Greg Carlson
Everett,WA
Summary
Experienced and proven leader with the ability to train and motivate staff to meet challenging performance targets and consistently satisfy customers with high-quality service. Hard-working leader with exceptional experience leading teams, delivering results and exceeding expectations. Creative and motivated leader adept at utilizing exceptional design and planning strengths to accomplish complex projects.
Overview
24
24
years of professional experience
Work History
WA Market Leader
Foundation Partners Group
03.2022 - 03.2024
- Achieved 96% YTD revenue with $11.2 million budget 2023.
- Leader of 110 team members.
- Responsible for 13 locations in WA.
- Turned around negative market culture in first 9 months.
- Implemented LEAN Production to improve market.
- Achieved 90.8% YTD revenue goal with a $10.9% million 2022 budget.
- Analyzed location financial reports to make changes to increase EBITDA for market.
- Maximized teams' success by re-organizing market leadership to ensure locations hit revenue and customer service goals.
- Championed change initiatives, successfully navigating teams through periods of transition while maintaining morale and engagement levels.
- Led locations through crematory fire, roof and cooler repairs while continuing to operate at normal capacities.
General Manager
Beck's Tribute Center
08.2018 - 03.2022
- In 2021 spearheaded and led the funeral home and sales team to have highest net profit year since 2006.
- Achieved 42% net profit increase in 2021.
- Executed pre-need funeral sales and all cemetery sales to first ever $1 million sales production in 50-year history of firm.
- Directed team and collaborated with owner to create culture change and positive work environment.
- Addressed customer service issues with detailed and timely responses to escalated complaints.
- Advised ownership to eliminate segment of business that was draining revenue and personnel and owner closed segment.
Funeral Director
Beck's Tribute Center
07.2015 - 08.2018
Sales Manager
Service Corporation International
03.2008 - 06.2015
- Increased sales production to 127% of YTD quota-2009.
- Increased sales production to 102% of YTD quota-2008.
- Executed 44% growth of funeral home and cemetery annual sales production quota over 4-year period.
- Managed 10 salespeople between two sales teams, outside and inside sales.
- Set up and conducted trade shows for lead generation for outside sales team.
- Delivered sales presentations in public and one-one meetings to highlight product and service benefits.
- Created networking opportunities through active participation in community and professional associations, activities and events.
- Promoted high quality company image by demonstrating professionalism to both clients and colleagues.
- Contacted customers to build trust and leverage consultative sales techniques.
- Cultivated customer satisfaction by conducting follow up phone calls and on-site visits.
- Recruited and hired talented sales personnel to add depth and strength to sales team.
- Worked closely with all sales personnel to assist with routine sales and handle advanced issues.
Corporate Trainer
Service Corporation International
03.2012 - 02.2013
- Led all new sales associates in product and service knowledge for funeral and cemetery sales.
- Trained associates in contract writing, sales presentation, computer-based lead management system and overcoming objections.
- Immersed students in real-world scenarios through role-playing and simulations.
- Employed wide range of teaching strategies, hands-on activities and multimedia-based techniques to keep training classes fresh and interesting.
General Manager
Service Corporation International
08.2005 - 06.2007
- Led 20 team members in 4 different departments.
- Analyzed financial reports to make key decisions.
- Directed project management team for facility improvement plan which resulted in funeral home remodel.
- Responsible for overall financial success of organization.
Funeral Home Manager
Service Corporation International
07.2000 - 05.2005
Education
Bachelor of Science - Business Administration
City University
Bellevue, WASkills
- Builder of Positive Workplace and Collaborative Culture
- Servant Leader
- Strong Attention to Detail
- Highly Skilled Communicator-Written and Verbal
- Creates culture of continuous improvement, inspiring employees to take action and solve problems
- Assigned tasks to team members based on individual strengths and promoted teamwork-driven environment to meet goals
- Communicate with customers regarding complaints and sensitive issues
- Gave technical guidance and interpreted policies and procedures to assist employees in performing functional tasks
- Expense Control
- Recruitment and hiring
- Incidents management
Licenses/Affiliations/Proficiencies
WA State Life Insurance & WA State Funeral Director. Past President of WA State Funeral Directors Association Snohomish & Island Counties.
Power BI, Avid, Passare, Outlook, Microsoft Power Point, One Source, Concur.
Timeline
WA Market Leader
Foundation Partners Group
03.2022 - 03.2024
General Manager
Beck's Tribute Center
08.2018 - 03.2022
Funeral Director
Beck's Tribute Center
07.2015 - 08.2018
Corporate Trainer
Service Corporation International
03.2012 - 02.2013
Sales Manager
Service Corporation International
03.2008 - 06.2015
General Manager
Service Corporation International
08.2005 - 06.2007
Funeral Home Manager
Service Corporation International
07.2000 - 05.2005
Bachelor of Science - Business Administration
City University
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