Summary
Overview
Work History
Education
Skills
Timeline
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Hailey Grant

Hailey Grant

Montgomery,TX

Summary

Forward-thinking Marketing Director proficient in leading both traditional and digital marketing campaigns. Highly effective at developing pricing structures, channel partnerships, and promotion strategies. Offering expertise in online content design, and usability best practices.

Overview

4
4
years of professional experience

Work History

Business Development Analyst

Logical Position
01.2024 - Current

Logical Position is Google's #1 agency for helping businesses grow online.


Worked with small to mid-sized businesses to optimize their digital advertising through Google Ads. Focused on driving performance, brand visibility, and return on ad spend.

  • Managed Google Ads campaigns across Search, Display, and YouTube to meet client objectives.
  • Conducted keyword research, competitive analysis, and A/B testing to refine ad performance.
  • Collaborated with clients to align ad strategy with business goals and customer behavior.
  • Delivered regular performance reports and insights using Google Analytics and Ads Manager.
  • Increased qualified lead conversions by up to 30% for select clients through strategic targeting

VP of Sales

Tax Advisors Group
03.2022 - 01.2024

Tax Advisors Group is a leading property tax consulting firm that specializes in minimizing Texas business personal property & real estate tax assessments

Key Responsibilities:

  • Collect necessary research on client location values, client representation, and interaction history
  • Coordinate appointments with C-Level DM via email, phone, and in person events.
  • Educate prospect on their current position and services.
  • Provide client proposal
  • Convert prospect to client via virtual contract.
  • Maintain client relation


Achievements:

  • 9 consecutive month recognition of Employee of the Month
  • 300 calls / emails per day
  • Avg. 15 appointments per month, 60% conversion
  • 40% increase in client & company revenue

Utility Advisor

My Utilities
08.2021 - 03.2022

My Utilities is utilized by homeowners and renters to quickly shop the market and enroll electricity, internet, TV, home security and insurance services

Key Responsibilities:

  • Analyze customer profile
  • Educate customer on services available within their area and company position
  • Accurately enroll clients
  • Collect necessary info for proper enrollment
  • Follow up on customer experience and renewals.


Achievements

  • Avg. 20 appointment sets per day
  • Avg. 10 customer conversions per day, 3-4 services per client
  • Consistent top sales agent
  • Excellent customer feedback reviews

Education

Bachelor of Science - Digital Marketing

Full Sail University
03.2024

Bachelor of Science - Computer Science

Missouri State University
05.2020

Associate of Science - Computer Science

Crowder College
05.2018

Skills

  • Presentation support
  • Web Design
  • Bid management
  • ROI-driven approach
  • Search engine marketing
  • Google ads expertise
  • Keyword research
  • Google analytics integration
  • Conversion tracking
  • Competitor analysis
  • Performance analysis
  • Cross-channel strategy
  • Campaign management
  • Display advertising
  • Shopping campaigns
  • Budget allocation
  • Off-page optimization
  • SEO reporting
  • Backlink analysis
  • SEO auditing
  • Keyword analysis
  • On-page optimization

Timeline

Business Development Analyst

Logical Position
01.2024 - Current

VP of Sales

Tax Advisors Group
03.2022 - 01.2024

Utility Advisor

My Utilities
08.2021 - 03.2022

Bachelor of Science - Computer Science

Missouri State University

Associate of Science - Computer Science

Crowder College

Bachelor of Science - Digital Marketing

Full Sail University