Gregory Joyce

• Leveraging Salesforce to analyze KPIs and MMS response rates, optimizing inbound and outbound marketing strategies for improved engagement and conversion
• Driving revenue growth by executing personalized outreach campaigns to a database of over 2,000 clients via email and text marketing, increasing customer engagement and retention
• Supporting event strategy by assisting in the planning and execution of seasonal client engagement events, enhancing brand loyalty and sales opportunities
•Analyzing sales trends to identify key opportunities and develop data-driven strategies that drive organic traffic and maximize customer lifetime value
• Coaching and mentoring associates to achieve and exceed weekly outreach and sales targets, fostering a high-performance sales culture
• Collaborating with marketing teams to pitch and develop innovative client experience events, strengthening brand presence and customer relationships

• Contributed 33% of the store's total annual sales while exceeding personal sales goals by 25%
• Built and sustained a loyal client base of 100+ individuals using Tulip clienteling software, fostering long-term relationships, and driving repeat business
• Prepared quarterly sales reports by analyzing quantitative metrics, offering insights into overall business performance
• Leveraged extensive product knowledge to perform upselling and cross-selling, driving sales in a fast-paced, one-on-one customer environment
• Employed Power BI to analyze KPIs, assess sales trends, and evaluate customer behavior, providing actionable insights to enhance marketing and sales strategies
•Utilized visual merchandising techniques to craft appealing in-store promotions, aligning with marketing campaigns and boosting brand visibility

• Conducted product demonstrations and designed displays to effectively market select sporting goods products directly to customers at retail locations
• Monitored and reported customer feedback to management on product interactions and competitor activity to improve customer touchpoints and sales strategies
• Applied product knowledge and persuasive sales techniques to enhance brand visibility and effectively communicate the values of multiple companies to prospective clients
• Assisted the owner in launching a doggy ice cream truck startup by engaging with customers and marketing the new brand concept directly to the public