Summary
Skills
Work History
Education
Overview
BusinessDevelopmentManager
Harlem Atwood-Fitzgerald

Harlem Atwood-Fitzgerald

Growth Operator
Los Angeles,CA

Summary

A seasoned venture capital professional blending exceptional people skills with strong analytical acumen, backed by over five years of experience in growth market strategies for B2B and B2C companies. This unique background merges venture capital investment expertise with hands-on startup founding, providing a nuanced perspective on market entry and growth tactics. An expert in relationship building, with a developed co-investor network encompassing over 65 funds, responsible for sourcing and screening more than 300 deals, thereby gaining unparalleled insights into the operations and strategies of a wide array of funds. This distinct set of experiences significantly differentiates from younger investors, marking a unique and valuable asset to any fund.

Skills

Deal Sourcing & Evaluation

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Work History

Growth Strategy & Ops

MyLUA Health
Los Angeles, CA
11.2023 - Current
  • Developed and implemented a strategy for selling to health plans
  • Increased leads by a 5x multiple
  • Spearheaded the creation of their maternal care provider network
  • Built and implemented a comprehensive sales structure, including a healthcare provider database, cold call script, and an automated onboarding
  • Recruited new sales representatives and trained existing team members in outbound sales techniques, enhancing team performance and outreach capabilities.

Venture Scout

VC Funds
San Francisco, CA
01.2023 - Current
  • Built co-investor network with 65+ VC funds which includes prominent names like a16z, Soma Capital, Bain Capital Ventures, Lightspeed, Wellington and more
  • Screened 300+ companies
  • Raised over $5M in funding for founders
  • Conducted due diligence and wrote investment memos
  • Analyzed 7 different fund decks and provided a multitude of LP intros.

Strategic Growth and Data Ops Manager

Proprise
San Francisco, CA
09.2023 - 11.2023
  • Founded and led a data collection team at PropRise, meticulously handpicking and training members to ensure top-tier performance
  • Developed and executed a comprehensive operations plan for data collection, optimizing team efficiency and data quality
  • Spearheaded the enhancement of PropRise's data collection strategies, leading to more accurate and comprehensive real estate data.

Summer Associate

Amplify LA
Los Angeles, CA
06.2023 - 09.2023
  • Developed data driven strategies for sourcing, and building relationships with high quality Founders early
  • Leveraged my existing relationships to grow Amplify's network and source investments
  • Contributed to quantitative and qualitative diligence: marketing sizing, market mapping, competitive analysis, financial analysis, ect.

Growth Marketer

Zen, S21
San Francisco, CA
05.2023 - 07.2023
  • Increased revenue by a 2.3x multiple and decreased CAC by 27%
  • Developed and implemented content strategies, based around organic, and user generated content
  • Conducted research to analyze customers' behavior, preferences and purchasing habits
  • Created documentation outlining research findings for use by product managers, and other marketing staff to make accurate decisions about future plans.

Growth Marketing Manager

Bubblegum XTC
Los Angeles, CA
01.2023 - 06.2023
  • Increased revenue by 6x through strategic social media, email, and SMS campaigns
  • Designed Funnel: Managed campaigns for engagement, and conversion, retention
  • Optimized budget and resources for maximum ROI

Growth Marketing Manager

Always Live Carefree
Los Angeles, CA
01.2023 - 06.2023
  • X'd revenue through diverse marketing social media, email, and SMS campaigns
  • Boosted brand awareness and lead generation
  • Designed Funnel: Managed campaigns and drove engagement, conversion, and retention.

Growth Strategist

Deep AI
San Francisco, CA
09.2022 - 04.2023
  • Achieved 10.33x increase in revenue by optimizing resource allocation and product focus
  • Spearheaded transition from a B2B to B2C business model
  • Provided strategic insights that informed and redefined the company's product vision
  • Conducted market analysis to reposition the company and better align the company's offerings with customer needs.

Growth Marketing Manager

Smoothie N Go
Los Angeles, CA
10.2022 - 03.2023
  • Achieved 5x revenue increase through targeted campaigns
  • Forecasted ROI of online and social media marketing

Production Assistant

North Of Now Studios
Los Angeles, CA
06.2021 - 07.2022
  • Produced content for brands like Goli and Atlantic Records on budgets exceeding $200,000

Growth Marketing Manager

Pror Marketing
Los Angeles, CA
08.2021 - 01.2022
  • Increased revenue by 53% through increasing operational efficiency and business model transformation
  • Managed cross-functional team to deliver the following services: Guest Posting, Link Insertions, Disavow

Founder

Tap
San Diego, CA
03.2019 - 05.2021
  • Led product development and managed a cross-functional team of 14
  • Conducted extensive user tests with 200+ students

Sales Representative

Vector Marketing
San Diego, CA
09.2018 - 02.2019
  • Managed sales pipeline and articulated company's capabilities to prospects

Education

BS Microbiology - undefined

San Diego State University
San Diego, CA
08.2016 - 05.2020

Overview

5
5
years of professional experience
4
4
years of post-secondary education

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Harlem Atwood-FitzgeraldGrowth Operator