Hannah Keefer
Lakeland,FL
Summary
Results-oriented business leader with more than five years of experience in day-to-day business operations management. Effective liaison to key clients, accounts, and external business stakeholders. Leverage trends across industries and markets to derive solutions and approaches focused on creating value for customers and profitability for the company. Streamlines processes for efficiency and productivity. Well-versed in applying a multi-faceted approach to managing safety, operations, and productivity across multiple business lines. Merger and acquisitions specialist adept in creating a seamless integration of new operations and businesses.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Operations Manager
A Bales Security Agency
Tampa, Florida
07.2021 - 12.2021
- Established and administered annual budget with controls to prevent overages, minimize burn rate and support sustainability objectives.
- Worked in matrix management environment with oversight of division level managers, operations, sales, finance, human resources, safety and compliance.
- Devised processes to boost long-term business success and increase profit levels.
- Set, enforced and optimized internal policies to maintain responsiveness to demands.
- Reviewed shift reports to understand current numbers and trends.
- Advanced productivity KPIs by leading trainings on procedures and safety practices.
- Partnered with vendors and suppliers to effectively manage and budget.
- Investigated and resolved departmental non-conformances.
- Established positive and effective communication among unit staff and organization leadership, reducing miscommunications and missed deadlines.
- Assessed supplier quality to maintain tight cost controls and maximize business operational performance.
- Collaborated with process owners to refine procedures, devise best practices and correct quality audit findings.
- Identified and resolved unauthorized, unsafe or ineffective practices.
- Planned and resourced personnel and logistics for operations component exercises resulting in highly trained personnel ready to act quickly in critical roles.
- Boosted team member productivity by enhancing performance monitoring and instituting motivational approaches.
- Monitored over 40 employees' day-to-day activities and made plans to rectify issues.
- Interacted well with customers to build connections and nurture relationships.
- Built loyal account base and long-term business relationships with security agency accounts.
- Directed management meetings to enhance collaboration and maintain culture based on trust and group problem-solving.
- Monitored daily cash discrepancies, inventory shrinkage and drive-off.
- Drafted invoices for completed work.
- Assisted in recruiting, hiring and training of team members.
- Scheduled employees for shifts, taking into account customer traffic and employee strengths.
- Demonstrated exceptional knowledge of process optimization in relation to profit and loss.
- Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
- Trained and guided team members to maintain high productivity and performance metrics.
- Managed daily operations of security organization, orchestrating forward-thinking strategies to accomplish profit and expansion goals.
- Served instrumental role in organizational transformation and implementation and participated in successful large-scale corporate restructurings.
- Delivered business strategy and developed systems and procedures to improve operational quality and team efficiency
- Generated and developed leads, using networking and Lawnline Marketing system to acquire new clients.
- Negotiated price and service with customers and vendors to decrease expenses and increase profit.
- Eased team transitions and new employee orientation through effective training and development.
- Assisted with marketing strategy creation and advertising initiatives to better promote facility to public.
- Managed purchasing, sales, marketing and customer account operations efficiently.
- Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
- Managing HR department
- Managing Accounts Receivables via QuickBooks
- Managing Accounts Payable via QuickBooks
- Overseeing day to day operations with CEO
- Enforcing policy and written guidelines
- Ensuring Sales Tax, Quarterly Taxes (FUTA), etc are turned in and paid on time
- Inspire energy and ideas to better the company
- Workers Compensation Audit
- Using Excel sheets to condense data for different reports generated from QuickBooks
- Profit & Loss, Balance Sheets, Cash Flows
Marketing Director
May Custom Home
Tampa, Florida
02.2020 - 06.2020
- Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
- Spearheaded market research to identify branding opportunities, cement strategies and sustain loyal customer base.
- Supported marketing teams, creating, deploying and optimizing campaigns for clients.
- Evaluated target market research and adjusted strategy to address competitive influences and changing market.
- Kept all campaigns and marketing collateral in line with branding and focused on target consumers.
- Incorporated product changes into marketing messages to drive customer engagement and maximize profits.
- Analyzed market trends and competitive landscape to understand opportunities and potential value.
- Devised and deployed online marketing plans with effective SEO, social media and viral video campaign strategies.
- Initiated sessions with sales team leaders to brainstorm new ideas and promotional strategies.
- Organized and executed robust, creative experiential marketing events.
- Developed and presented marketing plans and reports to CEO and shareholders.
- Developed metrics and measured success in order to further penetrate marketplace.
- Managed annual marketing budget in excess of $10000
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Created innovative strategies to drive customer engagement.
- I take responsibility for our inside call center as well as a team of canvassers. I hold them accountable for their productivity, how many hours a week they're working, and having the right attitude each and every day.
- I am also responsible for dispatching our sales team to their house calls every day as well as creating the excel run sheet for them.
