Grecia Romero
Laredo,TX
Summary
Self-directed and successful Influencer with proven track record of working on social media projects from concept to completion while prioritizing and creatively problem-solving to get results. Develops, writes and curates content to inform and shape opinions. Strong social network of 19k followers. Internet-savvy with in-depth knowledge and understanding of Facebook, Twitter, Instagram, TikTok and YouTube with proven commitment to producing results. Increases brand perception through building and maintaining best-in-class influencer strategies and programming. Connects with consumers worldwide to drive positive brand perception and lead purchases. Highly skilled Brand Ambassador with over 10 years of expertise in driving sales through creative marketing initiatives. Strengths include communication skills, knowledge of social media and brand influence with potential customers through friendly conversation.
Overview
9
9
years of professional experience
Work History
Social Media Influencer
@GRECIAR
07.2016 - Current
- Engaged with consumers using education, passion and authenticity.
- Maintained social media accounts by keeping content engaging, fresh, educational and entertaining.
- Created, curated and managed published content for feed and stories across social media channels.
- Live streamed dialogue and events on Facebook, Twitter and Instagram to optimize interaction and engagement levels.
- Captured daily events in and around [Location] using compelling eye-catching imagery and video content.
- Produced relevant product content to reach target customers.
- Established credibility on social media and persuaded others by virtue of authenticity and reach.
- Collaborated with marketing team to create and implement promotional campaigns.
- Provided exceptional customer service to drive satisfaction.
- Increased sales by effectively communicating product benefits.
- Planned and organized sampling events by working hand-in-hand with retail store managers and leaders.
- 19.3K followers acquired during time period.
- Over 1,700,000 accounts reached per month, with an audience of 90% being women within the age of 25-44 years
Business Owner
Nook At 909
11.2019 - 09.2023
- Prepared bank deposits and handled business sales, returns and transaction reports.
- Consulted with customers to assess needs and propose optimal solutions.
- Put together realistic budgets based upon costs and fees for successfully operating business.
- Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
- Prioritized and allocated valuable resources to meet business targets.
- Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
- Trained and motivated employees to perform daily business functions.
- Trained and guided team members to maintain high productivity and performance metrics.
- Implemented business strategies, increasing revenue and effectively targeting new markets.
- Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
- Built relationships with customers to encourage repeat business.
- Tracked store inventory and coordinated new purchases to keep adequate merchandise on hand for sustained sales.
- Oversaw merchandising strategies to effectively showcase clothing products with eye-catching displays.
- Managed team of full-time and part-time staff, trained new workers and monitored performance.
- Arranged special marketing initiatives and in-store promotions to successfully bring in over $40,000. in a day of planned sales
Sales Manager
NOOK AT 909
11.2016 - 11.2019
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Resolved customer issues quickly to close deals and boost client satisfaction.
- Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.
- Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
- Established and cultivated solid business relationships with new or existing customers.
- Maintained ethical and positive working environment to reduce turnover and promote high retention rates.
- Recruited and hired top-level talent to add value and expertise to sales department.
- Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.
- Organized promotional events and interacted with community to increase sales volume.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Managed revenue models, process flows, operations support and customer engagement strategies.
Sales Associate Team Leader
CAMILLA CROWN
01.2015 - 05.2016
- Trained and developed new hires in company processes, product knowledge, customer service, and selling techniques.
- Trained and developed new sales team associates in products, selling techniques, and company procedures.
- Engaged with customers to effectively build rapport and lasting relationships.
- Answered customer questions about sizing, accessories, and merchandise care.
- Managed returns, exchanges and refunds in accordance with store policy.
- Maintained customer satisfaction with quick and professional handling of product returns.
- Prepared merchandise for sales floor by pricing or tagging.
- Accurately processed POS transactions, returning coin, currency, payment cards, and receipts to customers.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
- Monitored service after sale and implemented quick and effective problem resolutions.
- Contributed to event marketing, sales and brand promotion.
- Set and achieved company defined sales goals.
Education
Bachelor of Science - Biology
The University of Texas At San Antonio
San Antonio, TX05.2015
Skills
- Video Production
- Website Updates
- Customer Feedback
- Brand Evangelism
- Trend Assessment
- Visual Storytelling
- Social Media Posting
- Blogging
- Marketing
- Process Improvement
- Retail Business Management
- Negotiation and Persuasion
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Timeline
Business Owner
Nook At 909
11.2019 - 09.2023
Sales Manager
NOOK AT 909
11.2016 - 11.2019
Social Media Influencer
@GRECIAR
07.2016 - Current
Sales Associate Team Leader
CAMILLA CROWN
01.2015 - 05.2016
Bachelor of Science - Biology
The University of Texas At San Antonio
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