Griffin Kiguru

Work History

Lead Warehouse Associate

LOHNPACK CONTRACT FILLING INC

04.2021 - 03.2025

Facilitated open communication with team members to resolve conflicts and address concerns, fostering a positive work environment that promoted collaboration and accountability.
Achieved high levels of customer satisfaction through timely fulfillment of orders while maintaining strict quality control measures throughout the entire supply chain process.
Increased overall efficiency by identifying areas of improvement within processes and recommending appropriate changes or technological and warehouse upgrades.
Optimized warehouse organization by implementing efficient storage solutions and space-utilization techniques.

Sales and Marketing Executive

Carmax East Africa Limited

10.2014 - 07.2016

Established strong relationships with key clients, resulting in repeat business and increased customer satisfaction.
Analyzed sales and marketing data for improved strategies.
Increased sales revenue by developing and implementing strategic marketing plans.
Negotiated favorable contract terms with vendors, resulting in reduced costs and improved profit margins for the company.
Spearheaded competitive analysis initiatives to inform data-driven decision-making processes in campaign adjustments or product improvements.
Collaborated with cross-functional teams to create engaging marketing materials that resonated with target audiences.
Streamlined internal processes for improved team efficiency and productivity.
Managed sales promotions and marketing strategies on major social media sites.
Conducted comprehensive market research to identify emerging trends and opportunities for business expansion.
Maximized revenue potential by identifying upsell opportunities within existing client base.
Implemented innovative promotional campaigns that generated significant growth in new customer acquisition.
Initiated partnerships with complementary businesses to expand reach in target markets through co-marketing efforts or joint ventures.
Cultivated and maintained strategic alliances with key partners and vendors.
Developed persuasive sales pitches for presenting to potential clients, leading to increased conversion rates.
Managed a high-performing sales team, consistently exceeding targets and boosting company profits.
Optimized customer database management system for better tracking of sales leads and enhanced reporting capabilities.
Led successful product launches, increasing brand awareness and market share.
Mentored junior staff members, fostering their professional growth as well as enhancing overall team performance levels.
Delivered informative product presentations at industry conferences, generating buzz around company offerings and attracting new leads.
Championed omnichannel marketing strategies to create a seamless customer experience across all touchpoints, increasing loyalty and retention rates.
Created compelling case studies highlighting the positive impact of company products on client businesses, demonstrating value proposition to prospective customers.
Drove brand recognition by establishing a consistent visual identity across all print and digital collateral materials.
Set and achieved company defined sales goals.
Met with customers to discuss and ascertain needs, tailor solutions and close deals.
Developed, maintained and utilized diverse client base.
Achieved or exceeded company-defined sales quotas.
Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
Selected correct products based on customer needs, product specifications and applicable regulations.
Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.
Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
Kept detailed records of daily activities through online customer database.
Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.
Built relationships with customers and community to promote long term business growth.
Negotiated prices, terms of sales and service agreements.
Developed and maintained strong working relationships with professionals within assigned territory.
Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
Built diverse and consistent sales portfolio.
Contributed to team objectives in fast-paced environment.
Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
Trained new employees on customer service, money handling and organizing strategies.
Presented professional image consistent with company's brand values.
Informed customers of promotions to increase sales productivity and volume.
Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
Contributed to event marketing, sales and brand promotion.
Maintained current knowledge of evolving changes in marketplace.
Attended monthly sales meetings and quarterly sales trainings.
Consulted with businesses to supply accurate product and service information.
Increased sales with execution of full sales cycle processing from initial lead processing through conversion and closing.
Met existing customers to review current services and expand sales opportunities.
Stayed current on company offerings and industry trends.

Marketing Executive

Ocean Cross Autos

07.2014 - 05.2016

Increased brand awareness by developing and implementing innovative marketing campaigns.
Planned and executed events and marketing programs to increase qualified leads.
Planned and executed marketing campaigns to target groups, areas and wider community.
Completed and submitted monthly and yearly reports to support executive decision making.
Analyzed market trends to identify new opportunities for growth, driving the expansion into untapped markets.
Worked with communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
Launched marketing activities for new product lines and market penetration.
Maintained reporting and developed actionable insights to continually improve branding efforts.
Developed strong relationships with key industry influencers, leading to increased brand exposure and partnership opportunities.
Enhanced customer engagement through the creation of compelling content for website, blog, and social media platforms.
Developed and implemented targeted digital strategy to improve business performance.
Identified target audiences and devised campaigns to match target demographics and optimize results.
Collaborated with developers, advertisers and production managers to market products and services.
Oversaw Number-person marketing team, promoting continuous improvement, enhancing processes and reducing costs as head of highly efficient and profitable group.
Onboarded new customers efficiently by developing database listings, uploading information, and defining related lists.
Developed new branding strategies and marketing collateral to foster business development and achieve revenue targets.
Managed relationships with key industry partners and implemented promotional initiatives to maximize marketing program performance.
Boosted lead generation with targeted email marketing strategies and social media advertising.
Communicated marketing strategy and campaign performance to verify alignment with corporate sales objectives.
Managed and oversaw design of marketing material and promotional literature for organization.
Developed innovative and targeted collateral to support overall branding objectives.
Collaborated closely with sales teams to ensure alignment between promotional activities and revenue goals.
Increased customer loyalty through the development of tailored loyalty programs and personalized marketing efforts.
Consulted with product development teams to enhance products based on customer interest data.
Analyzed consumer usage patterns to identify trends and target key demographics.
Identified value propositions and key messages for company marketing campaigns.
Managed workflow between staff, coordinating documents, and creative material distribution.
Spearheaded successful rebranding efforts which resulted in a more cohesive brand identity across all channels.
Preserved brand integrity by monitoring consistency and quality of marketing content.
Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
Coordinated appointments and meetings for marketing director with Number active projects.
Established targets for social media platforms to reflect business objectives.
Directed hiring, training and performance evaluations for marketing and sales staff and supervised daily activities.
Executed influencer marketing strategies that led to stronger brand credibility and endorsement from trusted sources.
Implemented key initiatives and activities aligned with brand strategy and brand advocacy.
Created and deployed successful strategies underpinning significant growth in Type and Type areas.
Conducted market research to identify new opportunities and target markets.
Managed budget allocation and resource utilization to maximize marketing ROI.
Continually maintained and improved company's reputation and positive image in markets served.
Created and managed social media campaigns to increase brand engagement.
Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
Coordinated with design and media teams to develop high-quality creative assets.
Devised content strategy to effectively engage target audiences.
Captured new customers by optimizing business strategies and launching products to diversify offerings.
Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Improved website visibility through development and implementation of SEO strategies.
Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
Wrote and distributed press releases to increase brand visibility.