- I do many different spreadsheets and documents seeing as I am also in charge of their payroll
- I break down everyone's hours as well as add in individual bonuses
- Being in marketing, I hold myself responsible for obtaining new lead sources to keep the right flow of customers and money through our doors, I do that by reaching out to outsourcing companies and bargaining their lead costs or percentages down to what we want them
- Now, on the executive assistant side, the owner of the company has prompted me to be his right hand and take care of things he doesn't have time to do. Those things can include:
- Going to deposit his checks
- Pick up checks from customers' homes
- Going to get his meals
- Assigning tasks to his men that work outside for him on the construction site, etc
- ALL scheduling personal and professional.
Call Center Sales Manager
Customer Rewards
Brandon, FL
02.2019 - 02.2020
- Engaged in product training, demonstrations, consumer awareness, branding and acquisition initiatives to raise awareness and revenues.
- Increased profits through providing excellent customer service, following established guidelines and auditing sales reports.
- Reduced allowance spending by 20% by improving timing and quality of operational processes.
- Coordinated staff sales meetings to discuss developmental strategy, best practices and process improvements.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Collaborated with advertising group to create uniformity between advertising messages and retail incentives.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Monitored sales team performance, analyzed sales data and reported information to area managers.
- Set weekly goals for 20+ inside sales representatives.
- Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Implemented systems and procedures to increase sales.
- Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
- One of my main responsibilities is to be sure that all the representatives on the floor which can be anywhere from 10 to 20 per shift are doing their essential functions
- Those essential functions include going over what we do, why we do it, painting the picture for our vacations, booking our people within a five-day booking window, and not to mention they’re required to put in 12 to 15 deals and keep a 33% show rate
- I am in charge of my representatives, up to three floor leads, my trainer, my IT guys, as well as my assistant managers
- Since I have become the manager our closing percentage at the end of each shift has increased 10% or more, Our representative turnover rate has decreased, and most importantly there are more deals on the board at the end of the day
- I am also in charge of filling out and doing all administrative work including excel spreadsheets, presenting a powerpoint every day as a meeting, creating word documents and using three different systems to accomplish what is needed day by day
- In addition, I also handle inventory/supply orders for the office as well as the hiring/firing of any future or current employees
- Helped to assist call center director in daily operations
- Assisted HR manager in all duties, including payroll.
Car Sales Consultant to BDC Marketing Manager
Dyer Chevrolet
Lake Wales, FL
12.2018 - 04.2019
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Managed order cycle to enhance business development and maintain sustainability and customer satisfaction.
- Held weekly meetings with director to identify techniques to overcome sales obstacles.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
- Conducted research to target, engage and partner with suppliers, negotiating beneficial, cost-saving deals.
- Developed strategic relationships with key suppliers and clients to foster profitable business initiatives.
- Supervised sales team of 3 people, stepping in to support employees and deliver smooth sales processes for clients.
- Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
- Handled customer relations issues, enabling quick resolution and client satisfaction.
- Monitored metrics and marketing investments to assess performance and implement continuous improvements.
- Developed innovative marketing campaigns to increase engagement with target demographic and drive brand exposure.
- Delivered engaging sales presentations to new clients, explaining technical information in simplified language to promote features and increase client base.
Licensed Claims Adjuster
Geico
Lakeland, FL
02.2018 - 12.2018
- Answering incoming customer calls and finding solutions to their concerns
- Finishing claims until they're closed for completion
- Using two PC screens for multiple systems at one time to help find claims and solutions as quick as possible
- Being in high stress scenarios where our customers could be at the accident scene where someone is seriously injured or deceased
- It is my duty to help calm and understand the situation at hand
- Excellent multi-tasking skills; Handling two screens with three different systems, listening to the customer on the line with you, and typing quickly to ensure you didn't miss anything.
International Claims Representative
UPS, Alorica
Tampa, FL
09.2017 - 01.2018
- Answering incoming customer calls and finding solutions to their concerns
- Tracking packages worldwide for UPS
- I was in charge of putting in claims for lost/stolen packages and coming to conclusions
- Handle escalated calls
- Use resources to draw conclusions for every customer.
Front Desk Receptionist/Sales Associate
NS4L, New Scooters 4 Less
Gainesville, FL
03.2017 - 08.2017
- Answering incoming customer/warehouse calls
- Making out-bound business to business calls as-needed
- Reminding customers of appointments
- Helping to dispatch our towing trucks to help customers get their vehicles off the road and into our shop for repairs
- Upselling customers who need repairs done.
Bartender/Lead Caterer
Celebrations Catering
Gainesville, FL
09.2016 - 02.2017
- Inform clients about eclectic specialty drink selection, proper knowledge of menu's mixed drinks, cocktails, wine, and beer
- Prepared the set-up and break down of every event that I was scheduled for
- Responsible for asking for the Id of any individual who requested alcoholic beverages
- Daily reports of how many drinks made, guest attendance, and resources it took to accomplish each individual job
- Responsible for scheduling employees for catering events
- Assist General Manager and Assistant Manager in daily operations.
