Guadalupe Reza Rosales
Atlanta,GA
Summary
Creative and organized digital marketer with 2 years of experience in healthcare, legal and real estate marketing. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Seeking a full time position in Digital Marketing that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Overview
9
9
years of professional experience
Work History
Digital Marketing Specialist
Bravos Comm Marketing Agency/404SOS
2022.09 - Current
- Managed digital projects from initial concept through final implementation and live monitoring.
- Utilized project management tools to ensure seamless execution of complex multi-channel campaigns within tight deadlines.
- Strengthened online presence by creating engaging social media content and managing multiple platforms.
- Created social media content with innovative brand messaging to support new product launches.
- Designed paid client ads for use on diverse social media platforms.
- Managed relationships with external vendors, ensuring timely delivery of high-quality assets for various digital marketing initiatives.
- Collaborated with designers, copywriters and developers, creating effective search marketing campaigns.
- Evaluated market trends to stay current on consumer and competitor changes.
- Maintained strong working relationships with our 7 different clients that spanned the Legal, Real Estate, Healthcare , and Tax Services Industries.
SR. Buyer and Trend Forecaster
Eva Accesorios
2015.08 - 2022.09
- Established relationships with vendors to secure competitive pricing and discounts.
- Developed fashion jewelry trend forecasts based on sales and WGSN trend reports.
- Cultivated relationships with wholesalers and distributors to increase inventory availability.
- Oversaw purchasing process from initiating requests to finalizing contracts to deliver smooth transaction.
- Evaluated product quality and vendor performance to maintain quality standards.
- Participated in trade shows and conferences to stay informed of the latest industry developments and maintain a strong professional network.
BFA Director's Assistant
Universidad Iberoamericana
2015.01 - 2017.12
- Assisted with event planning of Runways and Fashion Workshops.
- Assisted with the preparation of design presentations for fashion students.
- Increased department productivity through effective time management and prioritization of tasks.
- Worked directly for the BFA Director as her assistant as a part of my Scholarship
Fashion Intern
Lydia Lavin
2016.06 - 2016.12
- Styled looks with high-end jewelry at the Mercedes-Benz Fashion Week Mexico.
- Created a database of high end clientele to aid in decision making for custom made designs
- Collaborated with stylists and photographers to create creative fashion campaigns.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
- Assisted with fabric sourcing by researching suppliers and requesting swatches based on designer specifications.
- Oversaw production fashion line from concept to completion.
- Negotiated with vendors to reach ideal product distribution channels and pricing.
Education
Digital Marketing Professional Certificate - Marketing
Georgia Institute of Technology
Atlanta, GA01.2021
Bachelor of Arts - Fashion And Clothing Design
Universidad Iberoamericana
Mexico City12.2017
Skills
- Digital Marketing
- Social Media Marketing
- Market Research and Analysis
- Strategic Networking
- Content Creation
- Vendor negotiation
- Purchasing strategies
- Retail Merchandise Buying
- Fashion industry knowledge
- Fashion Trend Forecasting
- Fashion event planning
- Accessorizing
grezarosales.github.io
Online Portfolio
Additional Information
Software and Tools : Adobe Creative Cloud. Photoshop. Lightroom. Illustrator. Word Press
Meta Business Suite specialist.
Timeline
Digital Marketing Specialist
Bravos Comm Marketing Agency/404SOS
2022.09 - Current
Fashion Intern
Lydia Lavin
2016.06 - 2016.12
SR. Buyer and Trend Forecaster
Eva Accesorios
2015.08 - 2022.09
BFA Director's Assistant
Universidad Iberoamericana
2015.01 - 2017.12
Digital Marketing Professional Certificate - Marketing
Georgia Institute of Technology
Bachelor of Arts - Fashion And Clothing Design
Universidad Iberoamericana
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