Sales Executive

Karen Auto Mart

09.2009 - 05.2014

Achieved sales goals and service targets by cultivating and securing new customer relationships.

Senior Marketing Executive

Clyde Motors Co Ltd

08.2005 - 05.2009

Wrote and distributed press releases to more than Number media outlets ahead of Product or Service launch.
Increased brand awareness by developing and executing strategic marketing plans.
Delivered compelling presentations to senior leadership teams, securing buy-in for new marketing initiatives.
Implemented data-driven marketing strategies, leading to more effective targeting and improved ROI on advertising spend.
Coordinated staffing for various marketing events and industry conferences.
Supervised marketing team of Number personnel.
Negotiated favorable contract terms with vendors, ensuring cost-effective solutions without sacrificing quality or results.
Revamped website design for an enhanced user experience that contributed to an increase in online traffic.
Coordinated product launches across multiple channels, ensuring consistent messaging and maximum exposure.
Developed marketing plans based upon extensive research and prospects targeted.
Collaborated with creative teams to develop eye-catching marketing materials that resonated with target audiences and drove brand recognition.
Managed public relations efforts to maintain a positive brand image and foster strong relationships with media outlets.
Elevated company reputation by creating thought leadership content that positioned the organization as an industry expert.
Developed key partnerships with industry influencers to expand brand reach and drive sales growth.
Cultivated strong relationships with key clients, resulting in repeat business and long-term loyalty.
Led a cross-functional team for the successful launch of new products, resulting in increased market share.
Enhanced customer engagement through the implementation of targeted social media campaigns and content strategies.
Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
Launched successful digital marketing campaigns that achieved goals for increased website traffic.
Planned and executed events and marketing programs to increase qualified leads.
Planned and executed marketing campaigns to target groups, areas and wider community.
Worked with communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
Launched marketing activities for new product lines and market penetration.
Maintained reporting and developed actionable insights to continually improve branding efforts.
Developed and implemented targeted digital strategy to improve business performance.
Identified target audiences and devised campaigns to match target demographics and optimize results.
Collaborated with developers, advertisers and production managers to market products and services.
Managed and oversaw design of marketing material and promotional literature for organization.
Developed innovative and targeted collateral to support overall branding objectives.
Identified value propositions and key messages for company marketing campaigns.
Preserved brand integrity by monitoring consistency and quality of marketing content.
Implemented key initiatives and activities aligned with brand strategy and brand advocacy.
Conducted market research to identify new opportunities and target markets.
Created and managed social media campaigns to increase brand engagement.
Continually maintained and improved company's reputation and positive image in markets served.
Oversaw preparation of marketing copy, images, videos, emails, and other collateral.

Sales Executive

Prime Autos Kenya Ltd

08.2002 - 05.2005

Freelance Vehicle Sales Executive

Freelance

05.1999 - 12.2002

Negotiated contract terms with clients, securing favorable conditions for both parties while maximizing profitability.
Implemented CRM system for better customer tracking, leading to improved follow-up processes and higher conversion rates.
Increased market share with comprehensive competitor analysis and tailored marketing strategies.
Streamlined sales processes to reduce cycle times and improve efficiency.
Cultivated long-term relationships with high-value clients to ensure repeat business and referrals.
Improved product offerings by gathering customer feedback and working closely with product development team.
Identified new market opportunities through diligent research and networking.
Reduced operational costs by identifying inefficiencies in sales process and implementing corrective measures.
Enhanced client satisfaction, providing exceptional after-sales support and maintaining regular communication.
Promoted conversion of casual shoppers into customers through product knowledge and product solutions to meet customer needs.
Generated advertising brochure for vendor use.
Met with customers to discuss and ascertain needs, tailor solutions and close deals.
Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.
Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.
Built relationships with customers and community to promote long term business growth.
Negotiated prices, terms of sales and service agreements.
Developed and maintained strong working relationships with professionals within assigned territory.
Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
Built diverse and consistent sales portfolio.
Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
Contributed to event marketing, sales and brand promotion.
Consulted with businesses to supply accurate product and service information.
Researched sales opportunities and possible leads to exceed sales goals and increase profits.

Overview

Work History

Lead Warehouse Associate

Sales and Marketing Executive

Marketing Executive

Sales Executive

Senior Marketing Executive

Sales Executive

Freelance Vehicle Sales Executive

Education

Diploma - Computer And Information Systems

Skills

Personal Information

Certification

Timeline

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