Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

Heather Adams

Mabank,TX

Summary

Self-assured individual offering more than 6 years of experience as Business Owner. Well-versed in marketing. Flexible and poised promoting well-developed skills in retail, photography & client relationships.

Overview

12
12
years of professional experience

Work History

Marketing Manager

1st Call Restoration
01.2024 - Current
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
  • Managed social media accounts for optimal audience engagement and increased online presence.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
  • Managed workflow between staff, coordinating documents, planning, and creative material distribution.
  • Enhanced company reputation through successful public relations initiatives and positive media coverage.
  • Conducted market research to identify new opportunities and target markets.
  • Developing relationships with future clients.

Small Business Owner

Heather Mercede Photography
12.2019 - Current
  • Promoted business via social media to generate leads and maximize brand identity.
  • Devised processes to boost long-term business success and increase profit levels.
  • Collaborated with photographers to edit photos, refine photos and review pagination of selected photos.
  • Edited photos and created graphics for publication.
  • Digitally edited photos to enhance appearance.
  • Documented photos and layouts for customer's approval.
  • Edited, toned, captioned, and uploaded photographs for publication.
  • Took photos from different angles and perspectives to capture perfect images.
  • Planned and prepared for on-location and studio shoots.
  • Developed strong relationships with clients through clear communication and professionalism.
  • Captured stunning images by utilizing various lighting techniques and creative compositions.
  • Photographed high-quality images for various print and digital projects.
  • Collaborated with clients to understand their vision, ensuring the final product met or exceeded expectations.
  • Managed multiple projects simultaneously by prioritizing deadlines and maintaining excellent organization.
  • Offered image proofs to help clients choose best photos from shoot.
  • Continuously improved technical skills by staying updated on industry trends and new equipment.

Small Business Owner

Vanilla Fringe Boutique LLC
08.2018 - Current
  • Fulfilled customer shipping needs by completing all purchase orders and customer invoices.
  • Coached and mentored employees through effective recruitment, hiring and goal setting methods.
  • Promoted business via social media to generate leads and maximize brand identity.
  • Outlined finances, goals and daily operations of company in detailed business plans.
  • Monitored daily cash discrepancies, inventory shrinkage and drive-off.
  • Frequently studied market to keep abreast of new industry trends.
  • Assisted with marketing strategy creation and advertising initiatives to better promote facility to public.

Chiropractic Assistant

Lakeway Chiropractic
11.2012 - 08.2018
  • Sanitized, restocked and organized exam rooms and medical equipment.
  • Documented vital signs and health history for patients in clinic and hospital environments.
  • Contacted insurance carriers to determine patients' coverage and sent invoices for services rendered.
  • Promoted office efficiency, coordinating charts, completing insurance forms and helping patients with diverse needs.
  • Performed variety of therapies on patients, including electric muscle stimulation, massage and mechanical traction.
  • Scheduled patient appointments for busy chiropractic practice with revenues of $900,000 annually.
  • Enhanced patient outcomes by providing knowledgeable education on procedures, medications and other physician instructions.
  • Collected and documented patient medical information such as blood pressure and weight.
  • Directed patients to exam rooms, fielded questions and prepared for physician examinations.
  • Prepared patients for X-rays
  • Oriented and trained new staff on proper procedures and policies.

Education

No Degree - Business Administration

Trinity Valley Community College
Athens, TX
01.2013

High School Diploma -

Kemp High School
Kemp, TX
05.2008

Skills

  • Training Management
  • Recruitment and Hiring
  • Administrative Management
  • Focus and Follow-Through
  • Team Leadership
  • Decision Making
  • Employee Motivation
  • Finance and Accounting Oversight
  • Sales Promotion
  • Customer Service Management
  • Business Leadership
  • Quality Assurance
  • Social Media Marketing
  • Digital Marketing
  • Brand Promotion
  • Marketing campaigns
  • Social Media Platforms
  • Partnership Development
  • Customer Relationship Management (CRM)

Timeline

Marketing Manager

1st Call Restoration
01.2024 - Current

Small Business Owner

Heather Mercede Photography
12.2019 - Current

Small Business Owner

Vanilla Fringe Boutique LLC
08.2018 - Current

Chiropractic Assistant

Lakeway Chiropractic
11.2012 - 08.2018

No Degree - Business Administration

Trinity Valley Community College

High School Diploma -

Kemp High School

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Heather Adams