Harold Hutchinson
New Orleans,USA
Summary
- Over 40 years of experience in the beer/liquor./beverage industry. Duties include, sales, sales management and sales training.
- Operations professional prepared to drive operational success. Known for improving process efficiencies and supporting strategic initiatives. Strong collaborator with focus on achieving results and adapting to dynamic environments. Expertise in logistics management and team coordination.
- Experienced with designing and implementing comprehensive sales training programs. Utilizes effective coaching techniques to enhance team performance and drive business growth. Knowledge of curriculum development and sales strategies, ensuring consistent achievement of sales targets.
Overview
41
41
years of professional experience
Work History
Operations Coordinator
Crescent Crown Distributing LLC.
12.2020 - Current
- Bridged communications between Operations, Delivery and Sales departments to achieve desired company goals.
- Proficient in reporting processed documents for promoting efficiencies of warehouse and delivery functions.
- Responsible for Managing inventory control procedures for day to day operations as well as quarterly inventory of brewery dunnage audits.
- Managed union controlled payroll system for both warehouse and delivery departments.
- Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
- Maximized resource utilization by monitoring staff schedules and allocating tasks.
- Streamlined operations by implementing efficient processes and procedures.
- Ensured compliance with industry regulations, keeping accurate records and managing audits as required.
- Oversaw day-to-day operations of large teams across several sites.
- Optimized operational efficiency, coordinating cross-functional teams to achieve project goals.
Senior Relief/Trainer
Crescent Crown Distributing
11.2015 - 12.2020
- Responsible for selling and maintaining individual sales routes as needed during vacations or other activities that an account manager may have to miss work
- While selling the territory, I look for areas of opportunities to assist the sales team with growth
- The opportunities are relayed to all involved, account manager, District Manager and Director of Sales
- Responsible for sales training and education of current sale team and middle management
- Training includes maintaining current selling system, quality assurance, proper inventories, sales presentations, computer skills, maintaining preplans, structuring presentations and interpersonal relationship building
- Coached employees on best practices, providing constructive feedback to support their professional growth.
- Evaluated the effectiveness of training initiatives by tracking participant progress and gathering feedback for continuous improvement.
- Provided one-on-one mentoring to help individuals reach their full potential within the organization.
- Mentored new hires, resulting in stronger staff development and increased productivity.
Sales Systems Manager
Crescent Crown Distributing
10.2006 - 11.2015
- Responsible for assisting, creating and maintaining most current training manual, which evolved around our selling system (Ten Steps to a Sales Call)
- The majority of the training was conducted in the field with hands on selling knowledge that included: Coaching on relationships building, professional selling, proper execution of strategic promotional pricing, handling customer concerns, understanding customer personalities, developing computer skills for order taking and also for tracking progress and incentives
- These included field training in both word and excel
- Primary focus was to ensure training on 'Brand Building'
District Sales Manager/ Sales Rep
Crescent Crown Distributing
12.2000 - 10.2005
- One of company's top sales performer before being promoted to District Sales manager in 2008
- Managed sales team until restructuring after hurricane of 2005
- Responsible for five member sales team, with targeted goal of gaining market share versus competition
- During our venture, we gained two share points over competition, with my sales team always at double-digit sales growth
Account Manager/ Territory Builder
Bologna Brothers Liquor
12.1988 - 12.2000
- Bologna Brothers decided to expand their efforts to include the New Orleans market
- They hired me to sell and develop new market as an account manager; each time territory was built, it was then split to allow company to hire additional account managers
- Top brands included Hennessy, Tanagra, Gordon's Gin, Dixie Beer, plus multiple wines, spirits, condiments and waters
- Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
- Conducted regular account reviews to identify areas for improvement and ensure continued success.
Conventional Sales/Preseller
Crown Beverage Company
07.1983 - 12.1988
- Crown Beverage was in startup mode, with only a few brands with Coors Original as lead brand
- Our focus was to distribute and grow our brand using conventions selling process, which included 'Driver Sell', which hand written invoices and on-hand promotions helped build our brands
- We also introduce others brands such as Coors Light, Corona, Molson until we acquired other popular brands such as Smirnoff, Schlitz, California Cooler...many others
- As we grew we were able to convert from conventional sale to a pre-sell system
- Assisted in the development of marketing materials to promote company products efficiently.
- Increased sales by establishing strong relationships with clients and understanding their needs.
Education
Bachelor of Science - Economics/Marketing, Marketing/Finance
Grambling State University
Grambling, Louisiana01.1983
Skills
- Computer proficient
- Sales training expert
- Structuring documents
- Tracking reports
- Scheduling Management
- Process Implementation
- Training Management
- Payroll Administration
- Operations Management
Activities
- Member of Grambling State University Football team
- President of Economics Club
- Recipient of Football scholarship
- Academic scholarship from Caterpillar Tractor Company
Timeline
Operations Coordinator
Crescent Crown Distributing LLC.
12.2020 - Current
Senior Relief/Trainer
Crescent Crown Distributing
11.2015 - 12.2020
Sales Systems Manager
Crescent Crown Distributing
10.2006 - 11.2015
District Sales Manager/ Sales Rep
Crescent Crown Distributing
12.2000 - 10.2005
Account Manager/ Territory Builder
Bologna Brothers Liquor
12.1988 - 12.2000
Conventional Sales/Preseller
Crown Beverage Company
07.1983 - 12.1988
Bachelor of Science - Economics/Marketing, Marketing/Finance
Grambling State University
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