Gregory Lazzaro

Enthusiastic junior marketing student at The Ohio State University seeking an internship opportunity to leverage my academic knowledge. Aimed at contributing innovative marketing solutions and fresh perspectives to enhance the company's brand and outreach. Eager to apply my strong skills in data analysis, creative content creation, and teamwork in a dynamic marketing environment.

Principles of Marketing - framework and tools of market-based management; marketing decision making process; consumer behavior; segmentation, targeting, and positioning; new products and brand management; marketing channels. 

Business Communications - VP of Marketing during crisis case project, entailed developing communication response and messaging to existing and future customers during crisis.  

International Business - government policy and international trade; benefits, costs, risks, and overall attractiveness of doing business internationally.

Macro and microeconomics - macroeconomic models, economic growth, monetary and fiscal policy, and the international economy.