Harshita Yakkanti
Richardson,TX
Summary
Results-driven marketing intern with expertise in market research, customer engagement, and content creation. Successfully developed outreach strategies and contributed to promotional campaigns, enhancing brand visibility and customer connection.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Sales and Marketing Intern
Logan Data
Westford, Massachusetts
08.2025 - Current
- Conducted market research to identify trends and customer preferences for strategic growth.
- Collaborated with sales and marketing teams to develop effective customer outreach strategies.
- Assisted in creating marketing materials for promotional campaigns and events.
- Directed cold calling activities to generate new customers for products.
- Created content for social media campaigns, including blog posts, videos, and infographics.
- Maintained databases by organizing customer data to support sales efforts.
- Aided in analyzing competitor strategies to enhance marketing initiatives.
- Participated in brainstorming sessions to generate innovative ideas for promotional materials.
Market Research Intern
Tradewell Securities
Hyderabad, Telangana
02.2021 - Current
- Conducted market research to identify industry trends and consumer preferences.
- Supported the preparation of reports on market insights and recommendations.
- Identified opportunities for growth within the organization based on customer feedback obtained through market research efforts.
Education
Master of Science - Business Analytics
The University of Texas At Dallas
Richardson, TX05-2025
MBA - Marketing Management
National Institute of Technology
Tiruchirappalli, India05-2023
BBA - Management Studies
St. Fracis College For Women
Hyderabad, India07-2021
Skills
- Market research
- Data analysis
- Social media marketing
- Content creation
- Customer outreach
- Project management
Certification
Meta Marketing Analytics Certification from Coursera
Timeline
Sales and Marketing Intern
Logan Data
08.2025 - Current
Market Research Intern
Tradewell Securities
02.2021 - Current
Master of Science - Business Analytics
The University of Texas At Dallas
MBA - Marketing Management
National Institute of Technology
BBA - Management Studies
St. Fracis College For Women