- Developed and curated prospecting focuses for my team and the BDR segment in order to target and market to specific audiences
- Achieved up to 150% of target quotas for meetings booked and delivered, and up to 200% of target quotas net-new monthly recurring revenue
- Prepared sales teams with relevant information to maximize deal closures
- Researched and identified potential new customers through various channels
- Tracked progress, reported on findings, and provided best practices to maximize team success
- Provided administrative support to senior staff at a technology startup company, including creating proposals and leading digital marketing campaigns
- Conducted A/B testing to optimize marketing campaigns, leading to a 50% increase in engagement on social media channels
- Implemented customer acquisition strategies, such as optimizing SEO and running targeted online advertising, in order to drive growth
- Utilized Hubspot and LinkedIn Sales Navigator to interact with marketing and sales representatives from over 1000 small businesses
Digital Marketing Consulting Project
- Created a digital marketing strategy with a team of four students for a Philadelphia based salon and spa
- Developed and implemented new digital marketing tools and assisted in SEO management
- Performed and presented an in depth analysis of overall marketing campaign performance
International Expansion Project
- Assisted Story Voice, an online education application that teaches underprivileged children English through reading, in
developing a marketing plan to establish an international presence in Vietnam
- Conducted market research and worked closely with the client to provide beneficial advice, knowledge, and support to improve marketing strategy
- Stanford University Online: Certificate of Organizational Analysis
- HubSpot Academy: Certificate of Inbound Marketing, Certificate of Email Marketing, Certificate of SEO, Certificate of Social Media Marketing