Haley Ray
New Braunfels,TX
Summary
Take-charge seasoned professional delivering exceptional people skills, consultative sales and account management with an emphasis on value-added processes that provides unparalleled customer service. Demonstrated history of success in Product Launch, Team Building, Talent Acquisition, People Development, and New Business Development. Expertise in strategic planning, team leadership, performance improvement, and adaptability. Previous work has resulted in substantial growth and market expansion.
Overview
21
21
years of professional experience
Work History
Executive Sales Representative
Biotronik
Austin, TX
12.2021 - Current
- 100% Club, FY 2022 - Product Launch Year!
- Leading Territory for product adoption, with the highest number of trialing physicians.
- Utilized CRM software tools such as Salesforce to track leads, manage pipelines, generate forecasts.
- Attended industry events, such as conferences, to promote company brand awareness.
- Identified key accounts and developed effective sales plans to capitalize on opportunities.
- Negotiated contracts with clients, ensuring terms were mutually beneficial.
- Worked with cross-functional teams to gain alignment and move initiatives from product ideas to commercialization.
- Contributed innovative ideas and solutions to enhance team performance and outcomes.
- Demonstrated strong problem-solving skills, resolving issues efficiently and effectively.
Regional Business Director
Boston Scientific Neuromodulation
San Antonio, TX
04.2020 - 12.2021
- Oversaw and directed the performance of a team which included 7 Territory Managers, 4 Clinical Specialists, and
one Field Marketing Manager. - Successfully led the coaching and rebuilding efforts in a struggling market impacted by key representative departures.
- Implemented effective tactics to drive sales in a challenging geographical region impacted by COVID-19.
- Achieved QOQ success in driving key KPIs.
- In 2019, set a new record for annual revenue in the region with an impressive $9.9mm. This was followed by exceeding the previous year's revenue in 2020.
Market Development Manager (RMM)
Boston Scientific Pain Therapies: Neuromodulation, RF & Vertiflex
South Area
07.2018 - 04.2020
- Built and developed a team consisting of 9 Field Marketing Specialists.
- Led comprehensive Market Development & Partnership Training program for 120+ representatives in the South Area to optimize adoption and enhance funnel filling.
- Strategized and collaborated with 7 Regional Business Directors to implement programs/events.
- Utilized Salesforce analytics to provide actionable insights to the sales team, leading to a 120% increase in new lead opportunities resulting in more than $1,000,000 in sales.
- Developed and maintained relationships with key accounts and customers across 7 states.
- Created marketing and training resources for the field.
- Collaborated with National Area Managers to develop and implement streamlined processes and best practices.
- July - EOY 2018 - Increased adoption from less than 1% to 50%, 103 leads to 871 leads, and finished at $1,425,000.
- 2019 - Increased adoption to 99%, Increased leads to 2145, and finished at $5,666,800.
Territory Manger II
Boston Scientific Neuromodulation
San Antonio, TX
08.2014 - 07.2018
- Demonstrated exceptional leadership skills by driving P-Club Territory to generate $4.3 million in revenue, reflecting a notable 30% year-on-year growth.
- Successfully revived a struggling territory following the sudden departure of my predecessor.
- Increased revenue year over year in 2016 despite a 90% decline in physicians working at BSC. Exceeded sales target at 104%.
- Promoted to TM II end of 2016.
Territory Manger I
Boston Scientific Neuromodulation
Austin, TX
- Successfully rebuilt and revitalized highly competitive market after departure of incumbent representative.
- Developed and expanded customer accounts by implementing partnership strategies and enhancing service quality.
- Directed efforts towards community education to fill the pipeline, connect physicians with surgeons, and generate leads within practices.
- Maximized business efficiency by adopting a new EMR system/Salesforce and leveraging reports to streamline operations, leading to improved pipeline pull through.
Clinical Specialist II
Boston Scientific Neuromodulation
San Antonio, TX
06.2013 - 08.2014
- P-Club Territory $4mm in Revenue 2013 & Region of the Year.
- Generated new business and fostered strong relationships with two key accounts from previous employment.
- Conducted in-services, trainings, and education sessions on SCS for pain management physicians, surgeons, and community support groups.
- Swiftly acquired essential skills required for TM position upon TM's exit in 2014, leading to a promotion as Co-TM due to successful teamwork and collaboration.
Previous Job Experience
Sales & Management
01.2004 - 06.2013
- Pharmaceutical Sales Specialist: Covidien/Mallincrodt Specialty Pharmaceuticals, San Antonio TX 2007-2013
- Business Manager: Pinnacle Realty Management, San Marcos TX 2004-2007
Education
BA - Mass Communications
Texas State University
San Marcos, TX01.2006
Skills
- Building Trust & Rapport
- Development / Coaching / Leadership
- Sales Strategy / Analytics
- Cross-functional Team Management
- Salesforce / Microsoft 365 / Smartsheets
- Contract Negotiation
- Sales Consultations and Presentations
- Customer Relationship Management (CRM)
Accomplishments
- FY22 - 100% Club
- FY20 - KPI Top Region
- FY19 – Area Teamwork Award – Year
- FY18 – Area Teamwork – Q3
- FY17 – P-Club Territory & TM of the QTR
- FY16– TM of the QTR
- FY15– TM of the QTR & TM of the Year
- FY14–TM of the QTR & CS of the QTR
- FY13 – P-Club Territory & Region of the YEAR
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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References
References available upon request.
References
References available upon request.
Timeline
Executive Sales Representative
Biotronik
12.2021 - Current
Regional Business Director
Boston Scientific Neuromodulation
04.2020 - 12.2021
Market Development Manager (RMM)
Boston Scientific Pain Therapies: Neuromodulation, RF & Vertiflex
07.2018 - 04.2020
Territory Manger II
Boston Scientific Neuromodulation
08.2014 - 07.2018
Clinical Specialist II
Boston Scientific Neuromodulation
06.2013 - 08.2014
Previous Job Experience
Sales & Management
01.2004 - 06.2013
Territory Manger I
Boston Scientific Neuromodulation
BA - Mass Communications
Texas State University
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