Summary
Overview
Work History
Education
Skills
Salesforce Administrator Salesforce.com
Timeline
OperationsManager
Heather Aday

Heather Aday

Acquisitions Manager
Highlands Ranch,CO

Summary

Experienced with acquisition strategies and processes, ensuring seamless integration and alignment with company goals. Utilizes strategic planning and negotiation skills to foster beneficial partnerships. Track record of driving team collaboration and achieving impactful results in acquisitions management.

Overview

15
15
years of professional experience

Work History

Acquisitions Manager

Safe Roots Ventures LLC
01.2025 - Current
  • Conducted high-volume cold calling to realtors, establishing and maintaining strong business relationships to source off-market and distressed properties.
  • Evaluated properties by analyzing market data, running comparative market analyses (CMA), and determining After Repair Value (ARV) to assess investment potential.
  • Negotiated purchase terms with sellers and agents to secure profitable real estate deals for wholesale transactions.
  • Managed and oversaw purchase agreements, ensuring accuracy and compliance with contractual terms.
  • Collaborated with internal teams and investors to facilitate smooth acquisitions and maximize deal profitability.

Business Development Manager

Juicy Bets, LLC
02.2023 - 01.2025
  • Built and managed online communities, setting up Discord servers and other platforms for paying subscribers to access exclusive sports betting content.
  • Tracked and managed subscriber accounts, ensuring seamless payment processing and retention strategies.
  • Developed and executed social media strategies to grow brand presence, engage audiences, and drive customer acquisition.
  • Implemented marketing initiatives to boost sales, attract new subscribers, and increase revenue streams.
  • Analyzed market trends and customer behavior to optimize offerings and enhance user experience.

Mortgage Loan Processor

U.S. Bank
04.2020 - 10.2022
  • Evaluated financial statements and contacted institutions and customers to clarify details
  • Checked approvals against established bank and government lending standards
  • Created and completed loan submission packages
  • Discussed loan needs and financial histories with clients and conveyed information regarding application processes
  • Managed any conditions sent from underwriting departments
  • Communicated with customers in person and via telephone to answer questions, process transactions and resolve issues
  • Filed completed packages quickly and efficiently
  • Assembled and compiled title abstracts, insurance forms, loan documents and tax receipts
  • Checked applicant credit, personal references and employment histories

Office Manager / Personal Relations Director

Mountain Wire Management, LLC
12.2017 - 12.2019
  • Distributed company correspondence, including memos and updates to reinforce and apprise departments and divisions of corporate objectives and developments
  • Proactively identified and solved complex problems that impact management and business direction
  • Maintained impeccable office organization to support efficiency, professionalism and performance objectives
  • Aided senior leadership during the executive decision-making process, meeting with clients to research cases, collect data, prepare settlement packages and interpret information for daily report generation
  • Coordinated office activities and operations to secure efficiency and compliance with company policies
  • Provided scheduling and ensured timely and effective allocation of resources and calendars

New Homes Sales Consultant

M.D.C. Holdings, Inc.
07.2015 - 02.2017
  • Meet and greet customers, tour them through model homes, home sites, lots, and community
  • Sell the benefits of the community, company, and construction process
  • Achieve and exceed all sales goals for the community and company
  • Follow up phone calls to previous traffic to generate sales
  • Set appointments and attend meet and greet with realtors to establish relationships and ultimately generate business

Business Development Officer

Tiago National Title
03.2013 - 02.2015
  • Exceeded quotas consistently through new account penetration and territory expansion
  • Drove sales of company products and services by meeting with Lenders and Realtors using strategic and organized approach
  • Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements
  • Delivered informative presentations to industry professionals, providing valuable information on topics relevant to daily operations and company products and services
  • Cultivated and maintained industry relationships and partnerships to capitalize on opportunities and maximize business success

Account Executive / Escrow Assistant/ Closing Agent

Capital Title
02.2010 - 06.2013
  • Responsible for producing new business while maintaining long-term relationships with existing clients
  • Marketing and selling services through networking, cold call marketing efforts, daily face-to-face encounters with lenders and real estate branches
  • Arranging pay-offs on any existing loans or liens, while processing the necessary papers to ensure the transaction is legal
  • Holding funds used to pay off loans or liens
  • Recording documents with the appropriate government offices

Education

No Degree - Prerequisite Courses For LPN

Western Colorado University
Gunnison, CO
05.2001 -

Skills

Business Development Pipeline Management Strategic Partnerships Sales Presentations Relationship Building Lead Generation Salesforce Management Client Consultations Account Management Negotiation and Persuasion

Salesforce Administrator Salesforce.com

70+ badges achieved. Expeditioner
Rank. Additional Coursework
https://www.salesforce.com
/trailblazer/heatheraday

Timeline

Acquisitions Manager

Safe Roots Ventures LLC
01.2025 - Current

Business Development Manager

Juicy Bets, LLC
02.2023 - 01.2025

Mortgage Loan Processor

U.S. Bank
04.2020 - 10.2022

Office Manager / Personal Relations Director

Mountain Wire Management, LLC
12.2017 - 12.2019

New Homes Sales Consultant

M.D.C. Holdings, Inc.
07.2015 - 02.2017

Business Development Officer

Tiago National Title
03.2013 - 02.2015

Account Executive / Escrow Assistant/ Closing Agent

Capital Title
02.2010 - 06.2013

No Degree - Prerequisite Courses For LPN

Western Colorado University
05.2001 -
Heather AdayAcquisitions Manager