HARRY FORSYTH
Summary
Sales professional with 20+ years of experience in scientific instrumentation sales with an excellent record of meeting company-defined quotas through exceptional sales strategy. Solid understanding of the sales process with strong communication skills combined with a proven track record of success.
Overview
23
23
years of professional experience
Work History
Regional Sales Manager
Analytik Jena
11.2018 - Current
- Developed and maintained positive relationships with clients in assigned sales territory
- Generated detailed sales reports and forecasts to analyze performance and track progress.
- Finalized sales contracts with high-value customers.
- Conducted product demonstrations and presentations to potential clients to capture more sales.
- Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
- Executed successful marketing campaigns to generate new business and expand customer base.
- Executed successful promotional events and trade shows.
Senior OEM Business Development Manager
Ocean Insight (FKA Ocean Optics, Inc)
04.2011 - 11.2018
- Developed new business opportunities by effectively communicating product and service offerings to potential prospects
- Achieved double digit year-over-year growth in US OEM business
- Created business plans to improve customer relationships
- Formulated custom business plans for incoming account managers
- Led sales forecasting, market trend evaluation and segment strategies
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
- Taught consultative selling techniques to new and existing staff members to build expertise.
- Led cross-functional teams to create impactful messaging, demand-generation programs and sales tools
- Negotiated prices, terms of sales and service agreements with key accounts
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
- Presented innovative digital media marketing presentations to executive decision makers
- Prepared cost estimates for custom projects by understanding customer requirements and consulting with our engineers and project managers
- Consulted with clients after sales and contract signings to resolve problems and provide ongoing support.
Direct Sales Manager
Ocean Insight (FKA Ocean Optics, Inc)
02.2007 - 04.2011
- Our team delivered double digit year-over-year growth in business
- Developed quarterly and annual sales department budgets
- Approved all sales staff budget expenditures
- Supervised a sales force of 12 sales associates responsible for all of North America
- Supported the sales team in writing proposals and closing business
- Maintained knowledge of current sales promotions, policies regarding payment, exchanges, and security practices
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
Application Sales Engineer
Ocean Insight (FKA Ocean Optics, Inc)
03.2000 - 02.2007
- Surpassed annual quota by 30%
- Prioritized daily workflows, including all inbound calls, quotes and sales-related inquiries
- Wrote sales contracts for orders obtained and submitted orders for processing
- Communicated sales promotions to customers
- Answered customers' questions regarding products, prices and availability
- Emphasized product features based on analysis of customers' needs
- Proposed innovative marketing ideas
- Worked collaboratively in team environment.
Education
MCSE Microsoft Certified Systems Engineering Program -
TrainingSandler Sales Training Miller Heiman Sales Training Management Development Program – Halma HMDP Microcomputer Business Applications – MS Office Products -
Saint Petersburg College
Attended -
Saint Petersburg College
Skills
- Sales forecasting
- Powerful negotiator
- Sales and contact reports
- Prospecting skills
- Organized Self-motivated
- Account development
- Territory sales management
- Liquid Handling
- Lab Automation
- Spectroscopy
- Imaging
- PCR
Timeline
Regional Sales Manager
Analytik Jena
11.2018 - Current
Senior OEM Business Development Manager
Ocean Insight (FKA Ocean Optics, Inc)
04.2011 - 11.2018
Direct Sales Manager
Ocean Insight (FKA Ocean Optics, Inc)
02.2007 - 04.2011
Application Sales Engineer
Ocean Insight (FKA Ocean Optics, Inc)
03.2000 - 02.2007
MCSE Microsoft Certified Systems Engineering Program -
TrainingSandler Sales Training Miller Heiman Sales Training Management Development Program – Halma HMDP Microcomputer Business Applications – MS Office Products -
Saint Petersburg College
Attended -
Saint Petersburg College
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