Hadrien Rakotondranisa
Chicago
Summary
A webmarketeer with +4 years in digital project and product management. Excels in problem-solving with a data-driven approach. Fluent in English, French, and intermediate in Spanish. Designs and lead effective multichannel strategies from A to Z, from the supply chain to the after-sales services.
Overview
6
6
years of professional experience
Work History
Entrepreneur
Own company
FRANCE
09.2021 - Current
- Planned, launched, and optimized Ads campaigns on Meta and TikTok, maintaining strong conversion rates and brand visibility.
- Generated 2k€/month in revenue through Shopify e-commerce websites by conducting market segmentation, identifying high value products and implementing targeted storytelling and branding.
- Developed and scaled an Instagram community to over 11k followers, using automation workflows (via Gumloop and Make Automation).
- Helped small businesses enhance their marketing strategy as a consultant.
Customer Relations & Logistics Coordinator
DFDS Ferries
Dunkirk, FRANCE
02.2024 - 11.2025
- Managed a portfolio of B2B transport service clients, providing B2B support and ensuring compliance with boarding requirements.
- Supported sales efforts by nurturing client relationships, responding to inquiries promptly, and delivering tailored service solutions.
- Acted as a key point of contact for commercial freight partners, providing service updates and resolving logistical challenges.
- Led frontline customer service initiatives to assist passengers and addressing travel concerns.
Project Manager / E-commerce Manager
D-Home Smaart
Marigny-le-Châtel, FRANCE
03.2022 - 07.2023
- Implemented and developed e-commerce sales platforms (Amazon, Cdiscount) that generated 8k€/month in less than 3 months after launch.
- Co-designed and launched 2 e-commerce websites in collaboration with third-party company.
- Coordinated inbound and outbound merchandise logistics.
- Managed the different web communication channels (social media, CRM system, Amazon seller central).
Marketing Assistant / Product Manager
Primetime Distribution
Houplines, FRANCE
05.2020 - 09.2021
- Designed and developed the main brand Ledwood (Bluetooth earphones and speakers) in collaboration with third-party companies.
- Created and structured the digital marketing strategy using influencers, social media and sponsorships.
- Managed international service providers on a daily basis for the creation and promotion of our content (3D designing agencies, graphic designers, translation agencies).
- Monitored the KPIs after product launches.
Education
Master Degree - Organizational Leadership
University of The Cumberlands
KY, USA08-2027
Master Degree - Marketing and Communication and Public Relation
ISCID-CO
Dunkirk, FRANCE01-2021
Master of Business Administration -
Truman State University
MO, USA01-2019
Bachelor Degree - Marketing and Communication
ISCID-CO
Dunkirk, FRANCE01-2018
Skills
- Strategic thinking
- Customer relations
- Entrepreneurial personality
- Goal setting
- Cross-functional Team collaboration
- Visual content
- Leadership
- E-commerce platforms
- Analytical skills
- Operational planning
Languages
English
Native or Bilingual
French
Native or Bilingual
Timeline
Customer Relations & Logistics Coordinator
DFDS Ferries
02.2024 - 11.2025
Project Manager / E-commerce Manager
D-Home Smaart
03.2022 - 07.2023
Entrepreneur
Own company
09.2021 - Current
Marketing Assistant / Product Manager
Primetime Distribution
05.2020 - 09.2021
Bachelor Degree - Marketing and Communication
ISCID-CO
Master Degree - Organizational Leadership
University of The Cumberlands
Master Degree - Marketing and Communication and Public Relation
ISCID-CO
Master of Business Administration -
Truman State University