Results driven, experienced Sales Director with a proven track record of driving revenue growth in the senior care industry. I am dedicated to implementing strategic sales initiatives, cultivating lasting relationships and exceeding sales targets.
Overview
20
20
years of professional experience
Work History
Foundation Specialist
Epp Foundation Repair
Lincoln, NE
01.2024 - Current
Educated customers about products and services offered by the company.
Provided personalized service to build relationships with customers.
Assisted customers in selecting appropriate products or services for their needs.
Resolved customer complaints promptly and efficiently.
Diagnosed foundation issues, created architectural drawings, presented customers with finalized bids and solutions for their issues, and closed sales.
Listened to customer needs to identify and recommend best products and services.
Director of Sales and Leasing
The Residence at Gramercy
Lincoln, NE
01.2023 - 12.2024
Execute all phases of person-centered selling to truly connect with each prospect, build trust, find solutions, and close sales.
Respond to all inquiries within timeframe goals and executed follow ups.
Exemplify world class customer service to all members of the team.
Conducted informative and personalized tours, resulting in new leases.
Leveraged sales and marketing strategies to increase traffic, improve closing ratios and exceed leasing goals.
Have increased year to date sales by 522% from previous year
Developed a renovation plan and directed various departments on timely completion in order to complete sales and move ins.
Developed a tracking system and implemented a strategic plan on renovations and community improvements in order to elevate community feel and move in experience.
Built relationships with strategic partners and improved community reputation and brand awareness.
Executive Director
The Waterford Assisted Living and Memory Care
Lincoln, NE
05.2021 - 08.2022
Directed and facilitated operations of all three Waterford campuses in Lincoln.
Plan and implement strategies to grow revenue and managed departmental budgets to grow profit margins.
Provide organizational leadership to over 80 employees.
Managed and executed all areas of the sales process from inquiry, to discovery, to tour, to closing the sale and signing the lease agreement.
Increased census from 60-70% occupancy to 95-100% occupancy across all properties.
Cultivate and maintain industry relationships and customer partnerships to capitalize on opportunities and maximize business success.
Shared and demonstrated the mission of the organization with the public and community connections, through successful outreach and marketing strategies.
Balanced organizational and employee needs and developed fair and equitable human resources policies.
Revitalized business plans and realigned company objectives to increase overall profits.
Built relationships with strategic partners leading to business development opportunities and an improved community reputation.
Care Transition Coordinator
St. Croix Hospice
Lincoln, NE
11.2018 - 04.2021
Assist patients in navigating hospice care and the healthcare system by educating on relevant subject areas and answering questions throughout the admission process.
Increased census by building trust with referral partners, providing ongoing support and education, and delivering the highest standard of hospice care.
Manage community outreach and marketing campaigns in accordance within budget expectations.
Communicate with patients and their families with compassion and empathy while addressing very difficult medical situations and life limiting illnesses.
Assist patients in navigating community resources.
Motivate and encourage my team by leading by example and setting the bar high.
Community Liaison
Hospice Community Care
Lincoln, NE
11.2015 - 11.2018
Cultivate relationships with referral sources within assigned territory.
Grow census and increase referrals. First to meet with patients and families to explain hospice services, sign legal paperwork and coordinate admission.
Quality assurance follow up with patients and their families to ensure satisfaction, manage monthly budget and order/create marketing materials.
Organize educations and grow community awareness of hospice services. Maintain provider relationships and ensure excellent communication.
Motivate and encourage staff and provide ongoing support to the team.
Participate in community events and health fairs.
Assist with office and intake tasks as needed such as answering phones, faxing, filing paperwork, and insurance verification and supply ordering.
Started employment with HCC as the Intake Coordinator and was promoted to Community Liaison.
Office Assistant
Bryan West-Physical Therapy
Lincoln, NE
06.2014 - 11.2015
Greet patients, answer phones, all patient scheduling, obtain physician orders, and register new patients in admissions.
Checked office supply levels, anticipated needs and placed orders for appropriate stock levels.
Monitored calendars and scheduled appointments based on availability and established load limits.
Communicated with customers, employees and vendors to answer questions and address complaints.
Assisted patients in the therapy gym, assisted with wound care whirlpools and dressing changes, cleaned gym area and treatment rooms and ordered supplies.
My biggest accomplishment in this position was helping to bring patient satisfaction scores from the 60th percentile up to the 97th percentile in all categories
Clinical Assistant/C.N.A.
Bryan Medical Center
Lincoln, NE
02.2010 - 06.2014
Entered physician orders and prepared charts, scheduled appointments for patients upon discharge, performed all ADLs with assigned patients, and provided excellent customer service to all visitors, patients and their families.
Gained extensive clinical knowledge through all of the various areas of patient care.
Interacted closely with practitioners, nurses and patients and used effective interpersonal, active listening and communication skills.
Aided in clinical care and maintained patient well-being across several areas and locations.
Rendered high level of support to stressed patients prior to procedures, offering comfort and listening ear.
Organized charts, documents and supplies to maintain team productivity.
Secured patient information and maintained patient confidence by completing and safeguarding medical records.
Clinical Assistant
Saint Elizabeth Medical Center
Lincoln, NE
10.2004 - 02.2010
Interacted closely with practitioners, nurses and patients and used effective interpersonal, active listening and communication skills.
Assisted patients with basic care and provided excellent service.
Prepared treatment rooms for patients by cleaning surfaces and restocking supplies.
Assisted with diagnostic testing by collecting and packaging biological specimens for internal and laboratory analysis.
Education
Assisted Living Administrator License -
Nebraska Healthcare Association
04.2021
Completed Nursing Pre-requisites And Obtained C.N.A. License -
Southeast Community College
Lincoln NE
03.2008
Lincoln Southwest High School Graduate 2004
Lincoln NE
2004
Skills
Team leadership
Sales and Market Development
Goal oriented
CRM Management
Powerful negotiator and connector
Self-motivated
Strong verbal, written and interpersonal communication
Patient relations expert
Materials preparation and event organization/planning
Strategic marketing
Brand building knowledge
Regulatory requirements
Health information systems & HIPPA compliance
Timeline
Foundation Specialist
Epp Foundation Repair
01.2024 - Current
Director of Sales and Leasing
The Residence at Gramercy
01.2023 - 12.2024
Executive Director
The Waterford Assisted Living and Memory Care
05.2021 - 08.2022
Care Transition Coordinator
St. Croix Hospice
11.2018 - 04.2021
Community Liaison
Hospice Community Care
11.2015 - 11.2018
Office Assistant
Bryan West-Physical Therapy
06.2014 - 11.2015
Clinical Assistant/C.N.A.
Bryan Medical Center
02.2010 - 06.2014
Clinical Assistant
Saint Elizabeth Medical Center
10.2004 - 02.2010
Assisted Living Administrator License -
Nebraska Healthcare Association
Completed Nursing Pre-requisites And Obtained C.N.A. License -
Administrative Assistant to the General Manager at Integrity Foundation RepairAdministrative Assistant to the General Manager at Integrity Foundation Repair