Summary
Overview
Work History
Education
Skills
Hobbies and Interests
Employee of the Month 2 times at Journey.
Timeline
Generic

Gower Leigh Krachman

Richmond,VA

Summary

Executive Marketing and Sales Management professional with extensive experience in general sales, office operations, call centers, canvassing, events, and multiple location management. Expertise in recruiting, training, coaching, employee development, budgeting, and motivation of staff. Proven abilities in employee retention and cost effectiveness.

Overview

30
30
years of professional experience

Work History

Sales Consultant

MovingLife
12.2024 - 02.2025
  • Inbound/Outbound selling of Mobility Scooter

Senior Sales Consultant

Journey Health and Lifestyle
10.2022 - 12.2024
  • Answered inbound calls, selling Mobility Scooters.
  • Made Outbound calls, working call backs and upselling current Customers.
  • Increased sales goal of 1 sale for every 15 calls, to 1 sale for every 10 calls.

Sales Manager

firstSTREET then Journey Health and Lifestyle
08.2018 - 10.2022
  • Responsible for managing the Mobility team of Agents to meet Company sales goals.
  • Increased sales goals for new hires from 20% of total sales, to 35% of total sales.

Sales and Marketing Consultant

04.2018 - 08.2018

Marketing/Office Manager

Homefix Custom Remodeling
01.2018 - 03.2018
  • Responsible Day Manager on duty for Sales & Marketing Branch Office

Director of Marketing

AAPCO, LC
05.2013 - 12.2017
  • Develop and manage all lead generation marketing programs for the sales department.
  • Manage and/or supervise the staff of exempt, hourly, and commission employees, for all companies under the AAPCO umbrella; eShield of VA, BathPlanet, Best Value Remodelers, and SolarTyme.
  • Inside Marketing included; the Call Center and Email Internet sources; Outside marketing included; Retail locations such as: BJ’S and a Mall, Home Shows, Fairs, Festivals and Canvassing.
  • Territory includes all of Virginia, North Carolina, and South Carolina markets for Solar products.

Outside Marketing Manager

AAPCO, LC
05.2013 - 12.2017
  • Manage, supervise, train, motivate, and lead staff for all Fairs/Events and Retail locations of BJ’s, and local mall, of lead generation to Call Center and Sales department.

Call Center Shift Manager

TLK Group, LLC Comcast
06.2012 - 05.2013
  • Shift Management of 30+ staff and call que’s within 100+ seats of Inbound and Outbound campaign ’s of Call Center Sales Operations and then of 250+ seats of Inbound only Sales campaign’s Operations.

Director of Marketing

Melani Brothers
08.2006 - 10.2010
  • Responsible for all aspects of marketing for home improvement products with multiple geographic locations of telemarketing, canvassing and event lead generation.
  • Supervised Call Center Managers, Canvass Managers, and Confirmation Manager within a department of approximately 150 employees.
  • Developed market strategy and allocated marketing budget of over $1.5M to meet company sales goals and effective lead costs.

Director of Marketing

Thermoview of California
08.1995 - 02.2006
  • Management of multiple Call Centers, Canvassing and Outside Event operations for lead generation of multiple home improvement products for the sales department.
  • Supervised Call Center, Canvass and Event Managers with over 300 employees.
  • Developed market strategy and allocated marketing budget of over $3M to meet company sales goals and effective lead costs.

Education

Some College Courses. - Business Administration

Pasadena City College
Pasadena, CA

Skills

  • Motivational Speaking
  • Employee Relations
  • Marketing Techniques
  • Time Management
  • Behavioral Interviewing Techniques
  • Word
  • Excel
  • Outlook
  • PowerPoint
  • Social Media
  • CRM software

Hobbies and Interests

  • Scuba Certified Open Water Diver
  • Soccer
  • Baseball
  • Texas Hold’Em Poker

Employee of the Month 2 times at Journey.

Very proud to be the only Employee , at my whole time at Journey, to get Employee of the Month twice.

Timeline

Sales Consultant

MovingLife
12.2024 - 02.2025

Senior Sales Consultant

Journey Health and Lifestyle
10.2022 - 12.2024

Sales Manager

firstSTREET then Journey Health and Lifestyle
08.2018 - 10.2022

Sales and Marketing Consultant

04.2018 - 08.2018

Marketing/Office Manager

Homefix Custom Remodeling
01.2018 - 03.2018

Director of Marketing

AAPCO, LC
05.2013 - 12.2017

Outside Marketing Manager

AAPCO, LC
05.2013 - 12.2017

Call Center Shift Manager

TLK Group, LLC Comcast
06.2012 - 05.2013

Director of Marketing

Melani Brothers
08.2006 - 10.2010

Director of Marketing

Thermoview of California
08.1995 - 02.2006

Some College Courses. - Business Administration

Pasadena City College
Gower Leigh Krachman