Hailey Huezo-Dier
Silverdale,WA
Summary
Detail-oriented Content Creator with extensive knowledge of Photography/Videography use and digital marketing. Committed to unique and aesthetically pleasing content with a talent for adapting to changing markets. Successful at posting frequently and using content management systems.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Content Creator
Self Employed
08.2021 - Current
- Applied current editing and photography tools to tell great stories.
- Created dynamic graphics and pieces to increase website and social media traffic.
- Develop original content through social listening and independent sources.
- Implemented strategies and tactics to grow followers on social media channels.
- Identified target audiences to analyze characteristics, behavior and media habits.
- Conducted online research to obtain relevant information and materials.
- Wrote quality content for clients, enabling site visitors to quickly obtain information.
Social Media Community Manager
Diff Eyewear
10.2018 - Current
- Conducted daily updates to social media profiles to boost company online presence.
- Increased customer engagement through social media.
- Analyzed and reported social media and online marketing campaign results.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Generated sponsorships with related and partnering entities to enhance marketing objectives.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Created and managed social media campaigns to increase brand engagement.
Photographer
Self Employed
08.2012 - Current
- Digitally edited photos to enhance appearance.
- Took photos from different angles and perspectives to capture perfect images.
- Edited, toned, captioned, and uploaded photographs for publication.
- Photographed high-quality images for various print and digital projects.
- Planned and prepared for on-location and studio shoots.
- Utilized natural and artificial lighting to capture desired images and maintain quality.
- Scheduled and booked locations for photo shoots, working collaboratively with clients and contacts.
- Assisted clients in selecting poses, wardrobe and backgrounds to photograph different looks, concepts and locations.
Stylist/Social Media Manager
Just Hair
02.2016 - 09.2018
- Increased customer engagement through social media.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Trimmed, cut, and shaped hair and hairpieces based on customer preference.
- Completed safety training and certifications to minimize risk of infection or injury to customers.
- Scheduled customer appointments and rearranged individual time slots to meet demand.
Education
Associate of Arts - Photography
Southwestern Community College
Chula Vista, CA06.2019
No Degree - Cosmetology
San Diego City College
San Diego, CA08.2016
Skills
- Digital Publishing
- Social Media Marketing
- Influencer Collaboration
- Content Scheduling
- Promotional Video Development
- Social Media Management
- Final Cut
- Digital Marketing
- Adobe Creative Suite
- Research
- Google Analytics
- Digital Photography
- Brand Development
- Social Media Content Campaigns
- Video Editing
Certification
- Cosmetology License - 201-Current
Timeline
Content Creator
Self Employed
08.2021 - Current
Social Media Community Manager
Diff Eyewear
10.2018 - Current
Stylist/Social Media Manager
Just Hair
02.2016 - 09.2018
Photographer
Self Employed
08.2012 - Current
Associate of Arts - Photography
Southwestern Community College
No Degree - Cosmetology
San Diego City College
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