Lifeguard/Swim Instructor/Counselor
Lakeland Family YMCA
Lakeland, FL
04.2015 - 08.2016
- Ensured safety among all patrons on the pool deck
- Consistently checking the pool's chemical balance to ensure safe and proper pH levels
- Conducted lesson plans for children ages three to twelve to ensure a proper and safe learning experience while under my supervision
- Ensured positive reinforcement for all children
- Prepared progress reports for each client on a weekly basis.
Education
Bachelor's degree - Project Management
Strayer University
12.2022
Associate's degree - Business
Strayer University
Tampa, Florida12.2020
Skills
- Supplier Monitoring
- Staff Scheduling
- Finance and Accounting Oversight
- Records Organization and Management
- Performance Assessment
- Cost Reduction
- Policy Development and Enforcement
- Team Leadership
- Department Oversight
- Training Management
- Financial Statement Review
- Customer Service Management
- Sales Tracking
- Verbal and Written Communication
- Employee Motivation
- Originality and Creativity
- Budget Control
- Assignment Delegation
- Recruitment and Hiring
- Mathematical Calculation and Reasoning
- Problem Anticipation and Resolution
- Administrative Management
- Decision Making
- Goal Setting
- Human Resources Oversight
- Business Leadership
- Word Processing
- Content Workflow
- Market and Competitor Research
- Payroll Administration and Timekeeping
- Materials Planning and Logistics
- Money Handling
- Desktops, Laptops and Mobile Devices
- Direct Sales
- Business Forecasting
- Recycling and Conservation
- Customer Relations
- Presentation Development and Delivery
- Calendar Management
- Special Promotions Planning
- Process Development and Streamlining
- Multitasking and Prioritization
- Advertising Campaign Development
- Database Maintenance
- Deadline Management
- Sales Coaching
- Price Structuring
- Data Analysis
Certification
Marketing Strategy
Advertising (2 years)
Salesforce (6 years)
Microsoft Office (6 years)
Organizational Skills (10+ years)
Typing (10+ years)
Management (4 years)
Scheduling (3 years)
training (2 years)
Powerpoint (10+ years)
Payroll (2 years)
Administrative Assistant (4 years)
Management Experience (3 years)
Training & Development (3 years)
HR Sourcing
Office Manager Experience (1 year)
Digital Marketing (1 year)
Recruiting (2 years)
WordPress
HR
Dispatch
Project Management (2 years)
Personal Assistant Experience (3 years)
QuickBooks (1 year)
Leadership (10+ years)
Filing, First Aid Certification
CPR Certification
AED Certification
Certified Notary Public
May 2021 to May 2026
Additional Information
- Willing to relocate: Anywhere, Authorized to work in the US for any employer
Timeline
Operations Manager
A Bales Security Agency
07.2021 - 12.2021
Marketing Director
May Custom Home
02.2020 - 06.2020
Call Center Sales Manager
Customer Rewards
02.2019 - 02.2020
Car Sales Consultant to BDC Marketing Manager
Dyer Chevrolet
12.2018 - 04.2019
Licensed Claims Adjuster
Geico
02.2018 - 12.2018
International Claims Representative
UPS, Alorica
09.2017 - 01.2018
Front Desk Receptionist/Sales Associate
NS4L, New Scooters 4 Less
03.2017 - 08.2017
Bartender/Lead Caterer
Celebrations Catering
09.2016 - 02.2017
Lifeguard/Swim Instructor/Counselor
Lakeland Family YMCA
04.2015 - 08.2016
Bachelor's degree - Project Management
Strayer University
Associate's degree - Business
Strayer University
Similar Profiles
Abigale BalesAbigale Bales
Marketing Coordinator at Keller Williams, The Bales TeamMarketing Coordinator at Keller Williams, The Bales Team
Scott WigginsScott Wiggins
Branch Chief, Emergency Communications Division at Cybersecurity and Infrastructure Security Agency (CISA), U.S. Department of Homeland SecurityBranch Chief, Emergency Communications Division at Cybersecurity and Infrastructure Security Agency (CISA), U.S. Department of Homeland Security
Jasmine P.WagnerJasmine P.Wagner
TSOC Staff and Positional Trainer at Texas Security Operations Center, US NAVY National Security Agency, Texas, NSATTSOC Staff and Positional Trainer at Texas Security Operations Center, US NAVY National Security Agency, Texas, NSAT
WESLEY SAMSONWESLEY SAMSON
Owner, Financial Consultant at Samson Financial, LLCOwner, Financial Consultant at Samson Financial, LLC
Daniel SousaDaniel Sousa
Head Varsity Football Coach | Assistant AD at Real Life Christian AcademyHead Varsity Football Coach | Assistant AD at Real Life Christian Academy