Summary
Overview
Work History
Education
Skills
Timeline
Generic

Heath A. Hedstrom

Gretna,NE

Summary

Dynamic Marketing and Promotions Manager with a proven track record at IHeartMedia, Clear Channel, and Journal Broadcast Group. Excelled in brand building and on-site promotions management, boosting brand awareness and sales revenue through innovative campaigns. Skilled in mentoring teams and optimizing promotional budgets, demonstrating exceptional leadership and strategic planning abilities.


Overview

27
27
years of professional experience

Work History

Marketing and Promotions Manager

IHeartMedia, Clear Channel
04.2008 - Current
  • Boosted brand awareness by developing and executing targeted marketing campaigns.
  • Mentored junior marketing staff members, fostering a collaborative work environment that encouraged professional growth and development.
  • Managed promotional teams to successfully execute marketing initiatives, meeting project deadlines on time and within budget constraints.
  • Generated increased sales revenue through the development and execution of successful promotional events.
  • Implemented effective strategies for non-profits that elevated company reputation among industry peers and customers alike.
  • Attended customer meetings, trade shows and events as company representative.

Promotions Manager

Journal Broadcast Group
02.1998 - 02.2008


  • Launched successful product activations that garnered significant consumer attention and media coverage.
  • Collaborated with sales teams to design customized promotions tailored to specific client needs, resulting in improved client satisfaction rates.
  • Optimized promotional budgets to ensure maximum return on investment while maintaining a high level of quality in promotional materials.

Education

Bachelor of Science - General Studies/Mass Communication Emphasis

University of Nebraska At Omaha
Omaha, NE
12-2017

Skills

  • Brand building
  • Mobile marketing
  • On-site promotions management
  • Cross-sell efforts
  • Experiential marketing coordination

Timeline

Marketing and Promotions Manager

IHeartMedia, Clear Channel
04.2008 - Current

Promotions Manager

Journal Broadcast Group
02.1998 - 02.2008

Bachelor of Science - General Studies/Mass Communication Emphasis

University of Nebraska At Omaha
Heath A. Hedstrom