Hannah Garofalo
Leetonia,OH
Summary
Dynamic Marketing Director with a proven track record at Peak IT, excelling in CRM management and stakeholder relations. Spearheaded innovative sales strategies, achieving a 30% conversion rate and significantly boosting online engagement by 37%. Expert in database management and creating compelling marketing content, I drive sales and foster strong customer relationships.
Overview
4
4
years of professional experience
Work History
Marketing Director/Sales
Peak IT
Youngstown, OH
01.2024 - 06.2024
- Conducted 100+ outbound sales calls daily, maintaining a conversion rate of 30% and consistently exceeding monthly sales targets
- HubSpot Inbound Marketing Certification - Completed training in customer relationship management (CRM), lead nurturing, and sales pipeline management
- SalesChain CRM Training - Completed hands-on training to effectively manage sales leads, forecast sales, and track performance
- ZoomInfo Sales Prospecting Training - Gained expertise in lead generation and data-driven sales strategies using ZoomInfo
Marketing Director/Sales
Columbiana Chrysler Jeep Dodge
Columbiana, OH
11.2021 - 01.2023
- Examined market trends for new and used cars to properly qualify customers to match their needs and generate sales
- Created videos using Premiere Pro and marketing materials for social media pages
- Created strong customer bonds leading to increased sales, referrals, and return clients
- Increased Facebook views by (37 percent)
- Established and achieved personal income goals and worked to achieve dealership goals as well
Team Member
Atlas Funds Recovery
Lisbon, OH
05.2021 - 10.2021
- Maintained a Comprehensive Excel Customer and Claim Database
- Used Asana Work Management to Conduct Performance Reviews and Assign Tasks
- Completed Multiple Funds Recovery Training Programs
Director of Marketing and Advertising
5th Street Consulting
Marietta, OH
08.2020 - 05.2021
- Work with student and faculty team members to develop marketing plans for clients
- Design and create all Instagram and Facebook content
- Converted website content from photo-based to video-based using CANVA which resulted in increases to traffic (65 percent) and Likes (138 percent)
Education
Bachelor of Arts - Marketing, Strategic Communications and Leadership
Marietta College
Marietta, OH05.2021
Skills
- Stakeholder relations
- Marketing analytics
- Mobile marketing
- B2B marketing
- Database management
- Sales
- CRM management
- Communications management
- Product promotions
Websites
Professional Development
- 2020 Stickell Honors Student Intern selected by the Stickell Advisory Board to represent Marietta College as one of the most outstanding marketing communications students in the United States.
- Chosen to attend the 2020 Naval Academy Leadership Conference in Annapolis.
- Chosen to attend the 2019 American Advertising Career Conference in New York City.
Timeline
Marketing Director/Sales
Peak IT
01.2024 - 06.2024
Marketing Director/Sales
Columbiana Chrysler Jeep Dodge
11.2021 - 01.2023
Team Member
Atlas Funds Recovery
05.2021 - 10.2021
Director of Marketing and Advertising
5th Street Consulting
08.2020 - 05.2021
Bachelor of Arts - Marketing, Strategic Communications and Leadership
Marietta College
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