Collaborated with FM Director, Managers, and Leads to organize product and assets for sampling events from start to quality delivery, meeting on weekly basis to discuss potential opportunities.
- Maintained documents/procedures up to date, with regular check-ins internally and externally.
- Managed national fleet of company vehicles.
- Kept detailed record of Field team metrics to provide support in timeline and scope of projects and events.
- Analyzed monthly sampling data across markets and compiled data into executive deck.
- Supported execution of special events including trade shows, events and other industry-related events.
- Performed quality control inspections on phases of field operations.
- Facilitated field operations through supervision and direction of field personnel.
- Tracked key performance indicators and enforced quality control measures.
- Interacted well with customers to build connections and nurture relationships.
- Collaborated with various departments, including sales, product development, and creative teams, to ensure marketing initiatives align with overall company goals and objectives.
Brand Ambassador
Verizon
01.2020 - 09.2021
- Maintained support of metric goals, showing increase of 1-2% per metric score since start date.
- Corporate communications specialist.
- Supported incoming and outbound calls to solve for fallout for port in or port out process.
- Created social media content with consistent content and tone.
- Supported incoming calls throughout peak of first Covid-19 wave to negotiate and collect bill payments with customers in firm but friendly manner.
- Investigated and provided support to inbound and outbound calls regarding possible fraudulent activity.
- Analyzed sensitive data and determined any activity of fraudulent activity§ Investigated and provided support to inbound and outbound calls regarding possible fraudulent activity.
- Analyzed sensitive data and determined any activity of fraudulent activity.
- Managed relationships with third-party vendors and suppliers to establish timely delivery of services.
- Increased brand awareness through event marketing, demonstrations, sales, and brand promotion.
Retail Sales Associate
Various
06.2014 - 12.2019
- Greeted customers and helped with product questions, selections, and purchases.
- Stocked merchandise, clearly labeling items, and arranging according to size or color.
- Maintained clean sales floor and straightened and faced merchandise.
- Monitored sales floor and merchandise displays for presentable condition, taking corrective action such as restocking or reorganizing products.
- Helped customers complete purchases, locate items, and join reward programs.
Education
Bachelor of Science - Business
Texas State University
San Marcos, TX05.2021
Skills
- Spanish Native Speaker
- Microsoft Office / SharePoint
- Event Coordination
- Wrike
- Project Management
- Marketing Brand Strategy
- Process Improvement
- Meeting Coordination / Calendar Management
- Communication
- Attention to Detail
- Partnership Management
- Cross-Departmental Alignment
Timeline
Marketing Operations Assistant
ADM Skin
11.2023 - Current
C4 Energy National Field Marketing Operations Manager
Nutrabolt, LLC
10.2021 - 07.2023
Brand Ambassador
Verizon
01.2020 - 09.2021
Retail Sales Associate
Various
06.2014 - 12.2019
Bachelor of Science - Business
Texas State University