Heather Greene
Longmont,CO
Summary
Sales Leader with proven track record in hospitality, driving 23% average revenue growth through strategic client engagement and contract negotiation. Expertise in revenue optimization and pipeline management, leveraging data analytics for performance enhancement. Recognized for fostering strong partnerships and achieving significant business outcomes while enhancing team collaboration.
Overview
9
9
years of professional experience
Work History
Sales Manager
Highgate Hospitality-Home2 Suites
Longmont, CO
11.2024 - 06.2025
- Executed sales strategies targeting corporate, government, social, and long-term stay accounts.
- Achieved 23% year-over-year revenue growth through proactive client outreach and group contracts.
- Forged partnerships with local businesses by contracting preferred corporate rates and group bookings.
- Maintained a pipeline of over 80 active accounts utilizing Delphi FDC and Salesforce CRM.
- Collaborated with the General Manager and the Revenue department on pricing strategies, boosting RevPAR by 14% year over year.
- Managed daily operations of sales department, including supervision of staff members.
- Represented property at over 10 regional business expos annually to enhance visibility and strengthen relationships with key travel planners.
Area Sales Manager
Stonebridge Hospitality-Boulder Marriott
Boulder, CO
10.2023 - 11.2024
- Dual properties: Boulder Marriott and Residence Inn.
- Generated heightened hotel visibility through targeted sales initiatives and market segment events.
- Cultivated relationships with 300 key accounts to strengthen partnerships and sustain business growth.
- Secured lucrative contracts averaging $56,000 each, exceeding revenue targets and maximizing profitability.
- Ranked within top 5% of high-performing sales professionals at Stonebridge Hospitality, demonstrating exceptional sales acumen.
- Enhanced expertise through cross-training in event management and revenue optimization techniques.
- Led sales planning, development and account management to grow existing accounts and establish new sales accounts.
Sales Manager
InnVentures Hospitality-The Hyatt Place
BOULDER, CO
05.2023 - 10.2023
- Spearheaded strategic account management for 250 client accounts, achieving a 20% increase in retention and $400,000 in new business annually.
- Negotiated and executed contracted room blocks with average value of $25,000, driving 15% year-over-year revenue growth.
- Facilitated talent acquisition by recruiting and training new hires on Opera, Reserve, and Envision software, reducing onboarding time by 30%.
- Orchestrated successful execution of diverse client events, resulting in 25% increase in repeat business.
- Implemented innovative event management strategies that decreased operational costs by 10% while enhancing service quality.
Dual Sales Manager
Sage Hospitality Group-Embassy Suites
Boulder, CO
04.2022 - 05.2023
- Dual properties: Embassy Suites, and Hilton Garden Inn.
- Spearheaded management of 300-client portfolio, generating $1.2 million in revenue for fiscal year 2022.
- Utilized sales data analysis and market trends to inform strategic decisions.
- Employed yield management techniques, negotiating contracts that surpassed corporate sales objectives.
- Engaged in cross-selling initiatives, maximizing revenue through established client relationships.
- Facilitated comprehensive training for new sales team members, enhancing cohesion and motivation.
- Recognized as a top-10 seller for Stonebridge Hospitality in 2022.
Watercraft Engineer
US Army
Fort Eustis, VA
05.2016 - 02.2018
- Overhauled and maintained critical components for military watercraft, ensuring optimal functionality, and extending equipment lifespan.
- Conducted routine inspections and refurbishments on various aquatic vessels, decreasing downtime due to equipment failures.
- Licensed on LSV-1 as a certified diesel mechanic.
- Implemented a meticulous record-keeping system for maintenance and repair activities, enhancing operational transparency and compliance.
- Documented and communicated equipment and system changes effectively, facilitating smoother transitions, and reducing troubleshooting time.
Education
MBA - Business Administration and Management
Western Governors University
Denver, CO01.2026
Bachelor of Science - Business Management
University of Colorado
Boulder, CO05.2022
Skills
- Revenue optimization and pricing strategy
- Pipeline management
- Sales development
- Demand forecasting
- Market analysis
- Data analytics
- Performance tracking
- Inventory management
- Revenue growth strategies
- Contract negotiation
References
References available upon request.
Timeline
Sales Manager
Highgate Hospitality-Home2 Suites
11.2024 - 06.2025
Area Sales Manager
Stonebridge Hospitality-Boulder Marriott
10.2023 - 11.2024
Sales Manager
InnVentures Hospitality-The Hyatt Place
05.2023 - 10.2023
Dual Sales Manager
Sage Hospitality Group-Embassy Suites
04.2022 - 05.2023
Watercraft Engineer
US Army
05.2016 - 02.2018
MBA - Business Administration and Management
Western Governors University
Bachelor of Science - Business Management
University of Colorado
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