Summary
Overview
Work History
Education
Skills
Timeline
Generic
Hailey Caldwell

Hailey Caldwell

Advance,NC

Summary

Talented Marketing Assistant Director with demonstrated record of success in marketing management and campaign development. Quality-driven Sous Chef maintains complete understanding of kitchen operations, equipment and sanitation. Demonstrates organizational skills, budgeting experience and full knowledge of financial reports. Hires, trains and manages staff to provide employees with adequate guidance and resources to accomplish established objectives. Experienced culinary professional successful at producing high-quality, from-scratch jams, creams, sauces and pastries. Focused on providing customers with delicious, quality desserts. Systematic, resourceful and bringing top skills in communication and work delegation. Skilled Pastry Chef knowledgeable about recipe development, inventory management and team leadership. Specialties include cake design and understanding of stacking large, 3D cakes, and custom cakes.

Overview

13
13
years of professional experience

Work History

Sous Chef/Pastry Chef

Davie tavern
Advance, NC
04.2023 - Current
  • Created a positive work environment by encouraging teamwork among staff members.
  • Directed kitchen staff in day-to-day operations including food production, sanitation, safety practices, and personnel management.
  • Conducted frequent line checks to keep food at proper temperatures in holding zones.
  • Implemented strategies to reduce waste and increase efficiency throughout the kitchen.
  • Oversaw kitchen employee scheduling to meet coverage needs and avoid wasted labor.
  • Established standard procedures for plating presentations.

Barista/Baker

Maddie Cakes
Advance, NC
08.2022 - 03.2023
  • Prepared and served coffee, espresso drinks, blended coffees and teas.
  • Managed morning rush of customers daily with efficient, levelheaded customer service.
  • Prepared specialty coffee drinks such as lattes, cappuccinos, macchiatos, mochas, and Americanos.
  • Memorized recipes for specialty coffee beverages and seasonal offerings.
  • Operated ovens and other equipment to bake products according to established recipes.
  • Followed food safety guidelines while preparing all food items.
  • Measured, mixed and prepped raw materials according to company specifications and recipes.
  • Packaged finished products into boxes or containers for delivery or sale in store.
  • Decorated cakes with icing, sprinkles and other edible decorations.
  • Baked fresh bread and pastries for cafes and restaurants.
  • Prepared dough for a variety of bakery items such as breads, pastries, pies, cakes and cookies.
  • Rolled, cut and shaped dough to form bread, rolls, cookies, cupcakes, pie crusts and other baked goods.

Assistant Director of Marketing

Lifechangers Outreach
Beckley, WV
02.2021 - 05.2022

Calling potential clients and arranging dates for fundraising events. People management and customer service. Creating layouts and scheduling teams for fundraising events. Client record keeping .

  • Strengthened product branding initiatives by developing communication campaigns, promotional materials, market intelligence information and databases to maximize outreach.
  • Executed updated marketing plans to increase branding exposure, customer traffic and sales.
  • Measured and reported on marketing campaign performance, gained insights and compared results against goals to identify strengths and weaknesses.

  • Conducted market research activities to identify consumer trends and preferences.

Sous Chef

Cleveland Country Club
Cleveland, TN
05.2020 - 09.2020
  • Directed kitchen staff in day-to-day operations including food production, sanitation, safety practices, and personnel management.
  • Trained kitchen workers on culinary techniques.
  • Plated food according to restaurant artistic guidelines to promote attractive presentation.
  • Implemented strategies to reduce waste and increase efficiency throughout the kitchen.
  • Maintained accurate records for cost analysis purposes.
  • Resolved conflicts between kitchen staff members in an efficient manner.

Bakery Team Lead

Food City
Cleveland, TN
08.2012 - 09.2017
  • Measured, mixed and prepped raw materials according to company specifications and recipes.
  • Placed dough in pans, molds and sheets and monitored products during baking to adjust temperature.
  • Rolled, cut and shaped dough to form bread, rolls, cookies, cupcakes, pie crusts and other baked goods.
  • Maintained temperature, sweep and sanitation logs to document proper conditions.
  • Designed appealing product displays to maintain unique presentation.

Cake Decorator

Sifted Bakery
Cleveland, TN
08.2011 - 08.2014
  • Decorated cakes for special occasions, showers, birthdays and christenings.
  • Answered phone calls, put in orders and handled customer disputes or complaints.
  • Cleaned display cases, utensils and working spaces to keep sanitary work environment.
  • Worked with common cake decorating and baking tools, such as mixers and carving tools.
  • Assembled, prepared, decorated cakes.
  • Used pastry bags and tips to pipe messages and decorative roses onto cakes.
  • Stocked shelves and ordered inventory when product stock became low.
  • Produced frostings and creams for cakes and other edibles.
  • Boxed, weighed and wrapped cakes and other bakery products to prepare for pickup.
  • Prepared buttercream and icings to use for decorating cakes, cupcakes, tarts and other pastries.
  • Applied creative techniques to design beautiful, memorable wedding cakes.
  • Handled cash, credit card and check transactions.
  • Assisted in growth of sales and maintaining professional customer service and preparing visually appealing displays.
  • Adjusted time and speed controls for mixing and blending machines.
  • Weighed flour to prepare batter, dough, filling and icing.
  • Measured and weighed ingredients to precisely match recipes for different baked goods.
  • Observed color of baked goods to determine equipment adjustments.
  • Finished baked goods with glazes, icings and other toppings.
  • Combined ingredients in bowls of mixing, blending or cooking machinery.
  • Transferred dough to pans, molds or sheets and baked in production ovens.

Education

GED -

Bradley Central High School
Cleveland, TN
2013

Some College (No Degree) - Education

Lee University
Cleveland, TN

Skills

  • Demand Generation Marketing
  • Internet and E-mail Marketing 
  • Tactical planning
  • Intuit QuickBase
  • Health and Safety Compliance
  • Attention to Detail
  • Dough Preparation and Baking
  • Problem Anticipation and Resolution
  • Cooking Machinery Operation
  • Raw Materials Assessment
  • Icing Preparation
  • Cake and Pastry Decoration
  • Customer Service
  • Detail Oriented
  • Equipment Usage
  • Motivational Team Management
  • Recipe Creation
  • Supervising Food Prep

Timeline

Sous Chef/Pastry Chef

Davie tavern
04.2023 - Current

Barista/Baker

Maddie Cakes
08.2022 - 03.2023

Assistant Director of Marketing

Lifechangers Outreach
02.2021 - 05.2022

Sous Chef

Cleveland Country Club
05.2020 - 09.2020

Bakery Team Lead

Food City
08.2012 - 09.2017

Cake Decorator

Sifted Bakery
08.2011 - 08.2014

GED -

Bradley Central High School

Some College (No Degree) - Education

Lee University
Hailey Caldwell