Summary
Overview
Work History
Education
Skills
Timeline
30-60-90 Day Plan
Generic

Harrison Marshall

Henrico,VA

Summary

Results-driven sales leader with 8+ years of experience building multimillion-dollar books of business, coaching sales teams, and exceeding aggressive quotas in highly competitive industries. Recognized twice in President’s Club for top performance. Skilled in developing strategic relationships with decision-makers, with a proven ability to simplify complex solutions, negotiate contracts, and deliver ROI. Seeking to leverage strong sales acumen, persistence, and a consultative approach to drive market share growth.

Overview

11
11
years of professional experience

Work History

Senior Logistics Broker

Total Quality Logistics
01.2021 - Current
  • Built and managed a $6M+ revenue book of business at a Fortune-500 logistics company, serving as primary liaison across operations, accounting, and client services.
  • Partnered with decision-makers to design and deliver customized solutions, driving efficiency and reducing client operating costs.
  • Managed full sales cycle from prospecting through negotiation and delivery, consistently exceeding revenue goals.
  • Recognized with President’s Club (Top 5% of 9,000 brokers) for two consecutive years.
  • Executed and coordinated 14,000+ transactions, requiring precision, compliance, and urgency.

Sales Team Leader

Total Quality Logistics
01.2018 - 01.2021
  • Led and coached a high-performing team of sales reps, resulting in measurable quota overachievement.
  • Designed and implemented training programs focused on prospecting, consultative conversations, and objection handling.
  • Managed weekend operations for 250+ accounts, ensuring continuity of service, compliance, and customer satisfaction.
  • Recruited and interviewed candidates, selecting and onboarding top performers.

Logistics Account Executive

Total Quality Logistics
01.2017 - 01.2017
  • Completed intensive 6-month sales development program emphasizing lead generation and persuasive communication.
  • Conducted 50–100 daily cold calls, building resilience and advanced prospecting skills.

Outside Sales Representative

Norfolk Idea Center
01.2017 - 01.2017
  • Sold construction solutions through blueprint analysis and client consultation.
  • Strengthened technical selling skills by aligning product specifications with client project needs.

Project Management/Sales Intern

James River Petroleum
01.2015 - 01.2015
  • Coordinated software implementation to optimize petroleum order processing.
  • Registered vendors and shadowed sales executives on client calls to learn structured account management.

Education

Bachelor of Science - Finance

North Carolina State University
01.2016

Skills

  • Consultative Selling & Solution Positioning
  • Territory & Account Development
  • Product Education
  • Contract Negotiation & Closing Skills
  • Customer Needs Assessment
  • Strategic Relationship Building
  • Pipeline Management
  • Competitive Market Intelligence

Timeline

Senior Logistics Broker

Total Quality Logistics
01.2021 - Current

Sales Team Leader

Total Quality Logistics
01.2018 - 01.2021

Logistics Account Executive

Total Quality Logistics
01.2017 - 01.2017

Outside Sales Representative

Norfolk Idea Center
01.2017 - 01.2017

Project Management/Sales Intern

James River Petroleum
01.2015 - 01.2015

Bachelor of Science - Finance

North Carolina State University

30-60-90 Day Plan

First 30 Days – Learn & Integrate

Objective: Build foundational knowledge, understand the company’s value proposition, and begin forming key relationships.

  • Deep dive into the company’s product portfolio, services, and customer segments.
  • Study distribution trends, regulatory landscape, and competitive positioning.
  • Understand the company’s mission, values, and strategic goals.
  • Meet with cross-functional teams: marketing, operations, customer service, and finance.
  • Shadow top-performing sales reps to learn best practices.
  • Establish rapport with direct manager and team to align on expectations.
  • Master CRM systems, reporting tools, and sales enablement platforms.
  • Review current sales pipeline and territory performance metrics.
  • Begin identifying key accounts and opportunities for growth.


Days 31–60 – Strategize & Engage

Objective: Begin active selling, refine territory strategy, and build customer trust.

  • Initiate outreach to existing clients for introduction and to understand their needs.
  • Schedule discovery calls and/or on-site visits to build relationships and gather insights.
  • Identify upsell and cross-sell opportunities based on customer pain points.
  • Segment accounts by potential value, urgency, and strategic fit.
  • Develop a territory action plan with prioritized targets and tailored messaging.
  • Collaborate with current marketing to leverage campaigns and resources for lead generation.
  • Track early sales activities and refine approach based on feedback and data.
  • Begin contributing to pipeline growth and forecasting accuracy.
  • Seek mentorship and feedback to accelerate learning curve.


Days 61–90 – Execute & Elevate

Objective: Drive revenue, demonstrate impact, and position for long-term success.

  • Close initial deals and contribute meaningfully to quarterly targets.
  • Present tailored solutions to clients that align with the company’s value proposition.
  • Leverage data to optimize pricing, positioning, and negotiation strategies.
  • Identify trends and insights from customer interactions to inform sales strategy.
  • Propose innovative ideas to improve customer experience and retention.
  • Begin positioning myself as a trusted advisor within the territory.
  • Set ambitious but achievable goals for the next 6–12 months.
  • Collaborate with leadership to align personal growth with team objectives.
  • Continue building internal and external relationships to support long-term success.