Summary
Overview
Work History
Education
Skills
Timeline
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GRADY ARCHBOLD

Summary

Diligent graphic designer with refined ability to create compelling visual designs that align with brand identity and marketing goals. Successfully led numerous high-profile projects, demonstrating creativity and technical precision. Proven expertise in Adobe Creative Suite and effective collaboration with cross-functional teams.

Overview

14
14
years of professional experience

Work History

Creative Director

Welcome Rivers
01.2015 - Current

Responsible for:

  • All Artwork & Creative
  • Website Design
  • Animations
  • Ad Campaigns
  • Social Media

Art Director

Octopus Traction
01.2020 - 01.2024

Responsible for:

  • Ad Layout
  • POP Design
  • Lookbooks
  • Graphics
  • Daily Design Needs

Art Director

Former
01.2016 - 01.2019

Responsible for:

  • All visuals
  • Identity
  • Graphics Spanning 8 Collections
  • Ad Campaigns
  • Website Layout
  • Zines & Other Ephemera

Art Director

Freelance
01.2014 - 01.2016

Clients include:

  • Monster Children
  • Stab Magazine
  • Surfer magazine
  • Globe Shoes
  • Epokhe Optics
  • Nixon Watches

Senior Designer

Nixon Watches
01.2012 - 01.2014

Responsible for:

  • Ad Layouts
  • Campaign Concepting
  • Graphics
  • Daily Design Needs

Senior Designer

Libre Design
01.2011 - 01.2012

Design solutions for various clients including:

  • Raen Sunglasses
  • Surfer Magazine
  • Daphnes Restaurant
  • Famous Traction

Education

Bachelor of Arts - Graphic Design

The Art Institute of California
San Francisco, CA
07-2004

Skills

  • Creative team leadership
  • Strategic thinking
  • Concept development
  • Visual storytelling
  • Advertising campaigns
  • Campaign development
  • Brand messaging
  • Photography direction
  • Storyboard creation
  • Creative vision development
  • Art direction
  • Design background

Timeline

Art Director

Octopus Traction
01.2020 - 01.2024

Art Director

Former
01.2016 - 01.2019

Creative Director

Welcome Rivers
01.2015 - Current

Art Director

Freelance
01.2014 - 01.2016

Senior Designer

Nixon Watches
01.2012 - 01.2014

Senior Designer

Libre Design
01.2011 - 01.2012

Bachelor of Arts - Graphic Design

The Art Institute of California